I am a results-driven marketing professional with over 5 years of progressive experience in digital and channel marketing, business analysis, and customer engagement. I have a proven ability to execute high-impact campaigns, analyze performance metrics, and drive business growth. I am a strong communicator and cross-functional collaborator, skilled in CRM tools, Agile project management, and data-informed strategy development. My professional journey has honed my skills in developing multi-channel marketing initiatives, conducting competitive analyses, managing campaign calendars and budgets, and collaborating with diverse teams to align marketing strategies with business goals. I thrive in dynamic environments and am passionate about using data-driven insights to optimize marketing efforts and achieve measurable success.

Sahil Sharma

I am a results-driven marketing professional with over 5 years of progressive experience in digital and channel marketing, business analysis, and customer engagement. I have a proven ability to execute high-impact campaigns, analyze performance metrics, and drive business growth. I am a strong communicator and cross-functional collaborator, skilled in CRM tools, Agile project management, and data-informed strategy development. My professional journey has honed my skills in developing multi-channel marketing initiatives, conducting competitive analyses, managing campaign calendars and budgets, and collaborating with diverse teams to align marketing strategies with business goals. I thrive in dynamic environments and am passionate about using data-driven insights to optimize marketing efforts and achieve measurable success.

Available to hire

I am a results-driven marketing professional with over 5 years of progressive experience in digital and channel marketing, business analysis, and customer engagement. I have a proven ability to execute high-impact campaigns, analyze performance metrics, and drive business growth. I am a strong communicator and cross-functional collaborator, skilled in CRM tools, Agile project management, and data-informed strategy development.

My professional journey has honed my skills in developing multi-channel marketing initiatives, conducting competitive analyses, managing campaign calendars and budgets, and collaborating with diverse teams to align marketing strategies with business goals. I thrive in dynamic environments and am passionate about using data-driven insights to optimize marketing efforts and achieve measurable success.

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Work Experience

Channel Marketing Specialist at Rogers Communications
July 1, 2025 - September 4, 2025
Executed multi-channel marketing initiatives including email, digital ads, and in-store promotions, resulting in a 25% increase in product adoption across partner channels. Developed channel-specific messaging frameworks and sales enablement materials supporting regional sales teams and third-party partners. Conducted competitive analysis and customer segmentation to tailor campaign messaging and drive engagement. Managed campaign calendars and budgets ensuring timely delivery and scope compliance. Utilized Salesforce CRM for tracking campaign performance, pipeline influence, and engagement insights, boosting conversion rates by 15%. Collaborated with product, sales, creative, and analytics teams to align strategies with customer needs and business goals. Delivered post-campaign analysis including A/B testing insights and revenue attribution to refine strategies. Standardized processes and documentation to improve efficiency and collaboration.
Digital Marketing & Business Analyst Specialist at Rogers Communications
November 1, 2023 - September 4, 2025
Managed integrated digital campaigns across email, social, and paid media that resulted in a 12% increase in lead conversions. Conducted marketing performance analysis and generated actionable insights to improve audience targeting and retention. Authored Business Requirement Documents to align marketing strategy with technical implementation. Utilized Jira and Confluence for Agile sprint planning, backlog refinement, and project documentation. Partnered with stakeholders to define KPIs, optimize workflows, and align business priorities.
Customer Solutions Specialist at Rogers Communications
April 1, 2023 - September 4, 2025
Delivered tailored customer solutions that enhanced first-call resolution and improved customer satisfaction scores. Analyzed recurring customer issues to inform process improvements and streamline support delivery. Built and maintained strong client relationships through clear communication and consistent follow-up. Documented user requirements to support internal knowledge bases and training.
Technology Sales Representative at Staples Inc.
April 1, 2021 - September 4, 2025
Consistently surpassed sales targets by recommending customized technology solutions based on client needs. Used CRM tools to track leads, monitor sales progress, and drive repeat business. Supported retail operations including product placement, inventory flow, and training new staff.

Education

Bachelor of Commerce (BComm) at Ryerson University (now Toronto Metropolitan University)
September 1, 2016 - January 1, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Telecommunications, Consumer Goods, Professional Services