Results-driven Marketer with experience supporting businesses across diverse industries with marketing strategy, business development, content creation, and digital communication. Holds a Marketing degree.…

Esther

Results-driven Marketer with experience supporting businesses across diverse industries with marketing strategy, business development, content creation, and digital communication. Holds a Marketing degree.…

Available to hire

Results-driven Marketer with experience supporting businesses across diverse industries with marketing strategy, business development, content creation, and digital communication. Holds a Marketing degree.

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Language

English
Advanced

Work Experience

Business Development Officer at Real Plan Consultants
January 1, 2025 - Present
Led business development activities, managed client relationships and stakeholder engagements, ensuring consistent communication and satisfaction across public and private sector partners. Maintained and updated the company website to enhance visibility and credibility; managed databases of leads, partners, and staff for targeted outreach and referral marketing; provided regular reports on business performance and growth opportunities.
Content Writer at Rise 25 Media
January 1, 2024 - September 5, 2025
Managed website updates, webinars, and email marketing to support engagement and outbound marketing. Prepared and proofread webinar presentation materials, enhancing the quality and professionalism of communications. Designed graphics for online platforms using Canva and Photoshop. Provided research and analysis on affiliate products and audience engagement metrics. Wrote and edited show notes, landing pages, and blog content for a range of B2B clients.
Content Writer at Rise 25 Media
January 1, 2024 - September 5, 2025
Managed website updates, webinars and email marketing to support engagement and outreach. Prepared and proofread webinar presentation materials, enhanced the quality and professionalism of communications. Designed graphics for online platforms using Canva and Photoshop. Provided research and analysis on affiliate products and audience engagement metrics.
Store Owner & Marketer at Maridady Fashions
April 1, 2021 - Present
Contributed cash and in-kind support to vulnerable children; participated in hospital visits, fundraising for medicine, school fees, and shelter for at-risk families. Advocated for children's welfare and provided emotional and social support to affected communities. Managed and marketed the business, including online presence and customer engagement.
Administrative & Communications Assistant at Women's Wellness Collaborative
May 31, 2019 - September 5, 2025
Managed the company's website and members' portal, ensuring seamless functionality and content updates. Oversaw CRM software and managed email communications. Created questionnaires using SurveyMonkey and developed landing pages to optimize user engagement. Developed and documented Standard Operating Procedures (SOPs) to streamline business processes.
Administrative & Communications Assistant at Women's Wellness Collaborative
May 1, 2019 - September 5, 2025
Managed the company website and members' portal, ensuring seamless functionality and content updates. Oversaw CRM and email campaigns; maintained a database of leads, partners, and staff for targeted outreach and referral marketing. Maintained and updated the company website to enhance visibility and credibility; provided regular reports on business performance.
Volunteer at Volunteers for Children in Need (VOFCIN)
January 1, 2017 - Present
Volunteer experience contributing to children’s welfare initiatives and community support.
Volunteer at Volunteers for Children in Need (VOFCIN)
January 1, 2017 - Present
Contributing in cash and kind to support vulnerable children. Participating in hospital visits, fundraising for medicines, school fees, and shelter for at-risk families. Advocating for children's welfare and providing emotional and social support to affected communities.
Executive Assistant at Natural Fertility Prescription
June 1, 2016 - September 5, 2025
Oversee online and offline communications, address customer feedback to improve service delivery. Lead marketing strategies to promote products to a diverse customer base. Optimize e-commerce and social media platforms to boost engagement and drive sales. Monitor social media interactions, respond to inquiries, and manage brand reputation. Supervise employees and temporary hires to ensure optimal performance and productivity.

Education

Bachelor of Commerce (Marketing) at Kenyatta University
January 1, 2017 - January 1, 2022
Certified Public Accountant (CPA) Part I & II at Strathmore University
January 1, 2008 - January 1, 2010
HubSpot Academy: Social Media Marketing (in progress) at HubSpot Academy
January 11, 2030 - September 5, 2025
SEO Certification (in progress) at HubSpot Academy
January 11, 2030 - September 5, 2025
Bachelor of Commerce (Marketing) at Kenyatta University
January 1, 2017 - January 1, 2022
Certified Public Accountant (CPA) Part I & II at Strathmore University
January 1, 2008 - January 1, 2010
Social Media Marketing at HubSpot Academy
January 11, 2030 - September 5, 2025
SEO Certification at HubSpot Academy
January 11, 2030 - September 5, 2025

Qualifications

CPA Part I & II
January 1, 2008 - January 1, 2010
HubSpot Academy: Social Media Marketing (in progress)
January 11, 2030 - September 5, 2025
SEO Certification (in progress)
January 11, 2030 - September 5, 2025
Certified Public Accountant (CPA) Part I & II
January 1, 2008 - January 1, 2010
Social Media Marketing (HubSpot Academy)
January 11, 2030 - September 5, 2025
SEO Certification
January 11, 2030 - September 5, 2025

Industry Experience

Professional Services, Media & Entertainment, Software & Internet, Education, Real Estate & Construction, Other

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