I am a creative and results-driven marketing copywriter with almost 2 years of experience crafting high-converting content for email campaigns, social media, digital ads, and landing pages. I excel in persuasive storytelling, A/B testing, SEO, and performance analysis. I am passionate about data-driven marketing and audience engagement. My career journey includes optimizing email sequences that increased open rates and conversions, creating compelling ad copy for various platforms, and developing SEO-optimized landing pages to improve organic search rankings. I am adept at collaborating with marketing and growth teams to align content with brand strategy and utilize AI tools for content ideation while ensuring human-centric storytelling.

Iwu Stephanie

I am a creative and results-driven marketing copywriter with almost 2 years of experience crafting high-converting content for email campaigns, social media, digital ads, and landing pages. I excel in persuasive storytelling, A/B testing, SEO, and performance analysis. I am passionate about data-driven marketing and audience engagement. My career journey includes optimizing email sequences that increased open rates and conversions, creating compelling ad copy for various platforms, and developing SEO-optimized landing pages to improve organic search rankings. I am adept at collaborating with marketing and growth teams to align content with brand strategy and utilize AI tools for content ideation while ensuring human-centric storytelling.

Available to hire

I am a creative and results-driven marketing copywriter with almost 2 years of experience crafting high-converting content for email campaigns, social media, digital ads, and landing pages. I excel in persuasive storytelling, A/B testing, SEO, and performance analysis. I am passionate about data-driven marketing and audience engagement.

My career journey includes optimizing email sequences that increased open rates and conversions, creating compelling ad copy for various platforms, and developing SEO-optimized landing pages to improve organic search rankings. I am adept at collaborating with marketing and growth teams to align content with brand strategy and utilize AI tools for content ideation while ensuring human-centric storytelling.

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Work Experience

Ad, Sales and Email Campaign Copywriter at Bolt Pay
February 1, 2025 - September 5, 2025
Wrote and optimized email sequences that increased open rates by 35% and conversions by 19%. Created compelling ad copy for Facebook, Google, and LinkedIn campaigns, leading to a 30% increase in click-through rates. Conducted A/B tests to refine messaging and improve engagement across digital marketing channels. Collaborated with marketing and growth teams to align content with brand strategy.
Copywriter at International Brewery (kuja Shop)
January 1, 2024 - Present
Developed SEO-optimized landing pages that improved organic search rankings by 24%. Crafted blog content and marketing materials to drive customer engagement and retention. Utilized AI tools to generate content ideas while ensuring human-centric storytelling.

Education

First Leaving Certificate at Hill Top Primary School, Umualumaku Ehimem Mbano
January 1, 1990 - January 1, 1995
NABTEB at Hill-Top Vocational College, Ahiazu Mbaise
January 1, 1995 - January 1, 2001
HND in Accounting at Imo State Polytechnic, Umuagwo
January 1, 2009 - January 1, 2014

Qualifications

Certified Copywriting Training – Specialization in Finance and Fintech Industry
January 1, 2023 - September 5, 2025
Copywriting Course – Digital Income & Copywriting Hub
January 11, 2030 - September 5, 2025

Industry Experience

Financial Services, Software & Internet, Retail, Media & Entertainment, Professional Services