I'm Lola A. Åkerström, a creative, multilingual communications professional with 18+ years of experience delivering internal and external communications for corporate and enterprise-level brands. I specialize in content strategy, UX strategy and design, multimedia and digital editorial solutions, technical writing, brand messaging and visual storytelling for high-profile clients across industries. An international best-selling author in 15+ languages and with work experience in 80+ countries, I combine strategic thinking with hands-on creativity to craft compelling narratives and engaging experiences. Over the years I have led and contributed to strategic communications, branding, and content initiatives for global brands such as Dove, Getty Images, Mercedes-Benz, Interpid Travel, Electrolux, ASUS, and National Geographic Channel. I currently lead multiple senior roles including Head of Communications at Tala Thrive and CEO at Geotraverler Media Sweden, delivering results through collaborative content strategies, editorial excellence, and multimedia storytelling.…

Lola A. Åkerström

I'm Lola A. Åkerström, a creative, multilingual communications professional with 18+ years of experience delivering internal and external communications for corporate and enterprise-level brands. I specialize in content strategy, UX strategy and design, multimedia and digital editorial solutions, technical writing, brand messaging and visual storytelling for high-profile clients across industries. An international best-selling author in 15+ languages and with work experience in 80+ countries, I combine strategic thinking with hands-on creativity to craft compelling narratives and engaging experiences. Over the years I have led and contributed to strategic communications, branding, and content initiatives for global brands such as Dove, Getty Images, Mercedes-Benz, Interpid Travel, Electrolux, ASUS, and National Geographic Channel. I currently lead multiple senior roles including Head of Communications at Tala Thrive and CEO at Geotraverler Media Sweden, delivering results through collaborative content strategies, editorial excellence, and multimedia storytelling.…

Available to hire

I’m Lola A. Åkerström, a creative, multilingual communications professional with 18+ years of experience delivering internal and external communications for corporate and enterprise-level brands. I specialize in content strategy, UX strategy and design, multimedia and digital editorial solutions, technical writing, brand messaging and visual storytelling for high-profile clients across industries. An international best-selling author in 15+ languages and with work experience in 80+ countries, I combine strategic thinking with hands-on creativity to craft compelling narratives and engaging experiences.

Over the years I have led and contributed to strategic communications, branding, and content initiatives for global brands such as Dove, Getty Images, Mercedes-Benz, Interpid Travel, Electrolux, ASUS, and National Geographic Channel. I currently lead multiple senior roles including Head of Communications at Tala Thrive and CEO at Geotraverler Media Sweden, delivering results through collaborative content strategies, editorial excellence, and multimedia storytelling.

