I am an Informatics Engineer with a Master's degree in Web Sciences, currently pursuing a PhD. With over seven years of experience in WordPress, SEO, and digital marketing, I have successfully founded two companies and managed multiple brands, delivering measurable results in organic SEO without relying on paid campaigns. I specialize in developing and executing comprehensive SEO and digital marketing strategies, optimizing website performance, and building strong brand visibility across regional markets. I am passionate about helping businesses grow through data-driven marketing, content optimization, and collaborative team efforts.…

Riham Kherbek

I am an Informatics Engineer with a Master's degree in Web Sciences, currently pursuing a PhD. With over seven years of experience in WordPress, SEO, and digital marketing, I have successfully founded two companies and managed multiple brands, delivering measurable results in organic SEO without relying on paid campaigns. I specialize in developing and executing comprehensive SEO and digital marketing strategies, optimizing website performance, and building strong brand visibility across regional markets. I am passionate about helping businesses grow through data-driven marketing, content optimization, and collaborative team efforts.…

Available to hire

I am an Informatics Engineer with a Master’s degree in Web Sciences, currently pursuing a PhD. With over seven years of experience in WordPress, SEO, and digital marketing, I have successfully founded two companies and managed multiple brands, delivering measurable results in organic SEO without relying on paid campaigns.

I specialize in developing and executing comprehensive SEO and digital marketing strategies, optimizing website performance, and building strong brand visibility across regional markets. I am passionate about helping businesses grow through data-driven marketing, content optimization, and collaborative team efforts.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate

