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I am a marketing professional with 4 years of hands-on experience specializing in influencer campaigns, social media, and content strategy. Currently, I manage TikTok Shop marketing at Clove Technology, where I handle everything from creator outreach to campaign reporting. I am passionate about leveraging the latest social media trends and analytics to optimize campaign performance and drive growth. I am eager to bring my energy and skill set to a fast-paced marketing or account management role where I can continue to grow and contribute to exciting projects. I enjoy collaborating with diverse teams and using data-driven insights to create impactful marketing strategies.…I am a marketing professional with 4 years of hands-on experience specializing in influencer campaigns, social media, and content strategy. Currently, I manage TikTok Shop marketing at Clove Technology, where I handle everything from creator outreach to campaign reporting. I am passionate about leveraging the latest social media trends and analytics to optimize campaign performance and drive growth. I am eager to bring my energy and skill set to a fast-paced marketing or account management role where I can continue to grow and contribute to exciting projects. I enjoy collaborating with diverse teams and using data-driven insights to create impactful marketing strategies.

Harsha V Ijayan

Content Strategist, Marketing Strategist, Influencer Marketing Manager, +1

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I am a marketing professional with 4 years of hands-on experience specializing in influencer campaigns, social media, and content strategy. Currently, I manage TikTok Shop marketing at Clove Technology, where I handle everything from creator outreach to campaign reporting. I am passionate about leveraging the latest social media trends and analytics to optimize campaign performance and drive growth. I am eager to bring my energy and skill set to a fast-paced marketing or account management role where I can continue to grow and contribute to exciting projects. I enjoy collaborating with diverse teams and using data-driven insights to create impactful marketing strategies.…I am a marketing professional with 4 years of hands-on experience specializing in influencer campaigns, social media, and content strategy. Currently, I manage TikTok Shop marketing at Clove Technology, where I handle everything from creator outreach to campaign reporting. I am passionate about leveraging the latest social media trends and analytics to optimize campaign performance and drive growth. I am eager to bring my energy and skill set to a fast-paced marketing or account management role where I can continue to grow and contribute to exciting projects. I enjoy collaborating with diverse teams and using data-driven insights to create impactful marketing strategies.

Available to hire

I am a marketing professional with 4 years of hands-on experience specializing in influencer campaigns, social media, and content strategy. Currently, I manage TikTok Shop marketing at Clove Technology, where I handle everything from creator outreach to campaign reporting. I am passionate about leveraging the latest social media trends and analytics to optimize campaign performance and drive growth.

I am eager to bring my energy and skill set to a fast-paced marketing or account management role where I can continue to grow and contribute to exciting projects. I enjoy collaborating with diverse teams and using data-driven insights to create impactful marketing strategies.

Skills

Experience Level

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Marketing Executive – TikTok & social media at Clove Technology

April 1, 2025 - Present

Manage TikTok Shop marketing, content planning, and in-house video production for tech products with 5,000+ followers. Collaborate with influencers and talent managers to drive affiliate campaigns, live streams, and creator partnerships. Track and analyse KPIs including views, conversions, and ROI; optimize campaigns based on TikTok trends, features, and algorithm changes. Execute TikTok Shop affiliate strategy including influencer recruitment, campaign setup, and performance reporting.

Sales Advisor at H&M

October 1, 2024 - September 2, 2025

Consistently exceeded 70-80% member score in KPIs reflecting strong customer engagement and satisfaction. Implemented visual merchandising techniques to enhance product presentation and increase sales. Evaluated daily sales metrics to understand customer preferences and improve product placement.

Content Strategist at BitClass

June 1, 2022 - September 2, 2025

Conducted pre-boarding meetings with instructors, reviewing course materials for clarity, accuracy, and market alignment. Implemented data-driven content improvements based on research and market analysis. Provided personalized feedback to instructors on course delivery and marketing performance, resulting in a 25% increase in learner engagement.

Social Media Executive at Merricart

March 1, 2022 - September 2, 2025

Crafted engaging content across Instagram, Facebook, and LinkedIn, aligned with brand identity, increasing followers by 40%. Monitored trends and platform algorithms to optimize reach and engagement, achieving a 20% rise in engagement metrics. Fostered a positive online community through active user engagement and analyzed campaign performance via A/B testing, improving customer lifetime value and reducing churn.