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I am an experienced digital marketing operations manager with a strong track record in building and implementing comprehensive social media strategies, optimizing content calendars, and leveraging various digital tools for seamless workflow and enhanced audience engagement. I have successfully created engaging newsletters, managed client websites, and developed marketing plans that drive profitable growth through data-driven decisions and strategic scheduling. Throughout my career, I have collaborated closely with cross-functional teams, including designers, brand founders, franchisees, and internal partners, to ensure flawless execution of marketing strategies and campaigns. I am passionate about driving marketing efficiency and effectiveness using data insights and advanced project management tools.…I am an experienced digital marketing operations manager with a strong track record in building and implementing comprehensive social media strategies, optimizing content calendars, and leveraging various digital tools for seamless workflow and enhanced audience engagement. I have successfully created engaging newsletters, managed client websites, and developed marketing plans that drive profitable growth through data-driven decisions and strategic scheduling. Throughout my career, I have collaborated closely with cross-functional teams, including designers, brand founders, franchisees, and internal partners, to ensure flawless execution of marketing strategies and campaigns. I am passionate about driving marketing efficiency and effectiveness using data insights and advanced project management tools.

Noel Nielsen

Project Manager, Marketing Strategist, Content Producer, +3

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I am an experienced digital marketing operations manager with a strong track record in building and implementing comprehensive social media strategies, optimizing content calendars, and leveraging various digital tools for seamless workflow and enhanced audience engagement. I have successfully created engaging newsletters, managed client websites, and developed marketing plans that drive profitable growth through data-driven decisions and strategic scheduling. Throughout my career, I have collaborated closely with cross-functional teams, including designers, brand founders, franchisees, and internal partners, to ensure flawless execution of marketing strategies and campaigns. I am passionate about driving marketing efficiency and effectiveness using data insights and advanced project management tools.…I am an experienced digital marketing operations manager with a strong track record in building and implementing comprehensive social media strategies, optimizing content calendars, and leveraging various digital tools for seamless workflow and enhanced audience engagement. I have successfully created engaging newsletters, managed client websites, and developed marketing plans that drive profitable growth through data-driven decisions and strategic scheduling. Throughout my career, I have collaborated closely with cross-functional teams, including designers, brand founders, franchisees, and internal partners, to ensure flawless execution of marketing strategies and campaigns. I am passionate about driving marketing efficiency and effectiveness using data insights and advanced project management tools.

Available to hire

I am an experienced digital marketing operations manager with a strong track record in building and implementing comprehensive social media strategies, optimizing content calendars, and leveraging various digital tools for seamless workflow and enhanced audience engagement. I have successfully created engaging newsletters, managed client websites, and developed marketing plans that drive profitable growth through data-driven decisions and strategic scheduling.

Throughout my career, I have collaborated closely with cross-functional teams, including designers, brand founders, franchisees, and internal partners, to ensure flawless execution of marketing strategies and campaigns. I am passionate about driving marketing efficiency and effectiveness using data insights and advanced project management tools.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Marit Digital Marketing Operations Manager at Marit Digital Marketing

October 1, 2024 - Present

Builds and implements comprehensive social media strategies including persona development, communication planning, frequency, tone, and benchmarking. Manages and optimizes a social media content calendar, resulting in a 10.2% increase in LinkedIn impressions and enhanced audience engagement. Creates and distributes engaging newsletters using MailerLite with an average open rate of 51.18%. Updates and maintains client websites using WordPress and Google Sites, collaborating on design improvements and implementing algorithm-driven content strategies. Utilizes project management and communication tools such as ClickUp, Toggl, Help Scout, Slack, and Bluesky to ensure seamless workflow and client support.

Marketing Specialist at Unity Web Agency

August 1, 2024 - September 5, 2025

Developed and executed marketing strategy, driving profitable revenue growth through A/B testing, data-driven adjustments, and market research. Increased email click-through rate from 2.9% to 4.9% and open rate from 43% to 58% by combining market research, clever copywriting, targeted content, and strategic scheduling. Produced and managed content across multiple platforms, collaborating with the lead designer to create visually appealing accessible assets. Leveraged social media tools like Semrush, Moz, GA4, and Meta Business Suite to support strategy execution and success monitoring.

Franchise Performance Manager at HomeFront Brands

August 1, 2023 - September 5, 2025

Managed national, regional, and local marketing, advertising, and social media plans driving sales for multiple brands and franchisees. Collaborated with brand founders, franchisees, and cross-functional teams to execute marketing strategies and ensure seamless onboarding and grand openings. Served as the main liaison between franchisees, internal teams, and third-party partners to drive flawless execution of paid media and marketing efforts. Utilized data-driven insights in partnership with Brand Presidents and Operations via Monday and Google Workspace to optimize franchise marketing performance and track spending by channel.

