I'm genuinely interested in your project and your company. I care about the details, the kind that quietly shape how things feel and function. Product design is one of the most impactful fields today, and I'm proud to be part of it. Outside of work, I spend time hiking and mountain biking. I enjoy seeing things from a fresh perspective.

Alex Obreja

I'm genuinely interested in your project and your company. I care about the details, the kind that quietly shape how things feel and function. Product design is one of the most impactful fields today, and I'm proud to be part of it. Outside of work, I spend time hiking and mountain biking. I enjoy seeing things from a fresh perspective.

Available to hire

I’m genuinely interested in your project and your company. I care about the details, the kind that quietly shape how things feel and function. Product design is one of the most impactful fields today, and I’m proud to be part of it.

Outside of work, I spend time hiking and mountain biking. I enjoy seeing things from a fresh perspective.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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Intermediate
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Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Intermediate
Intermediate
Intermediate
Intermediate
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Language

Italian
Fluent
English
Advanced

Work Experience

Lead Product Designer at Communi5 | Telecommunications
April 1, 2025 - September 8, 2025
Led end-to-end planning and design of a cloud-based call center platform. Focused on making experiences seamless for operators and administrators from early research to final UI.
UI/UX Designer at European Commission
June 1, 2024 - September 8, 2025
Led improvements in the design system to support consistency across apps; designed accessible interfaces for low-vision users; ran usability testing and applied findings to simplify navigation; worked hands-on in Figma to refine components; reorganized internal workflows to support industry-standard quality.
Product Designer at AH-Trading GmbH | Manufacturing
May 1, 2023 - September 8, 2025
Redesigned the platform and internal tools for a legacy e-commerce site to a modern CMS; redesigned the platform and internal tools with a focus on user flows and visual consistency; improved hand-off with dev teams; supported the shift to a modern, intuitive interface; contributed to a major increase in sales volume.
UI/UX Designer at Wildlabs | Digital Design & Development
October 1, 2022 - September 8, 2025
Designed and prototyped new interaction patterns for marketing and client platforms; supported integration with responsive behavior and accessibility; contributed to the design system and visual language; helped align product experiences across teams.
Graphic & UX Designer at LOOP New Media GmbH | Digital Agency
January 1, 2022 - September 8, 2025
Contributed to a wide range of projects for global clients (e.g., Red Bull, Porsche, Topperware), focusing on responsive design, interaction design, UI, motion design, and prototyping; built and refined visual systems for immersive experiences.
Graphic & Product Designer at Design ART | Publishing House
April 1, 2018 - September 8, 2025
Balanced visual design and UX for print and web; produced print-ready assets and collaborated with printers, publishers, and production teams to ensure brand-aligned materials.
Lead Product Designer at Comuni5 | Telecommunications
April 1, 2025 - September 8, 2025
Led end-to-end planning and design of a cloud-based call center platform. Focused on making experiences seamless for operators and administrators, from early research to final UI. Conducted user interviews, A/B testing, and market research to inform key UX flows. Created wireframes, prototypes, and the full design system. Collaborated closely with engineering to ensure smooth handoff and execution. Helped the product gain strong adoption and investor attention.
UI/UX Designer at European Commission
May 1, 2023 - September 8, 2025
The client was undergoing a major digital transformation and needed a full revision of its internal design processes and workflows. My work focused on modernising the internal platform experiences and workflow improvements. Led improvements in the design system to support consistency across apps. Designed interfaces with accessibility in mind, especially for low-vision users. Ran usability testing and applied findings to improve navigation. Worked hands-on in Figma to refine components and improve performance. Reorganized internal workflows to support industry-standard quality of products.
UI/UX Designer at AH-Trading GmbH | Manufacturing
May 1, 2023 - September 8, 2025
Redesigned the platform and internal tools for a legacy e-commerce site transitioning to a new CMS. Focused on user flows and visual consistency. Led wireframes, prototyping, and design exploration for the full redesign and user experience. Improved hand-off with dev teams by refining design system components and logic. Supported the shift from legacy UI to a modern, intuitive interface. Contributed to a major increase in sales volume.