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Skills

Experience Level

Language

English
Fluent
Swedish
Fluent
Yoruba
Fluent

Work Experience

Head of Communications at Tala Thrive
May 1, 2023 - Present
Developed strategic communications covering internal and external brand storytelling, media, and public relations activities for mental health startup Tala Thrive valued at £2.8M. Executed communications strategy including brand positioning, voice, tone and culture, engagement with stakeholders, influencers and media, and community development.
Creative Content Strategist and CEO at Geotraveler Media Sweden
October 1, 2010 - Present
Designed and implemented collaborative content strategies and multimedia for websites, social media, and marketing campaigns resulting in increased audience engagement and brand awareness for clients such as Dove, Getty Images, Mercedes Benz, Intrepid Travel, Electrolux, ASUS, and National Geographic Channel. Produced content and multimedia image banks for clients including Destination Kvarken; contributed photographs for Visit Greenland, Visit Sweden, and Costa Brava Tourism.
Content Creator & Visual Storyteller at Independent Contractor
June 1, 2007 - Present
Built a combined social media following of over 70,000 and mailing list of 2,000+ across all accounts. Collaborated on content and campaigns with brands such as Absolut Vodka, Dove, Electrolux, Expedia, Intrepid Travel, Getty Images, Four Seasons Hotels & Resorts, MasterCard, Mercedes Benz, National Geographic, Visit Stockholm, and Visit Sweden. Wrote and promoted articles for The New York Times, BBC, CNN, Lonely Planet, and more.
Chief Storyteller and CEO at Local Purse
December 1, 2023 - September 5, 2025
Built the brand and crafted the story behind the web-based platform Local Purse, supporting travel guides, local artisans, and cultural vendors with €10,000+ by using live video shopping technology to travel the world virtually, in partnership with B Corp Intrepid Travel.
Content Strategist and Brand Storyteller at Nordic TB
December 1, 2023 - September 5, 2025
Executed digital content creation through innovative destination marketing, rebranding, influencer marketing, and regional campaigns in the travel industry on projects totaling over €200,000. Provided strategic recommendations on messaging, audience targeting, social media, email campaigns, and crafted memorable long-tail content for clients such as Visit Finland, Skyscanner, Four Seasons, German National Tourism Board, Aruba Tourism Authority, Emirates Airlines, Visit Dubai, Visit Morocco, and more.
Senior Communications Strategist at Electrolux
May 1, 2022 - September 5, 2025
Provided in-house editorial consulting, strategy, and content creation for both internal and external communications for 41,000+ global employees across multiple languages and 50+ countries. Developed and executed compelling content strategies across digital platforms, ensuring engaging and high-quality multimedia for websites, social media, and multimillion-dollar global campaigns.
Communications Editor & Senior Copywriter at Telia Sonera
September 1, 2016 - September 5, 2025
Provided editorial consulting services for the global communications team including UX writing and copyediting for one of the world’s leading telecommunications companies.
Content Creator & Visual Storyteller at Swedish Institute
December 1, 2012 - September 5, 2025
Photographed Sweden at ground level for Sweden's official website run by the Swedish Institute. Wrote dozens of cultural articles including the most viral article to date titled “Moving to Sweden? Then these 20 pointers will come in handy.”
Contributing Editor at Matador Network
April 1, 2012 - September 5, 2025
Directed editorial plan, layout editing, article publishing, and promotional giveaways on Matador Goods, part of award-winning travel platform Matador Network with 2M+ monthly visitors.
Senior System Architect at Woolpert
October 1, 2009 - September 5, 2025
Consulted on contracts collectively worth $50+ million. Implemented entire software development life cycles from planning and user requirements gathering to product development, testing, and deployment. Designed and programmed web-based applications using Microsoft, Adobe, and ESRI GIS suite of products. Provided technical writing and documented software requirement specifications, design documents, use cases, and end-user manuals.
Web Application Developer, Level V at Woolpert
June 1, 2004 - September 5, 2025
Provided web application development and consulting services prior to Senior System Architect role.
Head of Communications at Tala Thrive
May 1, 2023 - Present
Developed strategic communications covering internal and external brand storytelling, as well as media and public relations activities for Tala Thrive, a mental health startup with a market valuation of £2.8M.
Creative Content Strategist and CEO at Geotraveler Media Sweden
October 1, 2010 - Present
Designed and implemented collaborative content strategies and multimedia campaigns for websites, social media, and marketing initiatives, increasing audience engagement and brand awareness for clients including Dove, Getty Images, Mercedes-Benz, Intrepid Travel, Electrolux, ASUS, and National Geographic Channel.
Content Creator & Visual Story Teller at Independent Contractor
June 1, 2007 - Present
Built 70,000+ combined social media followers and 2,000+ mailing lists across accounts; produced content and media kits; collaborated on campaigns with brands such as Absolut Vodka, Dove, Electrolux, Intrepid Travel, Getty Images, Four Seasons Hotels & Resorts, MasterCard, Mercedes-Benz, National Geographic, Visit Stockholm, Visit Sweden, and Costa Brava Tourism; contributed photographs for image banks.
Content Strategist and Brand Story Teller at Nordic TB
December 1, 2023 - September 6, 2025
Executed digital content creation through innovative destination marketing, re-branding, influencer marketing, and regional campaigns for projects totaling over €200,000+.
Senior Communications Strategist at Electrolux
May 1, 2022 - September 6, 2025
Provided in-house editorial consulting, strategy, and content creation for internal and external communications across 41,000+ employees in 50+ countries.
Communications Editor & Senior Copywriter at Telia Sonera
September 1, 2016 - September 6, 2025
Delivered editorial consulting, UX writing, and copy for Telia Sonera’s global communications teams.
Content Editor & Visual Story Teller at Swedish Institute
December 1, 2012 - September 6, 2025
Photographed Sweden on the ground for the official website and authored dozens of cultural articles, including the viral piece 'Moving to Sweden? Then these 20 pointers will come in handy.'
Contributor Editor at Matador Network
April 1, 2012 - September 6, 2025
Directed editorial planning, layout editing, article publishing, and promotional giveaways on Matador Network’s travel platform with 2M+ monthly visitors.
Senior System Architect at Woolpert
October 1, 2009 - September 6, 2025
Led web application lifecycle processes, designed and programmed web-based applications using Microsoft, Adobe, and ESRIs GIS toolsets; produced technical writing and end-user manuals.
Web Applications Developer at Level V
June 1, 2004 - September 6, 2025
Consulted on contracts worth $50M+; implemented full software development lifecycle from planning to deployment; built web-based applications using Microsoft, Adobe, and ESRIs GIS products; authored technical requirements, design documents, use cases, and end-user manuals.
Head of Communications at Tala Thrive
May 1, 2023 - Present
Developed strategic communications covering internal and external brand storytelling, as well as media and public relations activities for mental health startup Tala Thrive (Current Market Valuation: £2.8M).
Creative Content Strategist and CEO at Geotraveler Media Sweden
October 1, 2010 - Present
Designed and implemented collaborative content strategies and multimedia for websites, social media, and marketing campaigns, resulting in increased audience engagement and brand awareness for clients such as Dove, Getty Images, Mercedes Benz, Interpid Travel, Electrolux, ASUS, National Geographic Channel.
Content Creator & Visual Story Teller at Independent Contractor
June 1, 2007 - Present
Produced content banks, multimedia image banks and high-quality copy for clients such as Destination Kvarken, Visit Greenland, Visit Sweden, and Costa Brava Tourism; built a following of 70,000+ on social media and 2,000+ on mailing lists.
Chief Storyteller and CEO at Local Purse
December 1, 2023 - September 6, 2025
Built the brand behind web-based platform Local Purse, supporting travel guides, local artisans, and cultural vendors with live video shopping technology in partnership with B Corp Integrity Travel; revenue and brand impact expanded.
Content Strategist and Brand Storyteller at Nordic TB
December 1, 2023 - September 6, 2025
Executed digital content creation through innovative destination marketing, re-branding, influencer marketing, and regional campaigns on projects totaling over €200,000+.
Senior Communications Strategist at Electrolux
May 1, 2022 - September 6, 2025
Provided in-house editorial consulting, strategy and content creation for internal and external communications for 41,000+ global employees across 50+ languages.
Communications Editor & Senior Copywriter at Telia Sonera
September 1, 2016 - September 6, 2025
Editorial consulting including UX writing and copyediting for Telia Sonera, one of the world’s leading telecoms companies.
Content Creator & Visual Story Teller at Swedish Institute
December 1, 2012 - September 6, 2025
Photographed Sweden at ground level for Sweden's official website and authored culture articles, including viral pieces such as 'Moving to Sweden? Then these 20 pointers will come in handy.'
Contributor Editor at Matador Network
April 1, 2012 - September 6, 2025
Directed editorial planning, layout editing, article publishing and promotions on Matador Goods with 2M+ monthly visitors.
Senior Systems Architect at Woolpert
October 1, 2009 - September 6, 2025
Senior architect role focusing on web applications and multi-disciplinary IT solutions.
Web Application Developer, Level V at Woolpert
June 1, 2004 - September 6, 2025
Consulted on contracts valued at $50M+, led full software development lifecycle including planning, requirements, testing, and deployment.

