Available to hire
I am Hajer Mekky, a brand and visual communications specialist with experience since 2016 in graphic design, branding, and marketing activation. I blend brand identity work with digital and on-ground campaigns to help companies stand out.
I enjoy shaping cohesive brand experiences, leading creative teams, and turning strategic concepts into visually compelling assets across events, campaigns, and product launches.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
Arabic
Fluent
English
Advanced
Work Experience
Creative Brand Manager | Visual Strategist | Art Director at N Developments
July 1, 2025 - PresentLed the rebranding project across digital and on-ground touchpoints; provided art direction and supervised design for the Cityscape event; planned and launched the logo-reveal billboard campaign; designed the '9 Street Project' logo and brand guidelines; managed social media content calendars, creative production, and media buying; oversaw internal branding collateral and stationery for brand consistency.
Brand Manager at ELEMENT Real Estate
February 1, 2025 - PresentArt direction for internal branding of branches in Zayed & New Cairo; established full brand identity for L Academy (training arm) including internal branding art direction and launch campaign across digital channels; defined the brand statement 'Our People Are Our Element'; led a 5-person team across digital marketing, graphic design, and event planning; developed branding for North by Element Hub and produced marketing materials for digital and on-ground summer programs; coordinated with developers and sponsors (Al Marasem, SERAC, Mercedes, Al Ahly SC, Glamour Jewelry) for cross-brand collaborations; organized Ramadan Iftar and Suhoor events; launched the 'Haz i Misr' digital campaign in the UAE; hired and directed a digital marketing agency for social media management.
Brand Manager at ELEMENT Real Estate
February 1, 2025 - PresentLed internal branding for the company's branches in Zayed and New Cairo. Established the full brand identity for 'L Academy' (the training arm), including internal branding art direction and the launch campaign across digital channels. Pioneered the company slogan 'Our People Are Our Element' and managed a 5-person team spanning digital marketing, graphic design, and events. Developed the branding theme for 'North by Element Hub', overseeing the production of marketing materials for both digital and on-ground summer programs. Coordinated with developers and sponsors (Al Marasem, SERAC, Mercedes, Al Ahly SC, Glamour Jewelry, and more) to align with the target customer segment. Organized Iftar and Suhoor events during Ramadan and launched the 'Haz i Misr' campaign in UAE. Hired and supervised a digital marketing agency for social media management.
Brand Manager at ELEMENT Real Estate
February 1, 2025 - PresentProvided art direction for internal branding of branches in Zayed and New Cairo; established the full brand identity for L Academy including launch campaigns across digital channels; defined the brand statement 'Our People Are Our Element'; managed a 5-person team across digital marketing, graphic design, and event planning; developed branding for 'North by Element Hub' and produced marketing materials for on-ground and digital programs; coordinated with developers and sponsors for collaboration; organized Ramadan Iftar/Suohoor events; launched the 'Haz i Misr' campaign in UAE; hired and directed a digital marketing agency for social media content management.
Art Director & Marketing Manager at OIA Properties – United Arab Emirates
January 31, 2025 - September 5, 2025Successfully rebranded the company identity; organized +40 roadshows across UAE, Egypt, Saudi Arabia, and Turkey; led an 8-person marketing and creative team; launched PR campaigns; activated WhatsApp Business API for targeted podcast campaigns; launched and optimized email marketing campaigns using MailChimp; conducted photo and video production for real estate projects; designed the UI/UX for a new website in close collaboration with an external agency; collaborated with key clients and partner developers in Abu Dhabi to ensure brand integration across campaigns; managed budget allocation for all marketing activities and tracked performance using Bitrix24 CRM; analyzed market trends to inform strategy.
Art Director & Marketing Manager at OIA Properties
January 1, 2025 - September 5, 2025Rebranded the company's identity across online and offline marketing channels. Organized 40+ roadshows across UAE, Egypt, Saudi Arabia, and Turkey. Led an 8-person marketing and creative team, managing graphic design, media buying, content creation, and web design. Launched PR campaigns through strategic coordination with official newspapers. Activated WhatsApp Business API and its verified features to launch targeted podcast campaigns. Launched and optimized email marketing campaigns using MailChimp to generate leads. Conducted photo and video production for real estate projects, to be used in marketing campaigns. Designed the UI/UX for a new website in close collaboration with an external agency. Collaborated with key clients and partner developers in Abu Dhabi (El Dar, Modon, Ohana) to ensure seamless integration of brand identities across campaigns. Managed comprehensive budget allocation and used Bitrix24 CRM to track campaign performance and integrate feedback for optimization.
Art Director & Marketing Manager at OIA Properties – United Arab Emirates
January 1, 2025 - September 5, 2025Rebranded company identity across online and offline channels; organized 40+ roadshows in UAE, Egypt, Saudi Arabia, and Turkey; led an 8-person marketing and creative team (graphic design, media buying, content creation, web design); launched PR campaigns with official newspapers; activated WhatsApp Business API for targeted campaigns and launched email campaigns via MailChimp to generate leads; produced photo and video content for projects; designed UI/UX for a new website; collaborated with clients and developers (El Dar, Modon, Ohana); managed budgets and tracked performance with Bitrix24 CRM; monitored market trends to identify opportunities.
