I am a strategic communication and innovation professional with strong expertise in branded content and copywriting tailored for the digital environment. My work focuses on creating impactful, SEO-driven content that aligns with brand positioning to enhance organic visibility, engagement, and sales. I bring experience in social media management, digital marketing strategy, and campaign optimization using platforms like Meta Ads. Alongside, I have a solid background in administrative management, reporting, and risk and claims negotiation in the insurance sector. I am currently pursuing an MSc in Strategy, Enterprise and Innovation to further expand my skills in a dynamic and evolving market.

Mayra Gomes

I am a strategic communication and innovation professional with strong expertise in branded content and copywriting tailored for the digital environment. My work focuses on creating impactful, SEO-driven content that aligns with brand positioning to enhance organic visibility, engagement, and sales. I bring experience in social media management, digital marketing strategy, and campaign optimization using platforms like Meta Ads. Alongside, I have a solid background in administrative management, reporting, and risk and claims negotiation in the insurance sector. I am currently pursuing an MSc in Strategy, Enterprise and Innovation to further expand my skills in a dynamic and evolving market.

Available to hire

I am a strategic communication and innovation professional with strong expertise in branded content and copywriting tailored for the digital environment. My work focuses on creating impactful, SEO-driven content that aligns with brand positioning to enhance organic visibility, engagement, and sales.

I bring experience in social media management, digital marketing strategy, and campaign optimization using platforms like Meta Ads. Alongside, I have a solid background in administrative management, reporting, and risk and claims negotiation in the insurance sector. I am currently pursuing an MSc in Strategy, Enterprise and Innovation to further expand my skills in a dynamic and evolving market.

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Language

English
Fluent
Spanish; Castilian
Intermediate
Portuguese
Fluent

Work Experience

Junior Claims Analyst – Large Corporate at Axa no Brasil
March 1, 2025 - August 31, 2025
Handled risk control and claims negotiation for Large Corporate, General Liability, Property, and Cargo Insurance segments, ensuring proper claims management and resolution.
Intern – General Claims at Axa no Brasil
August 1, 2022 - August 31, 2025
Supported the claims management team in general claims handling, gaining foundational knowledge in insurance claims processes.
Administrative Apprentice – Legal Department at Porto Seguro Companhia de Seguros Gerais
February 1, 2021 - August 31, 2025
Assisted in administrative tasks within the legal department, supporting the team in documentation and operational processes.

Education

MSc Strategy, Enterprise and Innovation at ATU, Ireland
September 1, 2025 - August 31, 2025
Postgraduate Degree in Communication and Digital Marketing at ESPM
January 1, 2024 - December 1, 2024
Bachelor’s Degree in Business Administration at Universidade São Judas Tadeu
January 1, 2023 - December 1, 2023
Technical Course in Business Administration at ETEC Albert Einstein
January 1, 2019 - December 1, 2019

Qualifications

SEO & Content Marketing
January 1, 2025 - August 31, 2025
Advanced English
January 1, 2025 - August 31, 2025
Intensive Paid Traffic Training
January 1, 2025 - August 31, 2025
Intermediate Spanish
January 1, 2024 - August 31, 2025
Power BI Training
January 1, 2022 - August 31, 2025
Intermediate Excel and Microsoft Office
January 1, 2019 - August 31, 2025
Ethics and Morals Course
January 1, 2018 - August 31, 2025

Industry Experience

Financial Services, Professional Services, Retail, Software & Internet