I'm Ilaria Pennati, a digital strategist and communication specialist based in Como, Italy. I help brands across food, design, education, events and festivals develop and execute digital strategies, creative content, and cohesive online identities. I combine copywriting, social media management, graphic design, translation and web editing to deliver engaging campaigns and polished materials for online and offline initiatives.

Ilaria Pennati

I'm Ilaria Pennati, a digital strategist and communication specialist based in Como, Italy. I help brands across food, design, education, events and festivals develop and execute digital strategies, creative content, and cohesive online identities. I combine copywriting, social media management, graphic design, translation and web editing to deliver engaging campaigns and polished materials for online and offline initiatives.

Available to hire

I’m Ilaria Pennati, a digital strategist and communication specialist based in Como, Italy. I help brands across food, design, education, events and festivals develop and execute digital strategies, creative content, and cohesive online identities. I combine copywriting, social media management, graphic design, translation and web editing to deliver engaging campaigns and polished materials for online and offline initiatives.

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Language

English
Fluent
Spanish; Castilian
Advanced
French
Advanced
German
Intermediate
Arabic
Beginner
Hindi
Beginner
Tibetan Standard, Tibetan, Central
Beginner
Russian
Beginner

Work Experience

Travel Coordinator & Organizer at Ghe Pel Ling
December 31, 2025 - September 1, 2025
Provided back office and travel assistance for group trips, pilgrimages, and tours to India including document handling, visa support, and booking coordination. Collaborated with local agencies and DMCs to ensure smooth trip execution.
DMC Assistant / Tour Operator at La Compagnia del Relax
December 31, 2023 - September 1, 2025
Handled customer service, booking office operations, budgeting, and reporting. Acted as tour leader and local assistance providing multilingual on-site support. Led a 15-day group tour in Turkey. Managed communication and marketing efforts including social media, website, graphics, and promotional materials.
Web Content Manager / Social Media Manager at Alcatraz Srl
December 31, 2018 - October 3, 2025
Managed digital marketing strategies including email campaigns, social media presence, and paid advertising; coordinated website content, event promotion, and customer care for Milan's top nightclub and live music venue.
Production Manager, Logistics and Back Office Coordinator at ViaAudio Società Cooperativa
December 31, 2018 - September 1, 2025
Managed back office accounts including permits, administration, budgeting, and reporting. Coordinated and produced a variety of events including private, corporate, artistic, and musical events, ranging from club gigs to large-scale festivals. Led project management for themed events across Italy.
Freelance Content Writer / SEO Copywriter at Freelance / Independent Contractor
January 1, 2018 - Present
Created engaging articles for lifestyle and infotainment portals (e.g., PagineGialle, PGMagazine, SiViag...); wrote travel-related content for TrainLine; produced SEO-optimized copy for diverse clients.
Freelancer Booking Agent and Event Organizer at Freelance
January 1, 2018 - Present
Promoted and organized a wide range of events including weddings, corporate, cultural, and entertainment events. Served as artistic, communication, and production consultant for the Oriente Day cultural and spiritual festival. Developing a personal project and brand related to world music, arts, and culture.
Communication and Event Manager at Ghe Pel Ling Istituto Studi di Buddhismo Tibetano
January 1, 2018 - Present
Part of the communication team responsible for center activities and events promotion. Provided written and oral translations for teachers’ teachings and speeches. Contributed to event organization, promotion, project writing, and fundraising for Dharma center activities including conferences, tours, and charity markets.
Freelancer - Hospitality Manager and Tour Manager at Freelancer for Agencies & Venues (Kick Agency, All Things Live, Radar Concerti, Barley Arts, Carroponte, Magazzini Generali, Alcatraz Milano, Biko Milano, Arci Bellezza)
January 1, 2018 - Present
Managed on-site multilingual hospitality teams and provided logistic assistance for touring artists. Coordinated customer-facing roles including hostess and ticket management for various events, fairs, conventions, and venues.
Web Content Manager / SEO Content Writer at CelVil Srl
January 1, 2013 - Present
Managed website content and blog, applied SEO strategies; developed corporate and B2C marketing materials; professional photography.
Digital Consultant & Web Designer at Private Clients / Freelance
January 1, 2012 - Present
Provided digital marketing services and creative support to various clients, including e-learning platforms, organic food stores, music schools, event agencies; involved in branding, web design, UI/UX, and content creation.

Education

Bachelor's Degree in Foreign Languages and Literature at University of Milan
September 1, 2007 - July 1, 2010
High School Diploma in Languages and Linguistics at Liceo Teresa Ciceri Como
September 1, 2001 - July 1, 2006
Publishing and Writing Course at Herzog Literary Agency
January 1, 2011 - December 31, 2011
Graphic Design Specialization at California Institute of the Arts
January 1, 2020 - December 31, 2021
CELTA (Certificate in English Language Teaching to Adults) at International House London
January 1, 2022 - December 31, 2023
CELTA at International House London
January 1, 2022 - January 1, 2023
Graphic Design Specialization at California Institute of the Arts
January 1, 2020 - January 1, 2021
Master in Digital Marketing at Ongoing
January 1, 2017 - October 3, 2025
Master in Web Graphics & Web Design at Adobe Creative Suite
January 1, 2013 - January 1, 2013
Publishing and Writing Course at Herzog Literary Agency
January 1, 2011 - January 1, 2011
Bachelor’s Degree in Foreign Languages and Literature at University of Milan
January 1, 2010 - January 1, 2010
High School Diploma in Languages and Linguistics at Liceo Teresa Ciceri Como
January 1, 2006 - January 1, 2006

Qualifications

Master in Web Graphics & Web Design
January 1, 2013 - December 31, 2013
Master in Digital Marketing
January 1, 2017 - September 1, 2025
Professional Tour Leader in Italian/English/Spanish
January 1, 2024 - December 31, 2025
CELTA (Certificate in English Language Teaching to Adults)
January 1, 2022 - December 31, 2023
CELTA (Certificate in English Language Teaching to Adults)
January 1, 2022 - January 1, 2023

Industry Experience

Consumer Goods, Education, Media & Entertainment, Non-Profit Organization, Travel & Hospitality, Professional Services, Retail, Other