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I am an experienced Marketing Coordinator and Content Manager with strong expertise in crafting and executing email marketing strategies, managing customer data, and driving integrated product and service solutions. I have a proven track record of leadership, having supervised teams of up to 12 people, and thrive in collaborative, cross-functional environments where creativity and strategy meet. My professional journey spans national and international account management across various sectors including fashion, beauty, luxury, and health. Currently, I oversee marketing strategies and content creation across Belgian and Spanish markets, focusing on SEO-driven copywriting and multilingual content management. I am adept at managing international agencies and freelancers while handling social media content, email campaigns, graphic design, and audiovisual production. My skills span from content creation to UX/UI design principles and digital marketing tools, enabling me to make informed and impactful decisions that boost brand engagement and client satisfaction.…I am an experienced Marketing Coordinator and Content Manager with strong expertise in crafting and executing email marketing strategies, managing customer data, and driving integrated product and service solutions. I have a proven track record of leadership, having supervised teams of up to 12 people, and thrive in collaborative, cross-functional environments where creativity and strategy meet. My professional journey spans national and international account management across various sectors including fashion, beauty, luxury, and health. Currently, I oversee marketing strategies and content creation across Belgian and Spanish markets, focusing on SEO-driven copywriting and multilingual content management. I am adept at managing international agencies and freelancers while handling social media content, email campaigns, graphic design, and audiovisual production. My skills span from content creation to UX/UI design principles and digital marketing tools, enabling me to make informed and impactful decisions that boost brand engagement and client satisfaction.

Génesis Centeno

Marketing Strategist, Copywriter, Content Creator, +2

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I am an experienced Marketing Coordinator and Content Manager with strong expertise in crafting and executing email marketing strategies, managing customer data, and driving integrated product and service solutions. I have a proven track record of leadership, having supervised teams of up to 12 people, and thrive in collaborative, cross-functional environments where creativity and strategy meet. My professional journey spans national and international account management across various sectors including fashion, beauty, luxury, and health. Currently, I oversee marketing strategies and content creation across Belgian and Spanish markets, focusing on SEO-driven copywriting and multilingual content management. I am adept at managing international agencies and freelancers while handling social media content, email campaigns, graphic design, and audiovisual production. My skills span from content creation to UX/UI design principles and digital marketing tools, enabling me to make informed and impactful decisions that boost brand engagement and client satisfaction.…I am an experienced Marketing Coordinator and Content Manager with strong expertise in crafting and executing email marketing strategies, managing customer data, and driving integrated product and service solutions. I have a proven track record of leadership, having supervised teams of up to 12 people, and thrive in collaborative, cross-functional environments where creativity and strategy meet. My professional journey spans national and international account management across various sectors including fashion, beauty, luxury, and health. Currently, I oversee marketing strategies and content creation across Belgian and Spanish markets, focusing on SEO-driven copywriting and multilingual content management. I am adept at managing international agencies and freelancers while handling social media content, email campaigns, graphic design, and audiovisual production. My skills span from content creation to UX/UI design principles and digital marketing tools, enabling me to make informed and impactful decisions that boost brand engagement and client satisfaction.

Available to hire

I am an experienced Marketing Coordinator and Content Manager with strong expertise in crafting and executing email marketing strategies, managing customer data, and driving integrated product and service solutions. I have a proven track record of leadership, having supervised teams of up to 12 people, and thrive in collaborative, cross-functional environments where creativity and strategy meet. My professional journey spans national and international account management across various sectors including fashion, beauty, luxury, and health.

Currently, I oversee marketing strategies and content creation across Belgian and Spanish markets, focusing on SEO-driven copywriting and multilingual content management. I am adept at managing international agencies and freelancers while handling social media content, email campaigns, graphic design, and audiovisual production. My skills span from content creation to UX/UI design principles and digital marketing tools, enabling me to make informed and impactful decisions that boost brand engagement and client satisfaction.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

English

Advanced

Italian

Beginner

Work Experience

Marketing Coordinator & Content Manager at Wellness Kliniek Group

February 1, 2021 - Present

Oversee strategy, campaigns, and content creation for Belgian and Spanish markets. Responsible for website content editing and SEO-focused blog copywriting. Manage translation and adaptation of multilingual content to ensure consistency across languages. Supervise international agencies and freelancers across Belgium, France, Germany, and Spain. Develop and monitor email marketing campaigns, write copy for Meta and Google ads, and plan and manage social media content on platforms such as Meta, LinkedIn, and X. Also responsible for graphic design and audiovisual content creation.

Digital Marketing and Content Executive at Canvas Barcelona

January 31, 2021 - September 3, 2025

Designed, created, and implemented email marketing strategies and managed customer data to enhance marketing efforts. Managed integrated products and services to meet business objectives. Produced engaging blog posts to boost traffic and brand engagement. Served as copywriter and website editor, as well as graphic designer and video editor. Established strong stakeholder relationships and collaborated with cross-functional teams. Led a team of up to 12 people.

PR Account Manager at GPC Consulting, Communications Agency

December 31, 2018 - September 3, 2025

Managed national and international accounts with direct client communication. Prepared and presented impact reports to clients. Created content including press releases, articles, interviews, and reports. Managed brand relationships with the media and developed strategies for over 14 accounts in sectors such as fashion, beauty, luxury, health, and hospitality. Coordinated content adaptation between Mexican headquarters and Latin American regional markets for key clients like L'Oreal/Lancôme and Maybelline/PepsiCo.