Content and Marketing Manager at Blue Moon Estate Sales

February 1, 2023 - September 5, 2025

Developed and executed a content marketing strategy that increased reach by 89% on Facebook and 100% on Instagram, with a 166% boost in engagement. Defined the 2022 social marketing strategy expanding the brand's online presence by launching on Instagram and TikTok. Led end-to-end content creation ensuring consistent branding and storytelling across platforms through copywriting, videography, photography, and graphic design. Created and monitored social media campaigns leveraging analytics to optimize content strategies across Facebook, Instagram, and TikTok.

Stewardship Officer at The University of Texas at Austin: McCombs School of Business

October 1, 2021 - September 5, 2025

Strategically redesigned communications process using qualitative and quantitative research, achieving a 52% open rate and 22% click-through rate for 7.5K annual acknowledgment letters. Led stewardship outreach and systems implementation for a growing global alumni and donor base ensuring 100% compliance with Annual Letters Project for over 1K endowments. Collaborated with department leaders to define project scope, resources, and goals, overseeing development to maintain excellence and resource adequacy. Composed and edited various donor communications including reports, appreciation letters, and condolence letters while managing complex reports and datasets related to giving trends.

Development Associate at The University of Texas at Austin: McCombs School of Business

January 1, 2018 - September 5, 2025

Streamlined gift processing and acknowledgment letter system reducing turnaround time and improving efficiency. Developed training materials and led the donor acknowledgment letter process ensuring consistency and accuracy. Supervised two student staff members maintaining engagement and productivity. Managed complex reports and datasets related to giving trends and implemented a gift logging system to prevent check misplacement.

Marit Digital Marketing Operations Manager at Marit Digital Marketing

October 1, 2024 - Present

Built and implemented comprehensive social media strategies including personal development, communication planning, frequency, tone, and benchmarking. Managed and optimized social media content calendar, increasing LinkedIn impressions by 10.2% and enhancing audience engagement. Created and distributed engaging newsletters using MailerLite with an average open rate of 51.18%. Updated and maintained client websites using WordPress and Google Sites, collaborating on design improvements and implementing algorithm-driven content strategies. Leveraged project management and communication tools such as ClickUp, Toggl, HelpScout, Slack, and Bluesky to ensure seamless workflow and client support.

Marketing Specialist at Unity Web Agency

August 1, 2024 - September 5, 2025

Developed and executed marketing strategy driving profitable revenue growth through A/B testing, data-driven adjustments, and market research. Increased email click-through rate from 2.9% to 4.9% and open rate from 43% to 58% through market research and targeted content strategies. Produced and managed content across multiple platforms, collaborating with lead designer to create visually appealing and accessible assets. Leveraged tools like Semrush, Moz, GA4, and Meta Business Suite to support strategy execution and monitor success.

Franchise Performance Manager at HomeFront Brands

August 1, 2023 - September 5, 2025

Managed national, regional, and local marketing, advertising, and social media plans driving sales for multiple brands and franchisees. Collaborated with brand founders, franchisees, and cross-functional teams to execute marketing strategies and ensure seamless onboarding and grand openings. Served as liaison between franchisees, internal teams, and third-party partners to drive flawless execution of paid media and marketing efforts. Utilized data-driven insights in partnership with Brand Presidents and Operations via Monday and Google Workspace to optimize franchise marketing performance and track spending by channel.

Content and Marketing Manager at Blue Moon Estate Sales

February 1, 2023 - September 5, 2025

Developed and executed content marketing strategy resulting in an 89% reach increase on Facebook and 100% on Instagram, with a 166% boost in engagement. Defined 2022 social marketing strategy by expanding brand’s online presence through launches on Instagram and TikTok. Led end-to-end content creation ensuring consistent branding and storytelling across platforms using copywriting, videography, photography, and graphic design. Created and monitored social media campaigns leveraging analytics to optimize strategies across Facebook, Instagram, and TikTok.

Stewardship Officer at The University of Texas at Austin: McCombs School of Business

October 1, 2021 - September 5, 2025

Strategically redesigned communications process using qualitative and quantitative research, achieving a 52% open rate and 22% click-through rate for annual acknowledgment letters. Led stewardship outreach and system implementation for a growing global alumni and donor base ensuring 100% compliance with the Annual Letters Project for over 1,000 endowments. Collaborated with department leaders to define project scope, resources, and goals overseeing development to maintain excellence and resource adequacy. Composed and edited various donor communications including reports, appreciation letters, and high-level donor condolences while managing complex reports and datasets related to giving trends.

Development Associate at The University of Texas at Austin: McCombs School of Business

January 1, 2018 - September 5, 2025

Streamlined the gift processing and acknowledgment letter system, reducing turnaround time and improving efficiency. Developed training materials and led the donor acknowledgment letter process ensuring consistency and accuracy. Supervised two student staff members maintaining engagement and productivity. Managed complex reports and datasets related to giving trends and implemented gift logging system to prevent check misplacement.