I am a versatile professional with extensive experience in digital content creation, customer service, administration, and sales coordination. I founded the digital cooking brand Passion2Cook, where I create and share engaging cooking videos and content, fostering a large and engaged online community. With a passion for creativity and administration, I excel in video production, recipe development, brand collaboration, and digital marketing. My skills include videography, photography, digital media expertise, and strong communication and problem-solving abilities. I am driven to deliver results by blending creativity with efficient management, ensuring a valuable online presence and meaningful brand partnerships.

Sruthi Shammi

I am a versatile professional with extensive experience in digital content creation, customer service, administration, and sales coordination. I founded the digital cooking brand Passion2Cook, where I create and share engaging cooking videos and content, fostering a large and engaged online community. With a passion for creativity and administration, I excel in video production, recipe development, brand collaboration, and digital marketing. My skills include videography, photography, digital media expertise, and strong communication and problem-solving abilities. I am driven to deliver results by blending creativity with efficient management, ensuring a valuable online presence and meaningful brand partnerships.

Available to hire

I am a versatile professional with extensive experience in digital content creation, customer service, administration, and sales coordination. I founded the digital cooking brand Passion2Cook, where I create and share engaging cooking videos and content, fostering a large and engaged online community. With a passion for creativity and administration, I excel in video production, recipe development, brand collaboration, and digital marketing.

My skills include videography, photography, digital media expertise, and strong communication and problem-solving abilities. I am driven to deliver results by blending creativity with efficient management, ensuring a valuable online presence and meaningful brand partnerships.

See more

Language

Malayalam
Fluent
English
Advanced
Hindi
Fluent
Tamil
Intermediate

Work Experience

Digital Creator / Entrepreneur at Passion2Cook
May 1, 2019 - Present
Founded and developed the digital brand Passion2Cook, producing original cooking videos and content for website, Facebook, and YouTube. Managed full video production processes including recipe development, filming, editing, and publishing. Oversaw website content updates, and led strategic growth of social media presence. Collaborated with food and lifestyle brands on promotional projects and ran monetization campaigns to generate sustainable income. Actively engaged with followers and optimized content based on viewer feedback.
HR / Admin Officer at Colour Code Waste Treatment LLC
April 30, 2019 - September 2, 2025
Handled comprehensive HR functions including drafting job descriptions, managing job postings and candidate screenings, coordinating interviews, and administering employee lifecycle documentation. Managed attendance and leave records, processed visa documentation with PRO, and handled petty cash administration. Ensured compliance with trade and logistics regulations via Dubai Trade Portal knowledge.
Customer Service / Sales Support at Al Bayader International LLC – UAE
November 1, 2018 - September 2, 2025
Coordinated product supply with purchasing and branches, managed customer inquiries via phone and email, prepared quotations, followed up on deliveries, and generated daily sales reports. Maintained stock and order data using Orion software and ensured smooth coordination between sales, logistics, and food service teams.
Admin Officer / Sales Support at Stars Printing and Labels LLC – UAE
July 31, 2016 - September 2, 2025
Performed administrative and sales support including call screening, email responses, attendance and overtime record management, payment collections, quotation preparation, courier arrangements, hotel bookings, and order delivery follow-up. Supported the Sales Head by managing correspondence and coordination.
Senior Associate at EXL (COCHIN)
October 1, 2015 - September 2, 2025
Processed cheque transactions for Canadian banks, balanced ATM transactions and reconciliations using financial software, handled returned cheque processing, maintained high productivity and accuracy, proactively managed workflow and quality issues, and won multiple awards for excellence and customer appreciation.
Process Associate at TATA Consultancy Services (CHENNAI)
April 30, 2009 - September 2, 2025
Managed cost change processes for The Home Depot by updating purchase prices, allocating tasks among team members, validating approvals, resolving sprint issues, and ensuring compliance with Service Level Agreements. Used IBM tools and Tollgate system to maintain operational standards.
Customer Service Executive at INTELENET GLOBAL SERVICES PVT. LTD
November 30, 2008 - September 2, 2025
Allocated payments against invoices, maintained customer ledgers, prepared correspondence, ensured task completion with attention to productivity and quality, coordinated with onshore teams, and contributed to reducing outstanding held cash percentage.

Education

Bachelor of Science: Zoology at The Cochin College - Kochi, Kerala, India
January 1, 2006 - April 1, 2006

Qualifications

CERTIFIED HUMAN RESOURCE PROFESSIONAL (CHRP)
January 1, 2018 - September 2, 2025

Industry Experience

Media & Entertainment, Consumer Goods, Professional Services, Wholesale & Distribution, Retail