Available to hire
I am a creative and versatile Senior Creative Manager with over 15 years of experience in packaging design, fashion branding, digital marketing, and sales-driven marketing collateral. I currently lead creative initiatives for a New York-based fashion and beauty brand, delivering impactful packaging, eCommerce visuals, and social media campaigns. I thrive at blending design innovation with brand strategy to elevate customer engagement and sales.
In previous roles I’ve built and scaled brands across the UAE, Pakistan, and the US, collaborating with marketing and product teams to deliver visuals that drive results and align with growth objectives.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
Urdu
Fluent
English
Fluent
Panjabi, Punjabi
Fluent
Arabic
Beginner
Work Experience
Creative Manager at Controlled Chaos Hair
January 1, 2023 - PresentSpearhead packaging design for a 10+ product line of curly hair creams and beauty products. Manage TikTok Shop creatives, optimizing product visuals for higher conversions. Oversee social media marketing campaigns, boosting brand engagement and reach. Design website graphics and promotional banners, enhancing online shopping experience. Lead printing and marketing collateral development to support product launches.
Creative Manager at Urtasker
January 1, 2018 - PresentDirected Amazon brand building, including packaging, listing images, A+ content, and storefronts. Delivered high-performing creative solutions that increased sales and product visibility. Collaborated with marketing and product teams to align visuals with brand growth strategies.
Creative Manager at HIBDI Company (Abu Dhabi - UAE)
January 1, 2018 - September 7, 2025Designed and managed packaging and marketing materials for building and home appliances. Developed creative strategies to increase product recognition and customer appeal.
Senior Graphic Designer at Academy of Technical Training (Dubai – UAE)
January 1, 2010 - September 7, 2025Designed training materials and visual assets for aviation education. Improved training experience through innovative graphic solutions.
Education
Matric (Science) at Rawalpindi board Pakistan
January 1, 2001 - January 1, 2001FA (Arts) at Rawalpindi board Pakistan
January 1, 2006 - January 1, 2006Cabin Crew Training at Stonebridge Associated College, U.K
January 1, 2007 - January 1, 2007Qualifications
Industry Experience
Consumer Goods, Media & Entertainment, Retail, Manufacturing, Professional Services, Other
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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