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I’m Tabitha Shalini, a SEO & Web Content Specialist with 3 years of experience driving organic growth and local search visibility for global and regional brands. I specialize in local SEO strategy, on-page optimization, keyword research & clustering, and technical SEO audits. I’m proficient in SEMrush, Ahrefs, Screaming Frog, and Google Search Console to deliver data-driven insights and measurable improvements in search performance. I have a strong background in technical SEO audits, localized content strategy, and CMS publishing. I adapt quickly to AI tools to streamline workflows, boost efficiency, and ensure all content is brand-aligned and SEO-ready.…I’m Tabitha Shalini, a SEO & Web Content Specialist with 3 years of experience driving organic growth and local search visibility for global and regional brands. I specialize in local SEO strategy, on-page optimization, keyword research & clustering, and technical SEO audits. I’m proficient in SEMrush, Ahrefs, Screaming Frog, and Google Search Console to deliver data-driven insights and measurable improvements in search performance. I have a strong background in technical SEO audits, localized content strategy, and CMS publishing. I adapt quickly to AI tools to streamline workflows, boost efficiency, and ensure all content is brand-aligned and SEO-ready.

Tabitha Shalini

SEO Expert, Digital Marketer, AI Engineer, +3

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I’m Tabitha Shalini, a SEO & Web Content Specialist with 3 years of experience driving organic growth and local search visibility for global and regional brands. I specialize in local SEO strategy, on-page optimization, keyword research & clustering, and technical SEO audits. I’m proficient in SEMrush, Ahrefs, Screaming Frog, and Google Search Console to deliver data-driven insights and measurable improvements in search performance. I have a strong background in technical SEO audits, localized content strategy, and CMS publishing. I adapt quickly to AI tools to streamline workflows, boost efficiency, and ensure all content is brand-aligned and SEO-ready.…I’m Tabitha Shalini, a SEO & Web Content Specialist with 3 years of experience driving organic growth and local search visibility for global and regional brands. I specialize in local SEO strategy, on-page optimization, keyword research & clustering, and technical SEO audits. I’m proficient in SEMrush, Ahrefs, Screaming Frog, and Google Search Console to deliver data-driven insights and measurable improvements in search performance. I have a strong background in technical SEO audits, localized content strategy, and CMS publishing. I adapt quickly to AI tools to streamline workflows, boost efficiency, and ensure all content is brand-aligned and SEO-ready.

Available to hire

I’m Tabitha Shalini, a SEO & Web Content Specialist with 3 years of experience driving organic growth and local search visibility for global and regional brands. I specialize in local SEO strategy, on-page optimization, keyword research & clustering, and technical SEO audits. I’m proficient in SEMrush, Ahrefs, Screaming Frog, and Google Search Console to deliver data-driven insights and measurable improvements in search performance.

I have a strong background in technical SEO audits, localized content strategy, and CMS publishing. I adapt quickly to AI tools to streamline workflows, boost efficiency, and ensure all content is brand-aligned and SEO-ready.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Remote SEO & Web Content Specialist (Full-Time) at Dassault Systèmes

April 1, 2024 - Present

Lead technical SEO audits using Screaming Frog and PageSpeed Insights to identify issues such as broken links, missing or duplicate title tags, meta descriptions, redirections, and inconsistent hreflang; deliver prioritized recommendations to regional stakeholders. Conduct in-depth SEO research with SEMrush to map queries across the SEO funnel for 18 Dassault Systèmes partners across 8+ APAC countries; provide on-page optimization and content ideation to boost visibility. Collaborate with global marketing teams to localize SEO efforts while maintaining brand governance standards. Validate pages for publishing, ensuring accessibility and user experience. Implement semantic optimization and SXO strategies, resulting in improved engagement and performance; explore AI-enabled workflows to streamline operations.

Remote Web Design & Digital Marketing Associate (Freelance) at New Wave Creative LLC

December 31, 2024 - September 8, 2025

Design and build websites on WordPress, Wix, and HubSpot; translate client needs into actionable design concepts; ensure alignment with brand identity and business objectives. Optimize site content, meta titles/descriptions for targeted keywords, and implement on-page SEO best practices (header tags, image alt attributes, internal linking). Collaborate with clients throughout design and development to maintain open communication and deliver results.

Remote Web Content Editor (Part-Time) at NoOffseason.com

April 30, 2023 - September 8, 2025

Conduct regular SEO audits to identify and proactively address site performance issues; edit and manage web content using WordPress; design engaging brand visuals for web pages with Canva; contribute to content strategy and publishing.