I help B2B tech companies, from Series A startups to global multinationals, build growth engines that tie marketing directly to revenue.
➤ Over the past 10+ years, I’ve led marketing strategy and execution in EdTech & Data (Anthology, formerly Blackboard), AI-powered SaaS (Wegrow), consulting & digital transformation (Palo IT), and corporate B2B (Marchon/VSP Vision).
My work spans both US-based and European companies, scaling adoption and revenue across Europe (Spain, France, Italy, Portugal, Greece, DACH, Poland, UK, Ireland, Nordics, Benelux) and Africa.
⭐ 𝐏𝐫𝐨𝐯𝐞𝐧 𝐢𝐦𝐩𝐚𝐜𝐭
• Increased qualified leads by 25% through targeted multi-channel campaigns.
• Boosted marketing efficiency by 40% with automation and scalable processes.
• Positioned and scaled AI-driven platforms — from Anthology’s enterprise learning systems to Wegrow’s AI knowledge-sharing SaaS and Palo IT’s AI-first transformation programs.
• Built corporate and multinational go-to-market strategies that balance ABM precision with demand generation at scale, driving long-cycle enterprise sales.
My edge is combining strategic clarity with hands-on execution: sharpening positioning in crowded SaaS categories, aligning sales and marketing around pipeline, and building predictable growth engines that scale across industries and geographies.
➤ As a fractional CMO and advisor, I help founders and executives:
• Clarify positioning and messaging to win in competitive, AI-driven markets.
• Build predictable demand engines for corporate and multinational adoption.
• Align marketing investments with measurable revenue, pipeline and ROI.
Native French, fluent in English and Spanish, with deep cross-cultural leadership experience across European and African markets.
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