Education

Master of Science (MS) - Information Systems at University of Maryland, Baltimore County (UMBC), USA
January 11, 2030 - June 1, 2002
Bachelor of Science (BS) - Information Systems at University of Maryland, Baltimore County (UMBC), USA
January 11, 2030 - May 1, 1998
Master of Science (MS) - Information Systems at University of Maryland, Baltimore County (UMBC)
January 11, 2030 - June 1, 2002
Bachelor of Science (BS) - Information Systems at University of Maryland, Baltimore County (UMBC)
January 11, 2030 - May 1, 1998
Master of Science (MS) - Information Systems at University of Maryland, Baltimore County (UMBC), USA
January 11, 2030 - June 1, 2002
Bachelor of Science (BS) - Information Systems at University of Maryland, Baltimore County (UMBC), USA
January 11, 2030 - May 1, 1998

Qualifications

Entrepreneurship Certificate - Harvard Business School Online
June 1, 2020 - September 5, 2025
Mastering Light Workshop with Joe McNally
July 1, 2023 - September 5, 2025
Light Photography Workshop with Timothy Allen
August 1, 2018 - September 5, 2025
Entrepreneurship Certificate
June 1, 2020 - September 6, 2025
Mastering Light Workshop
July 1, 2023 - September 6, 2025
Light Photography Workshop
August 1, 2018 - September 6, 2025
Entrepreneurship Certificate
January 11, 2030 - June 1, 2020
Mastering Light Workshop
July 1, 2023 - July 1, 2023
Light Photography Workshop
August 1, 2018 - August 1, 2018

Industry Experience

Media & Entertainment, Professional Services, Travel & Hospitality, Software & Internet, Consumer Goods, Education

Skills

Experience Level