UI/UX Designer at Wildlabs
October 1, 2022 - September 8, 2025
Contributed to a wide range of web design projects for global clients across industries. Created a flexible component library to speed up team workflows. Prototyped new interaction patterns for marketing and client platforms. Supported dev integration with responsive behavior and accessibility.
Graphic & Product Designer at LOOP New Media GmbH | Digital Agency
January 1, 2022 - September 8, 2025
Contributed to a wide range of web design projects, with clients from artistic or creative industries. Designed and maintained a flexible component library to speed up team workflows. Prototyped new interaction patterns for marketing and client platforms. Supported dev integration with a focus on responsive behavior and accessibility.
Graphic & Product Designer at DESIGN ART | Publishing House
April 1, 2018 - September 8, 2025
Balanced visual design and UX for both print and web. The company focused on print media and advertising, often collaborating with other publishing houses and label printers. Graphic design projects ranged from editorial layouts, printed media and advertising, product packaging, branded material, etc. Prepared files for print; handled pre-press tasks; collaborated with printing houses and label manufacturers for production. Supported internal design efforts for both digital and print-focused projects, acting as a bridge between creative and production teams.
Lead Product Designer at Comuni5 | Telecommunications
April 1, 2025 - October 2, 2025
Led end-to-end planning and design of a cloud-based call center platform. Focused on creating seamless experiences for operators and admins from early research to final UI. Conducted user interviews, A/B testing, and market research to inform key UX flows. Created wireframes, prototypes, and the full design system. Collaborated closely with engineering to ensure smooth handoff and execution. Helped the product gain strong adoption and investor attention.
UI/UX Designer at European Commission
June 1, 2024 - October 2, 2025
The client was undergoing a major digital transformation and needed a full revision of its internal design processes and workflows. My work focused on modernizing the internal platform experience and workflow improvements. Led improvements in the design system to support consistency across apps. Designed interfaces with accessibility in mind, especially for low-vision users. Ran usability testing and applied findings to simplify navigation. Worked hands-on in Figma to refine components and improve performance. Reorganized internal workflows to support industry-standard quality of products.
UI/UX Designer at AH-Trading GmbH
May 1, 2023 - October 2, 2025
The client was transitioning and remodelling their old e-commerce website to a new CMS. My work consisted of redesigning the platform and internal tools, with a focus on user flows and visual consistency. Led wireframes, prototyping, and design exploration for the full redesign and user experience. Improved hand off with dev teams by refining design system components and system logic. Supported the shift from legacy UI to a more modern, intuitive interface. Greatly improved user experience that contributed to a major increase in sales volume.
UI/UX Designer at Wildlabs | Digital Design & Development
October 1, 2022 - October 2, 2025
Worked with global clients like Red Bull, Porsche, and Tupperware to bring digital experiences to life. The work was primarily in the realms of responsive design, interaction design, UI design, motion design, and prototyping—often pushing for high-impact, visually engaging experiences that aligned with each brand's unique identity.
Graphic & UI/UX Designer at LOOP New Media GmbH
January 1, 2022 - October 2, 2025
Worked with global clients and leveraged a design system to speed up workflows. Designed and maintained a flexible component library, prototyped new interaction patterns for marketing and client platforms, and focused on responsive behavior and accessibility. Also developed internal tools to support company workflows and design operations, and created graphic assets for social campaigns and media marketing.
Graphic & Product Designer at Design ART | Publishing House
April 1, 2018 - October 2, 2025
Balanced visual design and UX for print and web. Worked on editorial layouts, printed media, advertising, product packaging, and branded material. Prepared print-ready files and coordinated with printing houses and label manufacturers. Supported internal design efforts with both digital and print-focused projects, acting as a bridge between creative and production teams.

Education

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Qualifications

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Industry Experience

Media & Entertainment, Software & Internet, Manufacturing, Telecommunications, Professional Services, Government

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Intermediate
Intermediate
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Intermediate
Intermediate
Intermediate
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