Art Director and Marketing Manager at OIA Properties – United Arab Emirates
May 1, 2024 - June 1, 2025Rebranded company identity for consistent online and offline marketing; organized 40+ roadshows across UAE, Egypt, Saudi Arabia, and Turkey; led an 8-person marketing and creative team; launched PR campaigns with official newspapers; activated WhatsApp Business API for targeted podcasts; launched and optimized email campaigns via MailChimp; produced photo and video content; designed UI/UX for a new website; collaborated with clients and developers to align brand identities; managed budgets and used Bitrix24 CRM for campaign tracking and feedback.
Senior Marketing Executive / Art Director at Platinum Digital Marketing Agency – Saudi Arabia
April 30, 2024 - September 5, 2025Enhanced art direction across all marketing channels; managed the art direction of 8 accounts across multiple industries (food & beverage, hospitality, real estate, banks, automotive, etc.); designed successful proposals for 4 closed deals; led a creative team of 5 graphic designers, overseeing static design, video motion, video editing, print media, and web design.
Senior Marketing Executive / Art Director at Platinum Digital Marketing Agency
April 1, 2024 - September 5, 2025Enhanced art direction across all marketing communication channels. Managed the art direction of 8 accounts across industries including food & beverage, hospitality, real estate, banks, and automotive. Designed successful proposals for 4 closed deals. Led a creative team of 5 designers, overseeing static design, video motion, video editing, print, and web design.
Senior Marketing Executive / Art Director at Platinum Digital Marketing Agency – Saudi Arabia
April 1, 2024 - September 5, 2025Enhanced art direction across marketing channels; managed art direction for eight accounts across industries including food & beverage, hospitality, real estate, banks, and automotive; designed proposals for four closed deals; led a 5-person creative team across static design, motion graphics, video editing, print media, and web design.
Senior Marketing Executive / Art Director at Platinum Digital Marketing Agency – Saudi Arabia
August 1, 2023 - April 1, 2024Enhanced art direction across all marketing channels; managed art direction for 8 accounts across food & beverage, hospitality, real estate, banks, automotive; designed proposals for 4 closed deals; led a creative team of 5 designers; projects spanned static design, motion graphics, video editing, print, and web design.
Art Director (Project) at Horizon Egypt Developments
April 1, 2023 - PresentSa’ada New Cairo – Launch Campaign: Proposed several art direction concepts for Sa’ada Project Launch Campaign online & on ground.
Art Director (Project) at D-media Advertising Agency
February 1, 2023 - PresentMANTRAC (CATERPILLAR) – Proposal: Designed layout samples of MANTRAC (CATERPILLAR) that helped in securing the deal.
Art Director (Project) at The Lead Estate
September 1, 2022 - PresentColdwell Banker Egypt – Cityscape Event Designs: Provided art direction and supervised the designs of Cityscape event and the social media designs.
Art Director (Project) at BROUQ DEVELOPMENTS
March 1, 2022 - PresentCENTOO Business Complex – Corporate Identity & Launch Campaign: Designed the logo & corporate identity; created launch campaign including street billboards, promotional video with drone footage, and an interview video with sales representatives.
Art Director at The Address Investments Real Estate
January 1, 2021 - PresentDesigned the videoclip for the 2022 Annual Event; created the videos and presentation slides for MARQ Communities’ 2021 Annual Event; produced motion-graphic videos for Ramadan Riddles 2021 digital campaign; built a materials database of videos and static designs for all developers’ projects in Egypt.
Art Director at The Address Investments Real Estate
January 1, 2021 - PresentDesigned the videoclip for the 2022 Annual Event. Created the videos and slides for MARQ Communities’ 2021 Annual Event. Produced motion-graphic videos for Ramadan Riddles 2021 digital campaign. Built a materials’ video & static designs database for all developers’ projects in Egypt.
Art Director at The Address Investments Real Estate
January 1, 2021 - PresentDesigned videoclips for 2022 Annual Event; created videos and slides for MARQ Communities’ 2021 Annual Event; produced motion-graphic videos for Ramadan campaigns; built a materials database of videos and static designs for all developers’ projects in Egypt.
Senior Visual Artist at IRTKAZ Real Estate
December 31, 2020 - September 5, 2025Designed all required artworks (digital and print); created website UI on Adobe XD; designed digital and printed materials for the N Square Project – Infinity Development; designed annual giveaways including all stationary items.
Senior Visual Artist at IRTKAZ Real Estate
December 1, 2020 - September 5, 2025Designed all required artworks (digital and printed). Created website UI on Adobe XD. Designed the digital & printed materials for the 'N Square Project – Infinity Development'. Designed annual giveaways including all stationary items.
Senior Visual Artist at IRTKAZ Real Estate
December 1, 2020 - September 5, 2025Designed digital and printed artworks; created website UI using Adobe XD; designed materials for the 'N Square Project – INFINITY Development'; produced annual giveaways including stationery items.
