I started SaltBorn Creative for one reason: to turn brand stories into a visual language that moves people. Years of travel taught me how clear signals change your pace. When the path is easy to read, you move with confidence. Brands can do the same when story and design work in rhythm. When it's translated with care, the right people understand it in a heartbeat and choose to stay. I shape heart-fueled brand identities and aligned websites that make growth feel grounded and human. I work with founders who own their ambition. If you are refining, scaling, or stepping into a bigger stage, I am here to build the clarity that carries you forward. Say hello and tell me what legacy you want your brand to leave behind this year.

Viktoriia Rieva

PRO

I started SaltBorn Creative for one reason: to turn brand stories into a visual language that moves people. Years of travel taught me how clear signals change your pace. When the path is easy to read, you move with confidence. Brands can do the same when story and design work in rhythm. When it's translated with care, the right people understand it in a heartbeat and choose to stay. I shape heart-fueled brand identities and aligned websites that make growth feel grounded and human. I work with founders who own their ambition. If you are refining, scaling, or stepping into a bigger stage, I am here to build the clarity that carries you forward. Say hello and tell me what legacy you want your brand to leave behind this year.

Available to hire

I started SaltBorn Creative for one reason: to turn brand stories into a visual language that moves people.

Years of travel taught me how clear signals change your pace. When the path is easy to read, you move with confidence. Brands can do the same when story and design work in rhythm. When it’s translated with care, the right people understand it in a heartbeat and choose to stay.

I shape heart-fueled brand identities and aligned websites that make growth feel grounded and human. I work with founders who own their ambition.

If you are refining, scaling, or stepping into a bigger stage, I am here to build the clarity that carries you forward. Say hello and tell me what legacy you want your brand to leave behind this year.

See more

Experience Level

Expert
Intermediate

Language

English
Fluent
Ukrainian
Fluent

Work Experience

Brand Designer at SaltBorn Creative
August 1, 2020 - Present
Developing brand identities for small businesses and startups in the sustainable lifestyle and creative space

Education

Bachelor of Graphic Design at Kyiv National University of Technologies and Design
September 1, 2015 - May 31, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Professional Services, Travel & Hospitality
    paper Brand Identity Design for Sustainable Wellness Spa

    My client commissioned me to develop a brand identity for their community-focused, sustainable wellness spa based in Dubai. The result was a clean, versatile, and professional identity that reflected the brand’s core values and was ready to be shared with the world.

    Please find the project here:

    paper Brand Identity Design for food florist

    Collaborating closely with my client, a food florist, we redesigned a brand identity for her small business. I was confident that I could help elevate her brand, uncover the hidden facets of her business, and transform them into a meaningful visual identity.

    This transformation will not only sustain her brand’s growth but also empower her to command a premium and, most importantly, to tell a compelling story through her heartwarming branding.

    We went through brand strategy, creative direction, and brand identity design. In the ned, my client walked away with the identity that reflected her vision and the quality of her service and products, brand collaterals to support her brand, and brand board to summarise everything.

    Please finf the complete project here: