I started my journey in web development in 2007, transforming PSD to HTML conversions. Over the years, I've expanded my expertise to include custom WordPress theme development using PHP, HTML, CSS, JavaScript, and various plugins. I've collaborated with numerous clients, ensuring websites not only look great but also perform efficiently. My focus has evolved towards optimizing websites for search engine visibility and user experience. I'm passionate about crafting solutions that drive results, whether through creating eCommerce platforms or enhancing existing websites. Continuous learning and adaptability define my professional journey.…

Mate Ivanič

I started my journey in web development in 2007, transforming PSD to HTML conversions. Over the years, I've expanded my expertise to include custom WordPress theme development using PHP, HTML, CSS, JavaScript, and various plugins. I've collaborated with numerous clients, ensuring websites not only look great but also perform efficiently. My focus has evolved towards optimizing websites for search engine visibility and user experience. I'm passionate about crafting solutions that drive results, whether through creating eCommerce platforms or enhancing existing websites. Continuous learning and adaptability define my professional journey.…

Available to hire

I started my journey in web development in 2007, transforming PSD to HTML conversions. Over the years, I’ve expanded my expertise to include custom WordPress theme development using PHP, HTML, CSS, JavaScript, and various plugins. I’ve collaborated with numerous clients, ensuring websites not only look great but also perform efficiently.

My focus has evolved towards optimizing websites for search engine visibility and user experience. I’m passionate about crafting solutions that drive results, whether through creating eCommerce platforms or enhancing existing websites. Continuous learning and adaptability define my professional journey.

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Skills

Experience Level

Adobe Photoshop
Expert
CSS
Expert
Elementor
Expert
HTML5
Expert
jQuery
Expert
PHP
Expert
SEO
Expert
WooCommerce
Expert
WordPress
Expert
JavaScript
Expert

Language

Croatian
Fluent
English
Fluent

Work Experience

Senior WordPress Developer at Inneall
January 1, 2022 - Present
Led WordPress development projects across multiple industries. Developed custom plugins and themes tailored to client needs. Worked in an Agile environment utilizing code branching and collaboration on Bitbucket.
WordPress Developer at MCCRM Marketing
January 1, 2022 - September 4, 2025
Built custom WordPress themes and WooCommerce shops from scratch. Optimized websites for high performance and SEO, mainly for crypto niche websites.
Freelance Web Developer
January 1, 2016 - September 4, 2025
Converted PSD designs to responsive HTML/CSS templates. Created custom WordPress themes and WooCommerce stores. Supported affiliate marketers with performance-driven and SEO-optimized websites. Delivered projects using Elementor, Divi, and other page builders.
Warehousing Worker
January 1, 2019 - September 4, 2025
Worked in warehousing roles while continuing occasional freelance web projects on the side.
Senior WordPress Developer at Inneall
January 1, 2022 - Present
Led WordPress development projects across multiple industries, developed custom plugins and themes tailored to client needs. Worked in an Agile environment with code branching and collaboration using Bitbucket.
WordPress Developer at MCCR Marketing
January 1, 2022 - September 4, 2025
Built custom WordPress themes and WooCommerce shops from scratch. Optimized websites for high performance and SEO, mainly focusing on crypto niche websites.
Freelance Web Developer
January 1, 2016 - September 4, 2025
Converted PSD designs to responsive HTML/CSS templates. Created custom WordPress themes and WooCommerce stores. Supported affiliate marketers with performance-driven and SEO-optimized websites. Delivered projects using Elementor, Divi, and other page builders.
Warehouse Worker
January 1, 2019 - September 4, 2025
Worked in warehousing roles while continuing occasional freelance web projects for clients on the side.
Senior WordPress Developer at htmlmid.com
January 1, 2022 - October 29, 2025
Currently a Senior WordPress Developer at htmlmid.com, focusing on developing custom WordPress themes and optimizing sites for SEO and user experience. Experience includes collaborating with various stakeholders to implement functionality and enhance the online presence of client websites.
Senior WordPress Developer at MCRB Marketing
January 1, 2022 - January 1, 2022
Worked on the WordPress Development team to improve user engagement and functionality of existing sites. Led initiatives in building eCommerce solutions and integrated various payment systems.
WordPress Developer at Inomeli
January 1, 2019 - January 1, 2019
Involved in transitioning static sites to dynamic WordPress platforms, ensuring optimal performance and search engine visibility. Collaborated closely with designers to implement appealing user interfaces.

Education

at Kemijski-Tehnološki fakultet Split
January 1, 2001 - January 1, 2007
at Kemijski-Tehnološki fakultet Split
January 1, 2001 - January 1, 2007
Bachelor's Degree in Computer Science at University of Dublin
January 1, 2001 - January 1, 2005

Qualifications

Google Analytics Certificate
January 1, 2020 - January 1, 2022

Industry Experience

Financial Services, Software & Internet, Retail, Professional Services, Other
    paper Croatia Itinerary - Croatia Travel Guide

    Croatia Itinerary provides everything you need to experience the beauty and diversity of Croatia, from sun-soaked Adriatic coastlines and charming islands to historic towns, vibrant cities, breathtaking national parks, cascading waterfalls, and rich cultural and culinary adventures. More on https://www.twine.net/signin

    paper Html ID - Wordpress Services

    HtmlId.com is a comprehensive showcase of my expertise as a Senior WordPress Developer. From initial design concepts to the final product, I meticulously crafted every aspect of the site. This includes:

    Custom WordPress Theme Development: I developed a high-performance, scalable theme tailored to the specific needs of the portfolio.

    SEO Optimization: Implemented on-page SEO strategies to enhance visibility and search engine ranking.

    Responsive Design: Ensured the site offers a seamless user experience across all devices.

    Performance Optimization: Focused on fast loading times and efficient code to improve user engagement.
    YouTube

    Content Strategy: Crafted compelling content that effectively communicates my skills and experience.

    This project exemplifies my ability to deliver end-to-end solutions, combining design, development, and optimization to create a professional online presence.

    paper Html ID - Wordpress Services

    HtmlId.com (https://www.twine.net/signin
    ) is a comprehensive showcase of my expertise as a Senior WordPress Developer. From initial design concepts to the final product, I meticulously crafted every aspect of the site, including:

    Custom WordPress Theme Development – Developed a high-performance, scalable theme tailored to the portfolio’s needs.

    SEO Optimization – Implemented on-page SEO strategies to enhance visibility and search engine ranking.

    Responsive Design – Ensured the site provides a seamless user experience across all devices.

    Performance Optimization – Focused on fast loading times and efficient code to improve user engagement.

    Content Strategy – Crafted compelling content that effectively communicates my skills and experience.

    This project exemplifies my ability to deliver end-to-end solutions, combining design, development, and optimization to create a professional online presence. You can explore the full portfolio at HtmlId.com
    .