Available to hire
Dynamic Social Media Manager and Content Strategist with 3+ years of experience owning multi-platform content calendars across Instagram, TikTok, LinkedIn, Facebook, and YouTube. I identify trending formats early and translate cultural signals into platform-native content that drives measurable growth.
I’m hands-on as a creator and on-screen producer for short-form video, confident in community management, cross-team collaboration, and using analytics to continuously sharpen content strategy. I’m enthusiastic about the creator economy and influencer marketing and enjoy pitching and partnering with brands.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Swahili
Advanced
Work Experience
Social Media Manager at Zen Pads Initiative
July 1, 2025 - PresentDesigned and implemented engaging content strategies to raise awareness of health and hygiene initiatives; managed social media platforms with consistent posting, audience engagement, and timely responses; monitored analytics to measure reach and impact, adjusting strategies for better results; collaborated with the team to align digital campaigns with the organization’s mission.
Social Media Manager at Zen Pads Initiative
July 1, 2025 - PresentDesigned and implemented engaging content strategies to raise awareness of health and hygiene initiatives; managed social media platforms with consistent posting, audience engagement, and timely responses; monitored analytics to measure reach and impact and adjusted strategies for better results; collaborated with the team to align digital campaigns with the organization’s mission.
Church Hospitality Coordinator at St Monica Church
January 1, 2025 - PresentCreated a welcoming environment for members and visitors, ensuring everyone feels comfortable and included. Organized events and managed volunteers and attendee scheduling, overseeing a hospitable area and refreshments.
Social Media Manager
January 1, 2025 - October 25, 2025Led creation and management of engaging content across various social media platforms, boosting online presence by 30%. Enhanced community engagement through targeted campaigns and regular interactions, achieving a 25% growth in engagement rate. Monitored analytics to refine strategies and used Canva, CapCut, Google Drive, and Notion to manage assets and posting calendars.
Volunteer & Leadership Activities (Church Hospitality Coordinator) at Ack St Monica
January 1, 2025 - PresentCreated a welcoming environment for members and visitors, organized events, managed volunteers, and oversaw hospitality areas.
Social Media Manager
January 1, 2025 - October 23, 2025Create and manage engaging content across social platforms, increase online presence by 30%, enhance community engagement through targeted campaigns and routine interactions, monitor analytics to refine strategy, and coordinate with influencers using Canva, CapCut, and other tools.
Customer Service Executive at Kusini Tavern
August 31, 2024 - September 8, 2025Delivered excellent customer service in a high-traffic setting, enhancing interpersonal and communication skills; built strong rapport with diverse clients, demonstrating empathy, patience and professionalism; developed teamwork, time management and multitasking—skills transferable to community work.
Customer Service Executive at Kusini Tavern
August 1, 2024 - October 25, 2025Delivered exceptional customer service in a high-traffic setting, consistently achieving customer satisfaction above 90%. Strengthened communication and teamwork to ensure seamless workflow and positive customer experiences. Implemented strategies to address customer feedback, resulting in a 15% improvement in service quality.
Customer Service Executive at Kusini Tavern
August 1, 2024 - October 23, 2025Delivered exceptional customer service in a high-traffic environment, strengthened team communication and workflow, improved customer experiences, and addressed feedback to raise service quality.
Customer Service Executive at Kusini Tavern
August 1, 2024 - September 26, 2025Delivered excellent customer service in a high-traffic setting, enhancing interpersonal and communication skills. Built strong rapport with diverse clients, demonstrating empathy, patience, and professionalism. Learned teamwork, time management, and multitasking—skills transferable to community work.
Customer Service Executive at Kusini Tavern
August 1, 2024 - September 26, 2025Delivered excellent customer service in a high-traffic setting; built rapport with diverse clients; demonstrated empathy, patience, and professionalism; learned teamwork, time management, and multitasking—skills transferable to community work.
Customer Service Executive at Kusini Tavern
August 1, 2024 - September 26, 2025Delivered excellent customer service in a high-traffic setting; strengthened communication, teamwork, and multitasking; built rapport with diverse clients, ensuring satisfaction and loyalty.
Customer Service Executive at Kusini Tavern
August 1, 2024 - September 26, 2025Delivered excellent customer service in a high-traffic setting; strengthened communication, teamwork, and multitasking skills; built rapport with diverse clients, ensuring satisfaction and loyalty.
Volunteer at Rotaract Club of Kilifi
January 1, 2024 - PresentEngaged in outreach programs: mentorship, clean-up initiatives, and health education campaigns. Collaborated in organizing events to empower the community.
