MARKETING & VISUAL COMMUNICATION Creative marketing professional with a solid background in brand management, visual communication, and content creation. Passionate about crafting meaningful narratives and design strategies by combining marketing expertise with strong visual storytelling skills.

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MARKETING & VISUAL COMMUNICATION Creative marketing professional with a solid background in brand management, visual communication, and content creation. Passionate about crafting meaningful narratives and design strategies by combining marketing expertise with strong visual storytelling skills.

Available to hire

MARKETING & VISUAL COMMUNICATION
Creative marketing professional with a solid background in brand management, visual communication, and content creation. Passionate about crafting meaningful narratives and design strategies by combining marketing expertise with strong visual storytelling skills.

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Language

Turkish
Fluent
English
Advanced
Spanish; Castilian
Intermediate
German
Beginner

Work Experience

Marketing Innovation Specialist at Tabbler, Applike Group
April 1, 2025 - September 4, 2025
Co-led the rebranding of Tabbler, shaping its new visual identity, brand positioning, and brand guidelines. Developed data-informed creative strategies through market research and audience segmentation. Collaborated with the sales team to engage the right clients through compelling visual storytelling and persuasive sales presentations.
Digital Communications Support at International School of Hamburg
September 30, 2024 - September 4, 2025
Created content for the website and social media channels. Contributed to brand strategy by developing communication materials such as flyers and brochures.
Senior Brand Manager at LEGO Group
May 1, 2022 - September 4, 2025
Developed data-driven annual marketing strategies based on product performance and shopper insights. Managed multi-channel marketing campaigns including digital, social media, TV, and PR. Collaborated with third-party agencies from briefing to campaign execution.
Brand Manager at LEGO Group
March 1, 2021 - September 4, 2025
Delivered awareness and communication campaigns for Girls & Preschool categories from asset creation to media planning. Led consumer and market research projects to identify emerging trends and consumer/shopper behaviors. Managed marketing budgets, optimizing ROI through evidence-based planning.
Assistant Brand Manager at Nestlé Company
December 1, 2018 - September 4, 2025
Provided Nielsen-based insights and recommendations to senior management, shaping marketing and sales strategies to drive category and brand growth. Coordinated research agencies like Nielsen and Kantar to improve brand equity metrics.
Brand Specialist at Sutas Dairy Company
October 1, 2015 - September 4, 2025
Developed promotion campaigns including concept and advertising strategy. Created new product package designs with creative agency, managing consumer research, briefing, and communication steps.

Education

Master's Degree in Visual Communication with a focus on UX Design at BSBI (accredited by University for the Creative Arts)
January 1, 2023 - April 1, 2025
Bachelor's Degree in Management at Boğaziçi University
January 1, 2008 - January 1, 2013

Qualifications

Visual Design Certificate Program
January 1, 2023 - December 31, 2023
Expressive Arts Therapy Facilitator Certificate Program
January 1, 2024 - December 31, 2024

Industry Experience

Consumer Goods, Education, Media & Entertainment, Retail, Professional Services