Senior Visual Artist at Hefny Pharma Group (Pharmaceuticals)
May 31, 2020 - September 5, 2025Created photo manipulations for products; designed digital artworks; conducted photoshoots for product campaigns; launched viral campaign for 'Dolphi Condoms' and campaigns for 'DEEP FREEZE & DEEP HEAT'.
Senior Visual Artist at Hefny Pharma Group (Pharmaceuticals)
May 1, 2020 - September 5, 2025Created photo manipulation for products. Designed all required digital artworks. Conducted photoshoots for company products. Designed the launch campaigns of 'Dolphi Condoms' (viral) and 'DEEP FREEZE & DEEP HEAT'.
Senior Visual Artist at Hefny Pharma Group (Pharmaceuticals)
May 1, 2020 - September 5, 2025Created photo manipulations for products; designed digital artworks; organized photoshoots for products; launched creative campaigns including 'Dolphi Condoms' (viral) and 'DEEP FREEZE & DEEP HEAT'.
Senior Visual Artist at Hefny Pharma Group (Pharmaceuticals)
June 1, 2019 - May 1, 2020Created photo manipulations for products; designed digital artworks; conducted product photoshoots; designed the launch campaign for Dolphi Condoms which went viral; designed the launch campaigns for DEEP FREEZE and DEEP HEAT.
Senior Visual Artist at IMTENAN (Health Products)
May 31, 2019 - September 5, 2025Launched Dubai branch campaign; produced social media artworks for Egypt & Saudi Arabia markets; led Back-To-School 2018 and Eid Al Adha 2018 campaigns; conducted Eid Al Adha offers photoshoots with customized packaging; edited product photos for website listings.
Senior Visual Artist at IMTENAN (Health Products)
May 1, 2019 - September 5, 2025Created the Dubai branch launch campaign. Designed social media artworks for both Egypt & Saudi Arabia markets. Created Back-To-School 2018 Campaign. Created Eid Al Adha 2018 Campaign. Created Eid Al Adha Offers with customized packaging. Photo editing of product listings on the website.
Senior Visual Artist at IMTENAN (Health Products)
May 1, 2019 - September 5, 2025Created Dubai branch launch campaigns; produced social media artworks for Egypt and Saudi Arabia markets; developed Back-To-School 2018 and Eid Al Adha 2018 campaigns; created Eid assets with customized packaging; performed product photo editing for listings.
Senior Visual Artist at IMTENAN (Health Products)
June 1, 2018 - May 1, 2019Created launch campaigns for Dubai branch; designed social media artworks for both Egypt and Saudi Arabia markets; produced Back-To-School 2018 and Eid Al Adha 2018 campaigns; conducted Eid Al Adha Offers photoshoots with customized packaging.
Senior Graphic Designer at BIO-GROUP (Health Products)
May 31, 2018 - September 5, 2025Created 'SPOTS NOT FOR YOU' campaign for NUXE; designed social media artworks for BIODERMA, URIAGE, NUXE & Mustela.
Senior Graphic Designer at BIO-GROUP (Health Products)
May 1, 2018 - September 5, 2025Created the 'SPOTS NOT FOR YOU' Campaign for NUXE. Designed social media artworks for BIODERMA, URIAGE, NUXE & Mustela.
Senior Graphic Designer at BIO-GROUP (Health Products)
May 1, 2018 - September 5, 2025Created 'SPOTS NOT FOR YOU' campaign for NUXE; designed social media artworks for BIODERMA, URIAGE, NUXE & Mustela.
Senior Graphic Designer at BIO -GROUP (Health Products)
June 1, 2017 - May 1, 2018Created “SPOTS NOT FOR YOU” campaign for NUXE; designed social media artworks for BIODERMA, URIAGE, NUXE and Mustela.
Graphic Designer at ArkTech (Marketing Agency)
May 31, 2017 - September 5, 2025Designed social media artworks for different brands including Sayed Hanafy Koshary, Healthy Potty, in addition to several beauty centers & clinics.
Graphic Designer at ArkTech (Marketing Agency)
May 1, 2017 - September 5, 2025Designed social media artworks for various brands including Sayed Hanafy Koshary, Healthy Potty, and several beauty centers & clinics.
Graphic Designer at ArkTech (Marketing Agency)
May 1, 2017 - September 5, 2025Designed social media artworks for brands including Sayed Hanafy Koshary, Healthy Potty, and various beauty centers and clinics.
Graphic Designer at ArkTech ( Marketing Agency )
June 1, 2016 - May 1, 2017Designed social media artworks for different brands including Sayed Hanafy Koshary, Healthy Potty, in addition to several beauty centers and clinics.
Education
Bachelor of Applied Arts at The Higher Institute of Applied Arts
January 11, 2030 - January 1, 2016Bachelor of Applied Arts at The Higher Institute of Applied Arts
January 11, 2030 - January 1, 2016Bachelor of Applied Arts at The Higher Institute of Applied Arts
January 11, 2030 - January 1, 2016Bachelor at The Higher Institute of Applied Arts
January 11, 2030 - January 1, 2016Qualifications
Bachelor of Applied Arts
January 11, 2030 - January 1, 2016Industry Experience
Real Estate & Construction, Professional Services, Media & Entertainment, Software & Internet, Other
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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