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I am an editor and content writer who crafts compelling narratives that resonate and engage with audiences. With experience in copyediting, SEO writing, and managing content in WordPress, I know how to keep projects on schedule while maintaining high standards. I work well with teams, communicate clearly, and care about creating content that connects with readers.…

Rafia Farran

Copywriter, Content Producer, SEO Expert, +1

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I am an editor and content writer who crafts compelling narratives that resonate and engage with audiences. With experience in copyediting, SEO writing, and managing content in WordPress, I know how to keep projects on schedule while maintaining high standards. I work well with teams, communicate clearly, and care about creating content that connects with readers.…

Available to hire

I am an editor and content writer who crafts compelling narratives that resonate and engage with audiences. With experience in copyediting, SEO writing, and managing content in WordPress, I know how to keep projects on schedule while maintaining high standards. I work well with teams, communicate clearly, and care about creating content that connects with readers.

Skills

Copywriting

SEO

WordPress

Editorial Illustration

Experience Level

Copywriting

Expert

SEO

Expert

WordPress

Expert

Editorial Illustration

Intermediate

Work Experience

Editor at 101 Words

January 1, 2025 - Present

Upheld high editorial standards by copyediting all submissions for grammar, punctuation, and spelling, following AP and Chicago Manual of Style guidelines, resulting in polished content. Managed the publishing process using WordPress, guaranteeing timely and accurate release of content according to editorial calendars. Maintained professional communication with authors, providing constructive feedback to support content development and coordinated publication timelines. Collaborated closely with the editorial team to support efficient review workflows and timely responses to submissions.

Supervisor at Tim Hortons

December 1, 2024 - September 3, 2025

Exceeded customer satisfaction goals by providing exceptional service and resolving customer inquiries, resulting in a 20% increase in positive online reviews. Trained new hires on food handling and safety protocols, maintaining compliance with health regulations and reducing the number of food-related incidents by 15%. Utilized strong multitasking skills to efficiently operate the drive-thru window and sales register, resulting in a 10% decrease in wait times for customers.

Marketing Assistant at Tutorneer

November 1, 2021 - September 3, 2025

Crafted compelling website copy with strategic keyword integration, on-brand messaging, and captivating content, resulting in a 21% bounce rate reduction. Authored and edited 10 high-traffic blog posts supporting consistency of brand voice, resulting in a 20% increase in organic website traffic. Collaborated closely with the Director of Marketing to flawlessly execute social media and print marketing campaigns at York University and Ryerson University, reaching a combined audience of over 50,000 students.