Language

Arabic
Fluent
English
Advanced

Work Experience

Founder & SEO Manager at Rare Web
August 1, 2025 - September 5, 2025
Founded and grew Rare Web into a reputable web solutions and SEO company with a commercial registration in the Syrian and regional market. Managed a diverse client portfolio across industries and delivered professional websites emphasizing clean technical SEO, indexing, and fast performance. Built multiple WordPress websites with custom PHP functions to optimize functionality. Achieved top SEO rankings for competitive keywords, generated organic traffic and leads, managed a development team, and delivered mobile applications extending company expertise to mobile solutions. Established Rare Web as a trusted digital partner focused on technical precision, SEO, and scalable development.
Founder & SEO Manager at Rare Web
August 1, 2025 - September 5, 2025
Founded and scaled Rare Web into a recognized web solutions and SEO company with commercial registration, serving the Syrian and regional markets. Managed a diverse client portfolio across multiple industries. Designed and delivered professional websites focused on clean technical SEO for improved indexing, performance, and visibility. Developed multiple WordPress-based websites using custom PHP functions for optimized performance. Achieved top-ranking SEO results for competitive keywords generating organic traffic and leads. Led a development team delivering custom websites and mobile applications including the Broker app. Established Rare Web as a trusted digital partner combining technical expertise and scalable development to meet business goals.
SEO Manager & Marketing Strategist at Not Only Pump
May 1, 2024 - Present
Developed and executed a comprehensive SEO and digital marketing strategy for an industrial e-commerce business, significantly increasing brand visibility and organic reach across regional markets. Achieved over 500K organic impressions in a month and drove consistent growth in clicks and qualified leads. Conducted keyword research, optimized landing pages, and resolved technical SEO issues. Designed content marketing and managed social media strategies to enhance brand authority in the pumps and industrial solutions sector. Coordinated initiatives with sales and product teams and delivered performance reports using tools like Google Search Console and SEMrush.
SEO Manager & Marketing Strategist at Not Only Pump
May 1, 2024 - Present
Developed and executed a comprehensive SEO and digital marketing strategy for an industrial e-commerce business, significantly increasing brand visibility and organic reach in regional markets. Achieved over 500K organic impressions in a single month, improving clicks and qualified leads. Conducted keyword research and optimized landing pages for better rankings and conversions. Implemented on-page SEO and technical audits resolving crawlability and Core Web Vitals issues. Managed content marketing campaigns and social media strategies to strengthen the brand's authority and engagement. Coordinated initiatives across sales and product teams aligned with business objectives. Delivered actionable performance reports through Google Search Console, Analytics, and SEMrush for continuous optimization.
Digital Marketing & SEO Strategist at View
January 31, 2023 - September 5, 2025
Developed and executed tailored marketing and SEO strategies for various clients in different industries. Built a full digital marketing strategy for Ematel, increasing sales and online engagement regionally. Enhanced websites through SEO improvements that boosted traffic and conversions. Repositioned social media strategies to performance-driven approaches delivering measurable results. Collaborated with cross-functional teams for content alignment and provided actionable reports to clients for continuous improvements.
Digital Marketing & SEO Strategist at View
January 1, 2023 - September 5, 2025
Developed and executed tailored marketing and SEO strategies for diverse clients across industries. Created and implemented a full digital marketing strategy for Ematel, increasing website sales and online engagement regionally. Enhanced website visibility through SEO improvements, boosting organic traffic and conversions. Repositioned social media strategies from basic presence to performance-driven, delivering measurable results. Collaborated with cross-functional teams for aligned content, campaigns, and SEO. Delivered actionable reports and KPIs, ensuring client satisfaction and continuous improvement.
SEO & Digital Marketing Manager at Markets bloom (FinTech Startup)
September 30, 2021 - September 5, 2025
Developed and implemented comprehensive SEO strategies for a fintech startup to increase brand visibility in competitive financial markets. Conducted keyword research related to trading and financial services, driving qualified organic traffic and lead capture. Managed WordPress websites with technical SEO enhancements, improving crawlability, mobile performance, and Core Web Vitals. Led content marketing by producing SEO-friendly articles and landing pages tailored for traders and investors. Collaborated with developers to optimize site speed and user experience across devices. Monitored SEO performance with analytics tools and supported multiple business areas in a dynamic startup environment.
SEO & Digital Marketing Manager at Markets bloom
September 1, 2021 - September 5, 2025
Developed and implemented a comprehensive SEO strategy for a fintech startup to increase brand visibility and organic reach in competitive financial markets. Conducted keyword research targeting trading, forex, and financial services to attract qualified traffic and leads. Managed and optimized WordPress websites with technical SEO fixes to improve crawlability, indexing, and Core Web Vitals. Led content marketing strategies producing SEO-friendly articles and landing pages tailored to traders and investors. Increased organic traffic and lead generation through targeted SEO and content campaigns. Collaborated with developers to enhance site speed and user experience across devices. Monitored SEO performance using Google Analytics, Search Console, Ahrefs, and SEMrush, providing actionable management reports. Supported multiple business areas in a dynamic startup environment.

Education

Master in Web Science at Syrian Virtual University
March 1, 2021 - June 1, 2023
Bachelor of Informatics Engineering in Software and Information Systems at Tishreen University
March 1, 2016 - June 1, 2020
Master in Web Science at Syrian Virtual University
March 1, 2021 - June 1, 2023
Bachelor of Informatics Engineering in Software and Information Systems at Tishreen University
March 1, 2016 - June 1, 2020

Qualifications

HubSpot Academy (SEO, Marketing, Campaign Management)
January 11, 2030 - September 5, 2025
Coursera (Digital Marketing, Data Analytics)
January 11, 2030 - September 5, 2025
HubSpot Academy SEO Certification
January 11, 2030 - September 5, 2025
HubSpot Academy Marketing Certification
January 11, 2030 - September 5, 2025
HubSpot Academy Campaign Management Certification
January 11, 2030 - September 5, 2025
Coursera Digital Marketing Certification
January 11, 2030 - September 5, 2025
Coursera Data Analytics Certification
January 11, 2030 - September 5, 2025

Industry Experience

Software & Internet, Financial Services, Retail, Telecommunications, Other, Professional Services, Manufacturing