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My experience has pushed me to challenge my creativity, particularly through influencer campaigns. I am eager to expand my skills in strategy, branding, and social media management. I am passionate about the fashion, beauty and wellness industry, and excited to explore this more as I enter a new chapter in my career.
Experience Level
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
Strategy Executive at The Goat Agency
September 1, 2022 - PresentWorked closely across multiple industries including beauty, fashion, and food, developing campaigns for brands such as Pinterest, Nivea, Eucerin, Arla, Tesco and Unilever. Gained deep understanding of brands and their unique selling points, allowing effective strategizing and promotion of their overall identity as well as supporting upcoming product launches. Independently created and pitched campaigns to potential clients, demonstrating confidence in public speaking and daily communication with new people. Project managed the agency's case studies using Google Sheets & Slack Task Tracker to track progress and ensure organization across all team members. Highly adaptable to new working environments and projects, thriving in a fast-paced role with demanding deadlines.
Digital Marketing Intern at The Walt Disney Company
July 1, 2021 - September 3, 2025Managed and planned social media content for Disney Junior and Disney Channel (EMEA) across Facebook and YouTube, supporting the wider team on ongoing projects. Developed leadership skills while independently managing the design and local Disney EMEA teams. Worked with global markets to localize content under tight deadlines. Honed creative skills and attention to detail using Photoshop to create engaging social media assets. Adapted marketing strategies to effectively engage a specific audience (parents and children), creating content that resonated and drove active engagement. Gained hands-on experience in email and social media marketing, alongside managing daily administrative tasks.
Marketing Intern at MMU’s Career Service
January 1, 2020 - September 3, 2025Developed a strong foundation in various marketing strategies, including copywriting and social media planning. Utilized Google Analytics to analyze university data and conducted competitor research on other university career services identifying trends and opportunities for improvement. Assisted in the Careers Service rebrand, shadowing manager to learn fundamentals of brand management.
Education
BA (Hons) Advertising & Brand Management at Manchester Metropolitan University
January 1, 2018 - January 1, 2022Qualifications
Industry Experience
Consumer Goods, Media & Entertainment, Retail
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