Virtual Assistant at Freelance
January 1, 2024 - PresentManaging calendars, scheduling meetings, and organizing travel arrangements. Handling email correspondence, preparing documents, and maintaining digital filing systems. Coordinating and tracking projects, ensuring deadlines and deliverables are met. Creating and maintaining records, reports, and presentations. Communicating effectively with internal and external stakeholders. Utilizing tools such as Google Workspace, Notion, Motion, Expensify, PandaDoc, and TripIt to optimize workflows. Supporting special projects and adapting quickly to changing business needs.
Virtual Assistant at Freeland
January 1, 2024 - PresentManaged calendars, scheduling, email correspondence, document preparation, and project coordination; maintained digital filing systems and supported with travel arrangements.
Industrial Attachment at Kayole Hospital
December 31, 2023 - September 26, 2025Observed the role of social workers and nurses in a healthcare environment; participated in basic non-clinical tasks; gained insight into health-related social support systems; developed understanding of vulnerable populations and compassionate care.
Event Manager (Church Events & Community Functions) at St Monica Church
January 1, 2023 - PresentPlanned and executed church events, impacting over 500 attendees per occasion. Coordinated logistics and volunteer schedules, ensuring smooth operations and on-time delivery. Successfully managed budgets and vendor sourcing, achieving cost savings of 10% with no compromise in quality.
Industrial Attachment at Kayole Hospital
January 1, 2023 - October 25, 2025Supported social workers and nurses in providing care to vulnerable groups. Gained insights into health-related social support systems. Developed compassionate and ethical approaches to client care.
Event Manager at Ack St Monica
January 1, 2023 - PresentPlanned and executed church events and community activities, coordinating logistics, volunteers, attendees, and vendors to ensure smooth operations; contributed to events with attendance over 500.
Industrial Attachment at Kayole Hospital
January 1, 2023 - PresentObserved the role of social workers and nurses in a healthcare environment. Participated in basic non-clinical tasks and gained insight into health-related social support systems. Developed a deeper understanding of vulnerable populations and the importance of compassionate care.
Social Media Manager at Various Platforms (2022 – 2023)
January 1, 2023 - September 26, 2025Created and managed engaging content across multiple platforms; built online community presence and increased engagement; monitored analytics to optimize reach and campaign effectiveness; collaborated with teams to align digital strategy with organizational goals.
Industrial Attachment at Kayole Hospital
January 1, 2023 - PresentSupported social workers and nurses in providing care to vulnerable groups; gained insights into health-related social support systems; developed compassionate and ethical approaches to client care.
Social Media Manager at Zen Pads Initiative
January 1, 2023 - September 26, 2025Created and managed engaging content across multiple platforms; built online community presence and increased engagement; monitored analytics to optimize reach and campaign effectiveness; collaborated with teams to align digital strategy with organizational goals.
Industrial Attachment at Kayole Hospital
January 1, 2023 - September 26, 2025Supported social workers and nurses in providing care to vulnerable groups; gained insights into health-related social support systems; developed compassionate and ethical approaches to client care.
Industrial Attachment at Kayole Hospital
January 1, 2023 - PresentObserved the role of social workers and nurses in a healthcare environment; participated in basic non-clinical tasks and gained insight into health-related social support systems; developed a deeper understanding of vulnerable populations and compassionate care.
Education
Diploma in Performing Arts at Thika Technical Training Institute
January 1, 2021 - January 1, 2025Course in Social Work & Community Development at Thika Technical Training Institute
January 1, 2021 - January 1, 2025Diploma in Social Work and Community Development at Thika Technical Training Institute
January 11, 2030 - August 20, 2026Qualifications
Adobe certified illustrate
October 25, 2025 - October 25, 2025Certificate in Social Work & Community Development
January 1, 2021 - January 1, 2025AI Tools: ChatGPT, Canva AI, CapCut (content ideation/caption drafting/video enhancement)
January 11, 2030 - August 20, 2026Industry Experience
Healthcare, Education, Professional Services, Retail, Media & Entertainment, Non-Profit Organization, Travel & Hospitality
Social Media Manager – Zen Pads Initiative 2025 .
At Zen Pads Initiative, I managed the organization’s digital presence to promote menstrual health awareness and community engagement. I developed social media strategies that increased audience reach and interaction across platforms, created educational content on menstrual hygiene and women’s health, and collaborated with the outreach team to support awareness campaigns and fundraising efforts. My role combined creative storytelling with data-driven insights to strengthen the initiative’s online impact.
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