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Hi, I’m Vivian Lie, a recent Marketing undergraduate at BINUS University with a passion for marketing and social media content creation. I love turning ideas into engaging campaigns, crafting captions, and building online communities that connect brands with people. I thrive in collaborative teams, welcome challenges, and aim to contribute to real-world projects that make a tangible impact. I’m eager to grow my skills in content strategy, KOL collaborations, and data-backed storytelling.…Hi, I’m Vivian Lie, a recent Marketing undergraduate at BINUS University with a passion for marketing and social media content creation. I love turning ideas into engaging campaigns, crafting captions, and building online communities that connect brands with people. I thrive in collaborative teams, welcome challenges, and aim to contribute to real-world projects that make a tangible impact. I’m eager to grow my skills in content strategy, KOL collaborations, and data-backed storytelling.

Vivian Lie

Marketer, Content Creator, Social Media Manager, +2

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Hi, I’m Vivian Lie, a recent Marketing undergraduate at BINUS University with a passion for marketing and social media content creation. I love turning ideas into engaging campaigns, crafting captions, and building online communities that connect brands with people. I thrive in collaborative teams, welcome challenges, and aim to contribute to real-world projects that make a tangible impact. I’m eager to grow my skills in content strategy, KOL collaborations, and data-backed storytelling.…Hi, I’m Vivian Lie, a recent Marketing undergraduate at BINUS University with a passion for marketing and social media content creation. I love turning ideas into engaging campaigns, crafting captions, and building online communities that connect brands with people. I thrive in collaborative teams, welcome challenges, and aim to contribute to real-world projects that make a tangible impact. I’m eager to grow my skills in content strategy, KOL collaborations, and data-backed storytelling.

Available to hire

Hi, I’m Vivian Lie, a recent Marketing undergraduate at BINUS University with a passion for marketing and social media content creation. I love turning ideas into engaging campaigns, crafting captions, and building online communities that connect brands with people.

I thrive in collaborative teams, welcome challenges, and aim to contribute to real-world projects that make a tangible impact. I’m eager to grow my skills in content strategy, KOL collaborations, and data-backed storytelling.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Indonesian

Fluent

English

Intermediate

Work Experience

Marketing Intern at BINUS University

August 1, 2024 - September 10, 2025

Content Creation: Created original content for Fela Fee’s Instagram and TikTok, tailored to market. Planned and executed short-form video shoots, product photo shoots, and scheduled engaging posts with strategic captions. KOL Analysis: Researched and evaluated potential Key Opinion Leaders (KOLs) for events, ensuring alignment with criteria. Copywriting & Branding: Developed copy for social media and promotional materials, aligned with the brand voice. Performance Reporting: Tracked KOL campaign performance and content engagement, delivering insights through structured reports.

Marketing Intern at Fela Fee Shampoo Brand

December 1, 2024 - September 10, 2025

Content Creation and social media management including original posts and campaigns; researched and evaluated KOLs; drafted copy for social media and promotions; tracked campaign performance and prepared reports.

Social Educator Volunteer at Santo Lukas Church

December 31, 2023 - September 10, 2025

Volunteer in church education program, supporting weekly duties, coordinating altar-related tasks, and assisting during big events to ensure ceremonies run smoothly.

Altar Girl at Santo Lukas Church

December 31, 2019 - September 10, 2025

Altar responsibilities during church ceremonies including coordination with the team for weekly duties and events to ensure smooth ceremonies.