I am a passionate Campaign Manager with extensive national and international experience in leading and implementing award-winning campaigns across various fields of marketing and corporate communications. As a consultant, I bring comprehensive expertise in influencer and content marketing as well as in public relations, effectively connecting people with brands and products in (social) media. In addition, I serve as a board member of the Conscious Influence Hub, a jury member for the Swiss Influencer Award, and regularly appear as a speaker.

I am a passionate Campaign Manager with extensive national and international experience in leading and implementing award-winning campaigns across various fields of marketing and corporate communications. As a consultant, I bring comprehensive expertise in influencer and content marketing as well as in public relations, effectively connecting people with brands and products in (social) media. In addition, I serve as a board member of the Conscious Influence Hub, a jury member for the Swiss Influencer Award, and regularly appear as a speaker.

Available to hire

I am a passionate Campaign Manager with extensive national and international experience in leading and implementing award-winning campaigns across various fields of marketing and corporate communications. As a consultant, I bring comprehensive expertise in influencer and content marketing as well as in public relations, effectively connecting people with brands and products in (social) media.
In addition, I serve as a board member of the Conscious Influence Hub, a jury member for the Swiss Influencer Award, and regularly appear as a speaker.

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Language

English
Fluent
German
Fluent
Spanish; Castilian
Intermediate
French
Advanced
Chinese
Beginner

Work Experience

Founder & Consultant at Conamor Consulting
August 1, 2024 - Present
Advising, planning, and executing campaigns in influencer marketing, content creation, social media advertising, and media relations–from strategy to reporting. Strategic management and development of social media channels. Creation of diverse content for publications and landing pages.
Consultant Influencer & Content Marketing at Farner Consulting AG
April 30, 2024 - September 1, 2025
Leading interdisciplinary campaigns across influencer, social media, content marketing, and PR, including strategy, concept development, planning, budgeting, proposal preparation, coordination, execution, invoicing, and controlling. Collaborating with internal and external stakeholders to achieve goals efficiently and effectively. Contributing actively to new business initiatives. Identifying opportunities in PR and social media trends, tools, and technologies to achieve optimal results. Empowering the team and broader organization by sharing expertise through targeted learning sessions. Planning and conducting workshops, including moderation.
Associate Consultant Influencer & Content Marketing at Farner Consulting AG
December 31, 2022 - September 1, 2025
Member of the core team for influencer marketing. Contributing to the management and development of client mandates and projects, both conceptually and operationally. Leading the planning and implementation of sub-projects including concept development, budgeting, proposal preparation, coordination, execution, invoicing, and controlling across various disciplines such as influencer marketing campaigns, social media management, content creation, media relations, online and offline storytelling. Developing ideas for new business, especially in influencer marketing, and participating in and planning pitches.
Team Lead Campaign Management at Kingfluencers AG
January 31, 2021 - September 1, 2025
Leading and overseeing the influencer marketing campaign management team of 5 members. Establishing and ensuring campaign service standards including robust KPI interpretation and investment validation. Analyzing, enhancing, and monitoring the efficiency and service effectiveness of the campaign management team and services according to KPIs. Guiding and reviewing the entire campaign portfolio. Prioritizing tasks based on overarching company objectives with delegation as needed. Reporting regularly to internal stakeholders and management. Organizing and conducting partner workshops.
Campaign Manager at Kingfluencers AG
September 30, 2019 - September 1, 2025
Independently executing influencer marketing campaigns with significant budget responsibility. Preparing proposals including campaign concepts. Providing client and influencer consulting and support (key account management). Monitoring and controlling campaigns. Creating detailed campaign and target analyses (reports). Regular coordination with the product team on optimization and quality improvement measures within the in-house campaign management system.
PR & Outreach Coordinator at Motion Global Limited
November 30, 2018 - September 1, 2025
Managing the PR and outreach team of up to 8 members. Defining, planning, and implementing global link-building, influencer marketing, and undercover marketing strategies. Overseeing global PR, sponsorship, guerrilla marketing, social media, partnerships, and charity management including coordination with the Australian PR agency. Planning, executing, monitoring, and controlling campaigns. Defining PR and outreach KPIs and strategies. Analyzing and optimizing in-house tools. Creating content and contributing to landing page development.
Online Marketing Trainee DACH Market at Motion Global Limited
December 31, 2017 - September 1, 2025
Supporting the DACH marketing team in planning, executing, monitoring, and reporting on marketing campaigns. Independently managing influencer and link-building campaigns in German-speaking regions. Optimizing German-language websites for SEO. Managing partnerships in Germany and Switzerland. Translating various content from English to German.

Education

Master Marketing Management (M.A.) at IU Internationale Hochschule
July 1, 2024 - September 1, 2025
Bachelor of Science in Tourism (BSc) at University of Applied Sciences HTW Chur
January 1, 2013 - January 1, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Travel & Hospitality