Graphic Designer with broad experience across branding, marketing, publication, and presentation design. Strong production background with expertise in Adobe Creative Cloud, hands-on training in Figma, and experience using AI-assisted tools to support efficient design workflows. Adaptable, detail-oriented, and comfortable working across print and digital channels in fast-paced environments.

Luis Leal

Graphic Designer with broad experience across branding, marketing, publication, and presentation design. Strong production background with expertise in Adobe Creative Cloud, hands-on training in Figma, and experience using AI-assisted tools to support efficient design workflows. Adaptable, detail-oriented, and comfortable working across print and digital channels in fast-paced environments.

Available to hire

Graphic Designer with broad experience across branding, marketing, publication, and
presentation design. Strong production background with expertise in Adobe Creative Cloud, hands-on training in Figma, and experience using AI-assisted tools to support efficient design workflows. Adaptable, detail-oriented, and comfortable working across print and digital channels in fast-paced environments.

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Language

Spanish; Castilian
Fluent

Work Experience

Graphic Designer at Leal Design
January 1, 2015 - Present
Enhanced client satisfaction by 30% in 4 months through strategic collaboration and tailored design solutions aligned with project goals. Stayed updated on industry trends to elevate design quality. Coordinated and prioritized multiple design projects, consistently meeting deadlines and maintaining high quality, achieving 100% client satisfaction within 6 months.
Freelance Web Designer at DCO Services
January 1, 2022 - Present
Developed a responsive front-end Covid testing website for the Chicago area using WordPress, improving user experience and mobile traffic. Implemented HTML/CSS enhancements reducing page load time by 25%, enhancing user retention. Boosted customer satisfaction by 50% within 3 months through feedback-driven revisions and proactive client communication.
Graphic Designer at Liturgical Training Publications
January 1, 2020 - September 8, 2025
Elevated the branding of a 3-year educational program, increasing visibility in the Catholic sector and strengthening community ties. Developed annual liturgical products (calendars, daily planners), boosting customer loyalty and expanding the customer base. Optimized 32-page newsletter design and production, reducing turnaround time by 50% in 3 months while maintaining quality and accuracy. Designed event mailers and social ads that boosted sales by 20% in 3 months. Streamlined pre-press processes, cutting turnaround time by 40% in 3 months through efficient digital file management and workflow prep. Collaborated on training and recruitment by creating PowerPoint slides for targeted audiences across cities. Led InDesign training to raise team skills and improve project quality.
Freelance Graphic Designer at LatinoScoop
January 1, 2015 - September 8, 2025
Created print and social media ads targeting the Latino community, increasing event engagement. Designed a Lollapalooza contest social media ad that attracted new participants by leveraging trends and audience insights.
Freelance Web Designer at Follett School Solutions
January 1, 2015 - September 8, 2025
Utilized company web management system to design and launch educational web pages, improving accessibility and information dissemination for students and educators.
Graphic Designer at Leal Design
January 1, 2015 - Present
Enhanced client satisfaction by 30% in 4 months through strategic collaboration and tailored design solutions aligned with project goals. Coordinated and prioritized multiple design projects, achieving 100% client satisfaction by meeting deadlines and maintaining strict quality standards within 6 months.
Freelance Web Designer at DCO Services
January 1, 2022 - Present
Developed a responsive front-end Covid testing website for the Chicago area using WordPress to improve user experience and mobile accessibility. Implemented HTML/CSS enhancements that reduced page load time by 25%, improving user experience and retention. Boosted customer satisfaction by 50% within 3 months by incorporating client feedback and maintaining open communication.
Graphic Designer at Liturgical Training Publications
December 31, 2020 - September 8, 2025
Elevated branding for a 3-year educational program, increasing visibility in the Catholic sector and fostering community ties through strategic design. Created annual liturgical products (calendars, daily planners) and streamlined a 32-page newsletter design, cutting turnaround time by 50% while maintaining quality. Designed targeted event mailers and social ads that boosted sales by 20%. Streamlined pre-press processes to reduce turnaround by 40%. Collaborated with training and recruitment teams by producing PowerPoint slides to boost engagement across cities. Delivered InDesign training to the team to improve project quality and workflow efficiency.
Freelance Graphic Designer at LatinoScoop
December 31, 2015 - September 8, 2025
Created print and social media ads for events targeting the Latino community, significantly increasing engagement. Designed a Lollapalooza contest ad for social media that attracted new participants by leveraging trends.
Freelance Web Designer at Follett School Solutions
December 31, 2015 - September 8, 2025
Used the company's web management system to design and launch educational web pages, boosting accessibility and information dissemination for students and educators.
Freelance Graphic Designer at Leal Design
January 1, 2015 - Present
Designed and produced marketing, print, and digital assets supporting integrated marketing efforts across a range of industries. Developed and finalized design assets, ensuring production readiness through preflight and proofing. Managed multiple projects while maintaining quality and meeting deadlines.
Graphic Designer at Liturgical Training Publications
January 1, 2015 - January 1, 2021
Designed branded publications and marketing materials for educational programs. Produced bilingual publications and newsletters supporting customer engagement. Created presentation materials for training and outreach initiatives.
Freelance Graphic Designer at LatinoScoop
January 1, 2013 - January 1, 2015
Created print and social media ads for events targeting the Latino audience, significantly enhancing community engagement. Elevated event visibility by designing a Lollapalooza contest ad for social media that attracted new participants, leveraging social media trends and audience insights.
Freelance Web Designer at Follett School Solutions
January 1, 2014 - January 1, 2015
Utilized company web management system to design and launch educational web pages, boosting accessibility and information dissemination for students and educators.

Education

B.A. Graphic Design at Columbia College of Chicago
January 11, 2030 - September 8, 2025
B.A. Graphic Design at Columbia College of Chicago
January 11, 2030 - September 8, 2025
B.A. Graphic Design at Columbia College of Chicago
January 11, 2030 - February 2, 2026
Certificate/Bootcamp — UI/UX & Web Development at Zero To Mastery Academy
January 1, 2025 - February 2, 2026

Qualifications

ZTM Bootcamp, Complete UI/UX Product Design (Web design, mobile design, Figma, UI & UX)
January 1, 2024 - September 8, 2025
LinkedIn Training
January 1, 2022 - September 8, 2025
InDesign: Advanced Styles
January 1, 2022 - September 8, 2025
ZTM Bootcamp - Complete UI/UX Product Design
January 1, 2024 - September 8, 2025
LinkedIn Training
January 1, 2022 - September 8, 2025
InDesign: Advanced Styles
January 11, 2030 - September 8, 2025
Adobe Firefly Essential Training
January 1, 2026 - February 2, 2026
Exploring AI Workflows within Figma Design
January 1, 2026 - February 2, 2026
Motion Design with Figma: Animations & Motion Graphics
January 1, 2026 - February 2, 2026
Complete Web & Mobile Design: UI/UX, Figma, HTML & CSS
January 1, 2025 - February 2, 2026
Certificate/Bootcamp — UI/UX & Web Development
January 1, 2025 - February 2, 2026

Industry Experience

Media & Entertainment, Education, Non-Profit Organization, Professional Services, Healthcare, Government