Hi there! I’m Shraddha Shrestha, a content strategist and copywriter with 7+ years of experience driving brand awareness, lead generation, and customer engagement across insurance, advertising, and SaaS sectors. I excel at building messaging, leading multi-channel campaigns, and delivering growth through data-driven optimization and cross-functional collaboration. Based in Gothenburg, I’m open to marketing, content, and communications roles and excited to bring a collaborative, results-driven approach to a forward-thinking team.

Shraddha Shrestha

Hi there! I’m Shraddha Shrestha, a content strategist and copywriter with 7+ years of experience driving brand awareness, lead generation, and customer engagement across insurance, advertising, and SaaS sectors. I excel at building messaging, leading multi-channel campaigns, and delivering growth through data-driven optimization and cross-functional collaboration. Based in Gothenburg, I’m open to marketing, content, and communications roles and excited to bring a collaborative, results-driven approach to a forward-thinking team.

Available to hire

Hi there! I’m Shraddha Shrestha, a content strategist and copywriter with 7+ years of experience driving brand awareness, lead generation, and customer engagement across insurance, advertising, and SaaS sectors. I excel at building messaging, leading multi-channel campaigns, and delivering growth through data-driven optimization and cross-functional collaboration.

Based in Gothenburg, I’m open to marketing, content, and communications roles and excited to bring a collaborative, results-driven approach to a forward-thinking team.

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Language

English
Fluent

Work Experience

Content Strategist
January 1, 2025 - September 7, 2025
Led content strategy across web, email, and social channels to drive traffic, engagement, and conversions. Collaborated with product, marketing, and leadership teams to align messaging and goals.
Content Strategist at Renegade Insurance
January 1, 2025 - September 7, 2025
Led content strategy across web, email, and social channels to drive traffic, engagement, and conversions. Directed blog strategy, oversaw writers, and optimized content for SEO, increasing inbound leads and improving site rankings in key insurance verticals. Collaborated with product, marketing, and leadership teams to align messaging and maintain a consistent brand voice across campaigns.
SEO Content Writer at Royal Tiles
January 1, 2024 - Present
Developed SEO-focused blogs, product descriptions, and website copy to grow organic traffic and improve online visibility in the home design and interiors market.
SEO Content Writer at Royal Tiles, Australia
January 1, 2024 - Present
Developed SEO-focused blog posts, product descriptions, and website copy to grow organic traffic and improve online visibility in the home design and interiors market.
Content Writer
January 1, 2023 - September 7, 2025
Crafted compelling content for Google and Facebook ads, landing pages, social media calendars, email marketing campaigns, and corporate communications.
Senior Copywriter at Prisma Advertising
January 1, 2021 - September 7, 2025
Led a copywriting team for ATL/BTL campaigns across print, radio, and TV; created ad copy, press releases, and brand messaging strategies for new product launches and campaigns.
Senior Copywriter at Prisma Advertising, Nepal
January 1, 2021 - September 7, 2025
Led a copywriting team for ATL/BTL campaigns across print, radio, and TV. Created ad copy, press releases, and brand messaging strategies for new product launches and high-profile campaigns.
Newsletter Editor at Toastmasters Nepal
January 1, 2020 - September 7, 2025
Editorial leadership, design, and content direction for monthly newsletters.
Social Media Manager & Content Writer at MBSH Nepal Pvt. Ltd.
January 1, 2020 - September 7, 2025
Handled social media planning, paid ads, reporting; created content for campaigns and editorial direction.
Chief Newsletter Editor at Toastmasters Nepal
January 1, 2020 - September 7, 2025
Editorial leadership, design, and content direction of newsletters.
Social Media Manager & Content Writer at MBSH Nepal Pvt. Ltd.
January 1, 2020 - September 7, 2025
Campaign planning, paid ads, reporting; content writing for social media; involvement in newsletters.
Digital Marketing Associate / Content Writer at Access Keys Pvt. Ltd.
January 1, 2019 - September 7, 2025
Managed blogs, website content, and social media channels; optimized performance using Google Analytics and SEO best practices; produced product tutorials and marketing materials.
Digital Marketing Assistant / Content Writer at Access Keys Pvt. Ltd., Nepal
January 1, 2019 - September 7, 2025
Managed blogs, website content, and social media channels; optimized performance using Google Analytics and SEO best practices. Produced product tutorials, website copy, and marketing materials to enhance user understanding and product adoption.

Education

Masters in Operations & Supply Chain Management at University West
January 1, 2025 - September 7, 2025
Bachelors in Business Administration in Marketing at Tribhuvan University, Nepal
January 1, 2014 - January 1, 2018
Masters in Operations & Supply Chain Management at University West
January 1, 2025 - September 7, 2025
Bachelor of Business Administration at Tribhuvan University, Nepal
January 1, 2014 - January 1, 2018

Qualifications

Competent Communicator
January 11, 2030 - September 7, 2025
Competent Leader
January 11, 2030 - September 7, 2025
Student of the Batch
January 11, 2030 - September 7, 2025
Competent Communicator
January 11, 2030 - September 7, 2025
Competent Leader
January 11, 2030 - September 7, 2025

Industry Experience

Financial Services, Media & Entertainment, Software & Internet, Professional Services, Retail