I am Dominique Girardin, a Swiss professional based in Sao Paulo with a career spanning over 20 years in management, consulting and creative leadership within advertising and communication. I have steered strategy, branding and marketing for agencies and client-side teams, driving growth through original ideas, cross-functional collaboration and results-driven campaigns. My work includes building brands and campaigns for high-profile clients and orchestrating complex projects that connect culture, heritage and market needs. Notable initiatives include reviving a local heritage project through Ancona Engenharia and guiding Pirata’s return to core products to regain market share. I also orchestrated events like the Jazz and Wine Festival in Tiradentes and led initiatives with Innova LAR Brazil, Latin America’s leading furniture and design event. I am passionate about sustainable development and CSR partnerships, and I enjoy shaping strategies that balance business impact with social value.

Dominique Girardin

I am Dominique Girardin, a Swiss professional based in Sao Paulo with a career spanning over 20 years in management, consulting and creative leadership within advertising and communication. I have steered strategy, branding and marketing for agencies and client-side teams, driving growth through original ideas, cross-functional collaboration and results-driven campaigns. My work includes building brands and campaigns for high-profile clients and orchestrating complex projects that connect culture, heritage and market needs. Notable initiatives include reviving a local heritage project through Ancona Engenharia and guiding Pirata’s return to core products to regain market share. I also orchestrated events like the Jazz and Wine Festival in Tiradentes and led initiatives with Innova LAR Brazil, Latin America’s leading furniture and design event. I am passionate about sustainable development and CSR partnerships, and I enjoy shaping strategies that balance business impact with social value.

Available to hire

I am Dominique Girardin, a Swiss professional based in Sao Paulo with a career spanning over 20 years in management, consulting and creative leadership within advertising and communication. I have steered strategy, branding and marketing for agencies and client-side teams, driving growth through original ideas, cross-functional collaboration and results-driven campaigns.

My work includes building brands and campaigns for high-profile clients and orchestrating complex projects that connect culture, heritage and market needs. Notable initiatives include reviving a local heritage project through Ancona Engenharia and guiding Pirata’s return to core products to regain market share. I also orchestrated events like the Jazz and Wine Festival in Tiradentes and led initiatives with Innova LAR Brazil, Latin America’s leading furniture and design event. I am passionate about sustainable development and CSR partnerships, and I enjoy shaping strategies that balance business impact with social value.

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Language

French
Fluent
Portuguese
Fluent
Spanish; Castilian
Advanced
English
Advanced

Work Experience

Managing Director at Whydog
January 1, 2017 - September 8, 2025
Defined marketing and communication strategies, led team orientation, and built results-oriented communication plans to consolidate brands and products. Implemented New Media Management Policy and drove new business development. Created and coordinated the Festival of Jazz and Wine of Tiradentes (Minas Gerais) and managed communications for INNOVA LAR BRAZIL, a leading furniture and design event in Latin America.
Founder / Creator at Future Development Center – Visionnaire
January 1, 2018 - September 8, 2025
Developed strategies for sustainable development and defined CSR policy for partners. Projected viable solutions for the society of tomorrow and established partnership policy with major market players (Dom Cabral Foundation, IBMEC).
Institutional Director at Childhood Diabetes Association – ADI
January 1, 2018 - September 8, 2025
Led communication and marketing strategy, developed partnership policies, and maintained relations with governance bodies to support organizational goals.
Managing Director at Whydog, consulting agency
January 1, 2017 - September 8, 2025
Defined marketing and communication strategies, led a results-oriented team, and planned actions to consolidate brands/products. Implemented New Media Management Policy and drove new business development. Created and coordinated the Festival of Jazz and Wine of Tiradentes and served as the communications and marketing manager for INNOVA LAR BRAZIL, the #1 furniture and design event in Latin America. Case studies include: The reconstruction of the past paves the way for the future (rebuilding local heritage to gain notoriety with citizens, governance and leaders) and The return to the origins (two premium chilli sauces to halt a competitor's advance and regain market share).
Founder / Head at Visionnaire – Future Development Center
January 1, 2018 - September 8, 2025
Developed strategies for sustainable development and defined CSR policy for partners. Negotiated partnerships with major market players (Dom Cabral Foundation, IBMEC) and projected viable solutions for tomorrow’s society.
Institutional Director at Childhood Diabetes Association – ADI
January 1, 2018 - September 8, 2025
Led communication and marketing strategy; managed partnership development; maintained relations with governance to advance the association’s mission.

Education

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Qualifications

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Industry Experience

Professional Services, Media & Entertainment, Consumer Goods, Retail, Travel & Hospitality, Other