I am Dominique Girardin, a Swiss professional based in Sao Paulo with a career spanning over 20 years in management, consulting and creative leadership within advertising and communication. I have steered strategy, branding and marketing for agencies and client-side teams, driving growth through original ideas, cross-functional collaboration and results-driven campaigns.
My work includes building brands and campaigns for high-profile clients and orchestrating complex projects that connect culture, heritage and market needs. Notable initiatives include reviving a local heritage project through Ancona Engenharia and guiding Pirata’s return to core products to regain market share. I also orchestrated events like the Jazz and Wine Festival in Tiradentes and led initiatives with Innova LAR Brazil, Latin America’s leading furniture and design event. I am passionate about sustainable development and CSR partnerships, and I enjoy shaping strategies that balance business impact with social value.
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