I am a multidisciplinary strategist with a strong foundation in marketing, brand storytelling, and client relationship management. I have developed and delivered strategic and creative campaigns for notable clients, handling everything from concept development to influencer coordination and on-ground activations. Known for blending strategic insight with creative thinking, I thrive in collaborative environments where innovation, adaptability, and impact matter. I bring hands-on experience across finance, digital media, and creative campaign execution, having worked with both global brands and grassroots initiatives. I am eager to continue growing in dynamic, cross-functional roles that challenge me to think critically and lead effectively.

Sanjana Iyer

I am a multidisciplinary strategist with a strong foundation in marketing, brand storytelling, and client relationship management. I have developed and delivered strategic and creative campaigns for notable clients, handling everything from concept development to influencer coordination and on-ground activations. Known for blending strategic insight with creative thinking, I thrive in collaborative environments where innovation, adaptability, and impact matter. I bring hands-on experience across finance, digital media, and creative campaign execution, having worked with both global brands and grassroots initiatives. I am eager to continue growing in dynamic, cross-functional roles that challenge me to think critically and lead effectively.

Available to hire

I am a multidisciplinary strategist with a strong foundation in marketing, brand storytelling, and client relationship management. I have developed and delivered strategic and creative campaigns for notable clients, handling everything from concept development to influencer coordination and on-ground activations. Known for blending strategic insight with creative thinking, I thrive in collaborative environments where innovation, adaptability, and impact matter.

I bring hands-on experience across finance, digital media, and creative campaign execution, having worked with both global brands and grassroots initiatives. I am eager to continue growing in dynamic, cross-functional roles that challenge me to think critically and lead effectively.

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Language

English
Fluent
Hindi
Fluent
Tamil
Fluent

Work Experience

Wealth Manager at ICICI Bank
November 30, 2024 - September 3, 2025
Managed HNI client portfolios and generated a Total Relationship Value of INR 5 Crores. Provided customized financial planning and investment solutions. Built long-term client relationships and improved engagement using digital tools.
Wealth Manager at ICICI Bank
November 30, 2024 - September 3, 2025
Managed HNI client portfolios with a total relationship value of INR 5 Cr. Provided customized financial planning and investment solutions. Built long-term client relationships and improved engagement using digital tools.
Strategist at Alien hours
November 1, 2024 - Present
Developed and delivered strategic and creative campaigns for diverse clients including Citadines, Somerset, and The Ice House (Dubai). Led end-to-end execution of high-profile campaigns such as Ascott x Royal Enfield Motoverse — from concept development to influencer coordination and on-ground activation. Wrote compelling copy for websites, social media, videos, and ad campaigns tailored to target markets across lifestyle, wellness, interiors, and travel. Contributed to digital content and brand storytelling driving engagement and visibility across platforms. Collaborated with designers, videographers, and content teams to ensure cohesive brand voice and messaging.
Strategist at Alien Hours
November 1, 2023 - Present
Led the end-to-end execution of high-profile campaigns including concept development, influencer coordination, and on-ground activation. Developed compelling copy tailored to diverse target markets across lifestyle, wellness, interiors, and travel. Collaborated with designers, videographers, and content teams to ensure cohesive brand voice and messaging. Contributed to digital content and brand storytelling driving engagement and visibility across platforms.
Social Media Associate at Lung Connect
August 31, 2023 - September 3, 2025
Grew visibility to 10k+ followers and generated 100k+ YouTube views. Developed awareness campaigns for lung cancer support. Created, curated, and analyzed content across platforms to optimize performance.
Social Media Associate at Lung Connect
August 31, 2023 - September 3, 2025
Grew visibility to 10k+ followers and generated 100k+ YouTube views. Developed awareness campaigns for lung cancer support. Created, curated, and analyzed content across platforms to optimize performance.

Education

Bachelor of Management Studies (B.M.S.), Marketing at H.R. College Of Commerce & Economics
January 1, 2021 - January 1, 2024
Class XII at DAV Girls Senior Secondary School
January 11, 2030 - January 1, 2021
Bachelor of Management Studies (B.M.S.), Marketing at H.R. College Of Commerce & Economics
January 1, 2021 - January 1, 2024
Senior Secondary (Class XII) at DAV Girls Senior Secondary School (CBSE board)
January 11, 2030 - January 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Financial Services, Media & Entertainment, Travel & Hospitality, Education, Non-Profit Organization, Consumer Goods