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I am an experienced digital marketer with 5 years of expertise in writing highly persuasive copy that converts. With 8 years in the digital marketing industry, I specialise in crafting copy for ads, sales pages, SMS, and email marketing campaigns. I have worked with multi-million dollar and six-figure coaches, helping entrepreneurs scale their businesses. From writing sales pages, testing, optimising, and analysing campaign data, I understand every step of the marketing process. I know how to write high-performing copy that converts, while understanding the complete customer journey from ad to conversion. In short, I can write, implement, execute, A/B test, and drive conversions.…I am an experienced digital marketer with 5 years of expertise in writing highly persuasive copy that converts. With 8 years in the digital marketing industry, I specialise in crafting copy for ads, sales pages, SMS, and email marketing campaigns. I have worked with multi-million dollar and six-figure coaches, helping entrepreneurs scale their businesses. From writing sales pages, testing, optimising, and analysing campaign data, I understand every step of the marketing process. I know how to write high-performing copy that converts, while understanding the complete customer journey from ad to conversion. In short, I can write, implement, execute, A/B test, and drive conversions.

Alexandra Leo

Copywriter, Content Strategist, Digital Marketer, +3

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I am an experienced digital marketer with 5 years of expertise in writing highly persuasive copy that converts. With 8 years in the digital marketing industry, I specialise in crafting copy for ads, sales pages, SMS, and email marketing campaigns. I have worked with multi-million dollar and six-figure coaches, helping entrepreneurs scale their businesses. From writing sales pages, testing, optimising, and analysing campaign data, I understand every step of the marketing process. I know how to write high-performing copy that converts, while understanding the complete customer journey from ad to conversion. In short, I can write, implement, execute, A/B test, and drive conversions.…I am an experienced digital marketer with 5 years of expertise in writing highly persuasive copy that converts. With 8 years in the digital marketing industry, I specialise in crafting copy for ads, sales pages, SMS, and email marketing campaigns. I have worked with multi-million dollar and six-figure coaches, helping entrepreneurs scale their businesses. From writing sales pages, testing, optimising, and analysing campaign data, I understand every step of the marketing process. I know how to write high-performing copy that converts, while understanding the complete customer journey from ad to conversion. In short, I can write, implement, execute, A/B test, and drive conversions.

Available to hire

I am an experienced digital marketer with 5 years of expertise in writing highly persuasive copy that converts. With 8 years in the digital marketing industry, I specialise in crafting copy for ads, sales pages, SMS, and email marketing campaigns. I have worked with multi-million dollar and six-figure coaches, helping entrepreneurs scale their businesses.

From writing sales pages, testing, optimising, and analysing campaign data, I understand every step of the marketing process. I know how to write high-performing copy that converts, while understanding the complete customer journey from ad to conversion. In short, I can write, implement, execute, A/B test, and drive conversions.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

Work Experience

Ghostwriter & Content Strategist at Playbookz

March 1, 2025 - Present

As a ghostwriter, I write highly converting LinkedIn content for CEOs, founders, and startup leaders to grow their personal brand and drive inbound opportunities. I ghostwrite long-form and short-form posts that generate high engagement and position executives as thought leaders. I conduct in-depth interviews with CEOs to extract stories and insights that translate into compelling content. I develop tailored LinkedIn strategies to maximize reach, generate leads, and collaborate with internal strategists to align content with broader marketing campaigns while tracking and analyzing post performance to optimize future content.

Direct Response Copywriter, Sales Funnel Specialist at Tania The Herbalist

January 1, 2024 - Present

Crafted high-performing copy for high-ticket masterminds and built sales funnels including live launch funnels with upsells and low ticket eBook funnels. Designed sales copy for nurture, invite, reminder, and promo emails for launches. Researched target audience pain points via client Instagram and high performing copy across different industries. Liaised with design team for product mockups. Created and segmented email lists with tags and goals based on customer behavior inside Go High Level.

Copywriter, Media Buyer & Sales Funnel Specialist at BAM Digital - Marina De Giovanni

August 1, 2022 - September 1, 2025

Crafted compelling copy for ads, email sequences, sales pages, webinars, and workshops aligned with CEO’s voice. Executed promotional email sequences and automation for webinars, eBooks, masterminds, and course sales resulting in $4,500 per day in sales. Proposed and drafted split-test copy for meta ads. Provided coaching and reviews of sales funnel copy. Created segmented email lists and multiple automations for promotional and nurture campaigns. Orchestrated high-impact paid advertising generating 100+ leads per day. Delivered end-to-end development of sales funnels to improve conversion rates and revenue.

Paid Ads Specialist at Halsa

August 1, 2020 - August 1, 2022

Devised and executed targeted paid advertising campaigns attracting individuals seeking chiropractic care, expanding patient base. Translated creative briefs to copywriting for seasonal campaigns. Collaborated with clinic team to create ad content resonating with patient needs and concerns. Employed advanced tracking and analytics tools to measure campaign performance and facilitate data-driven decisions. Implemented retargeting campaigns increasing returning visitors by 8%.