I'm a Certified Digital Marketing Professional with real-world experience helping marketing teams execute campaigns, manage social media, and create content. I have a solid background in coordinating projects, designing creative assets, and juggling multiple deadlines. I pay attention to details, adapt easily, and am passionate about helping marketing teams achieve tangible results.

Candela Fernandez

I'm a Certified Digital Marketing Professional with real-world experience helping marketing teams execute campaigns, manage social media, and create content. I have a solid background in coordinating projects, designing creative assets, and juggling multiple deadlines. I pay attention to details, adapt easily, and am passionate about helping marketing teams achieve tangible results.

Available to hire

I’m a Certified Digital Marketing Professional with real-world experience helping marketing teams execute campaigns, manage social media, and create content.
I have a solid background in coordinating projects, designing creative assets, and juggling multiple deadlines. I pay attention to details, adapt easily, and am passionate about helping marketing teams achieve tangible results.

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Language

English
Advanced
Spanish; Castilian
Fluent

Work Experience

Digital Marketing Executive
October 1, 2018 - Present
End-to-end content and campaign calendars; coordinate deadlines across design, copy, and approvals to keep projects on schedule. Prepare weekly and monthly reports (GA4/e-mail/SMS), consolidate insights, and distribute to stakeholders to inform planning. Coordinate external partners (tourist boards, influencers, bloggers, event promoters, affiliates): schedule calls, track deliverables, and maintain contact logs. Manage digital & print asset libraries (templates, logos, and media kits); liaise with printers for posters, billboards, and flyers; ensure brand consistency across all materials. Support email and SMS deployments with list prep, QA checks, and post-send tracking; document A/B tests and outcomes for the team’s knowledge base. Conduct customer surveys and compile the findings into clear summaries and action lists for senior staff. Selected impact: supported campaigns that drove +45% social engagement and +30% email open rates through consistent coordination, reporting, and as
Bookings & Website Coordinator at Indie Training Fund
June 30, 2018 - September 7, 2025
Coordinated course schedules, bookings, and stakeholder communications for members across the UK TV Industry. Managed event logistics (master classes, seminars, theme weeks): invites, RSVPs, room/tech needs, on-site support. Maintained website content and produced clear course documentation, agendas, and post-event reports. Created branded collateral (flyers, banners, infographics) to standardize communications. Result: marketing efforts increased event attendance by 25%.
Hotel Receptionist at Norfolk Plaza Hotel
August 31, 2015 - September 7, 2025
Supported daily front-of-house operations, providing excellent customer service while handling reservations and guest inquiries. Delivered administrative support to management, including cash reporting and correspondence.
Production Assistant at Beloke Producciones
July 31, 2013 - September 7, 2025
TV Production Assistant Intern at Televisión de Galicia
April 1, 2007 - September 7, 2025
Researched, wrote, and presented news stories; collaborated with video editors to deliver engaging content under tight deadlines.
Digital Marketing Executive at SNT Travel
October 1, 2018 - Present
Assisted senior marketers with planning and execution of multi-channel campaigns (social, email, SMS) that increased customer engagement and bookings. Coordinated social media calendars and reported on campaign performance to guide team decision-making. Supported paid campaign setup and targeting, ensuring alignment with team goals. Designed digital and print assets (social posts, brochures, billboards, flyers) to support brand initiatives. Assisted with influencer and blogger outreach, researched potential partners and coordinated communications. Conducted market research, surveys, and customer persona development to support campaign planning.
Journalist / TV News Programme at Televisión de Galicia
January 1, 2012 - September 7, 2025
Researched, wrote, and presented news stories; collaborated with video editors to deliver engaging content under tight deadlines.
Booking & Website Coordinator at Indie Training Fund
June 1, 2018 - September 7, 2025
Coordinated marketing and promotional activities for industry courses and events, increasing attendance by 25%. Managed website updates, bookings, and event communications to ensure smooth operations. Created marketing collateral (flyers, infographics, banners) to support brand consistency. Assisted with event coordination, from master classes to media weeks, ensuring professional execution.
Hotel Receptionist at Norfolk Plaza Hotel
August 1, 2015 - September 7, 2025
Supported daily front-of-house operations, providing excellent customer service while handling reservations and guest inquiries. Delivered administrative support to management, including cash reporting and correspondence.
Receptionist / Administrative Assistant at Beloke Producciones
July 1, 2013 - September 7, 2025
Supported daily front-of-house operations and administrative tasks as part of the production team.
TV Production Assistant at Televisión de Galicia
April 1, 2007 - September 7, 2025
Supported production tasks, research, content development, and post-production coordination.
Customer Service Specialist at Vodafone & France Telecom
August 1, 2011 - September 7, 2025
Supported Vodafone & France Telecom customer accounts, resolved queries and assisted with retention campaigns. Provided peer support and training to improve team efficiency.
TV Production Assistant Intern at Televisión de Galicia
January 1, 2012 - September 7, 2025
Researched, wrote, and presented news stories; collaborated with video editors to deliver engaging content under tight deadlines.
TV Production Assistant at Beloke Producciones
July 1, 2013 - September 7, 2025
Researched, wrote, and presented news stories; collaborated with video editors to deliver engaging content under tight deadlines.
Hotel Receptionist at Norfolk Plaza Hotel
August 1, 2015 - September 7, 2025
Delivered daily front-of-house operations, providing excellent customer service while handling reservations and guest inquiries. Provided administrative support to management, including cash reporting and correspondence.
Booking & Website Coordinator at Indie Training Fund
June 1, 2018 - September 7, 2025
Coordinated marketing and promotional activities for industry courses and events, increasing attendance by 25%. Managed website updates, bookings, and event communications to ensure smooth operations. Created marketing collateral (flyers, infographics, banners) to support brand consistency. Assisted with event coordination, from master classes to the media weeks, ensuring professional execution.

Education

Certificate in Digital Marketing at Digital Marketing Institute / Webmaster University
January 1, 2018 - September 7, 2025
Bachelor Degree: Media Communication at Santiago de Compostela University
January 1, 2007 - September 7, 2025
Bachelor Degree in Media Communication at Santiago de Compostela University, Spain
January 1, 2007 - January 1, 2018
Certificate in Digital Marketing at Digital Marketing Institute / Websmaster University
January 1, 2018 - September 7, 2025
Bachelor's Degree in Media Communication at Santiago de Compostela University
January 11, 2030 - January 1, 2007

Qualifications

Certificate in Digital Marketing
January 11, 2030 - September 7, 2025
Bachelor in Media Communication
January 11, 2030 - September 7, 2025
Certified Digital Marketing Professional
January 11, 2030 - September 7, 2025
Certificate in Digital Marketing
January 1, 2018 - September 7, 2025
Bachelor's Degree in Media Communication
January 11, 2030 - January 1, 2007

Industry Experience

Media & Entertainment, Travel & Hospitality, Professional Services, Education, Software & Internet, Telecommunications