Hi, I’m Amal Jith Babu Raj, a Social Media & Marketing leader with experience managing multiple accounts and campaigns across the Middle East. I excel in building client relationships, developing content strategies and campaign calendars, and leading teams to deliver creative, high-impact results. I combine strategic thinking with hands-on execution to grow brands and strengthen digital presence.

Amal Jith Babu Raj

Hi, I’m Amal Jith Babu Raj, a Social Media & Marketing leader with experience managing multiple accounts and campaigns across the Middle East. I excel in building client relationships, developing content strategies and campaign calendars, and leading teams to deliver creative, high-impact results. I combine strategic thinking with hands-on execution to grow brands and strengthen digital presence.

Available to hire

Hi, I’m Amal Jith Babu Raj, a Social Media & Marketing leader with experience managing multiple accounts and campaigns across the Middle East.

I excel in building client relationships, developing content strategies and campaign calendars, and leading teams to deliver creative, high-impact results. I combine strategic thinking with hands-on execution to grow brands and strengthen digital presence.

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Language

English
Fluent

Work Experience

Account Manager at Landmark Group
July 1, 2022 - Present
Managed and supported social media campaigns across Instagram, TikTok, Snapchat, and Google Ads; ensured consistent storytelling and brand alignment. Coordinated content calendars and publishing schedules; optimized timing and messaging to maximize engagement. Contributed during content shoots and brand activations; provided input through mood boards and direction notes to shape photo and video assets. Researched trends and performance insights to propose innovative content ideas and strengthen brand presence. Partnered with cross-functional teams to ensure smooth execution and gain exposure to both strategic and creative processes. Increased Centre Point online conversion rate by 8% through improved customer experience; planned seasonal campaigns (White Wednesday, Ramadan Sale) resulting in a 14% conversion lift; conducted competitive analysis and tracked metrics to inform optimizations.
Marketing Executive Intern at Symbiosis Centre for Media & Communication
June 1, 2021 - September 9, 2025
Led promotions and contests on Facebook, Instagram, and TikTok, achieving 63% growth in follower count and enhancing brand visibility. Assisted in content creation, scheduling, and analytics. Supported campaigns across channels and gained exposure to brand strategy and creative processes.
Social Media Account Manager at Rayna’s Marketing
June 30, 2022 - September 9, 2025
Managed social media campaigns across Instagram, TikTok, Snapchat and Google Ads; ensured consistent storytelling and brand alignment; coordinated content calendars and publishing schedules; contributed to content shoots and brand activations; provided input through mood boards and direction notes; researched trends and insights to propose innovative content ideas and strengthen brand presence.
Online Merchandiser Manager at Landmark Group
May 1, 2021 - September 9, 2025
Managed and supported social media campaigns across Instagram, TikTok, Snapchat and Google Ads; ensured consistent storytelling and brand alignment; coordinated content calendars and publishing schedules; contributed to content shoots and brand activations; provided input through mood boards and direction notes; researched trends and performance insights to strengthen brand presence.
Marketing Executive Intern at Symbiosis Centre for Media & Communication / Our Own English High School
June 30, 2021 - September 9, 2025
Supported marketing and communications activities, assisted with content creation and campaigns, contributed to social media posts and events to enhance online presence.

Education

Bachelor of Arts - Media & Communications at Symbiosis Centre for Media & Communication
January 11, 2030 - September 9, 2025
High School at Our Own English High School
January 11, 2030 - September 9, 2025
Bachelor of Arts - Media and Communications at Symbiosis Centre for Media & Communication
January 11, 2030 - September 9, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Professional Services, Software & Internet