I have over 8 years’ experience across the advertising industry, including 4 years’ experience using trade platforms such as DV360, YouTube, Trade Desk, Verizon, Teads and Amazon. I’ve spent a lot of time troubleshooting campaign setup issues, mostly with tags and 3rd party vendors. I also have over 3 years’ experience using DFP, GA and Data Studio whilst working with some of the biggest premium publishers. I’m highly motivated to develop my career in digital advertising with experience in media, financial wealth management, IT systems and retail. I have a consistent track record of success, strong leadership, analytical and problem solving skills developed across a wide range of disciplines.

Vijay Misra

I have over 8 years’ experience across the advertising industry, including 4 years’ experience using trade platforms such as DV360, YouTube, Trade Desk, Verizon, Teads and Amazon. I’ve spent a lot of time troubleshooting campaign setup issues, mostly with tags and 3rd party vendors. I also have over 3 years’ experience using DFP, GA and Data Studio whilst working with some of the biggest premium publishers. I’m highly motivated to develop my career in digital advertising with experience in media, financial wealth management, IT systems and retail. I have a consistent track record of success, strong leadership, analytical and problem solving skills developed across a wide range of disciplines.

Available to hire

I have over 8 years’ experience across the advertising industry, including 4 years’ experience using trade platforms such as DV360, YouTube, Trade Desk, Verizon, Teads and Amazon. I’ve spent a lot of time troubleshooting campaign setup issues, mostly with tags and 3rd party vendors.

I also have over 3 years’ experience using DFP, GA and Data Studio whilst working with some of the biggest premium publishers. I’m highly motivated to develop my career in digital advertising with experience in media, financial wealth management, IT systems and retail. I have a consistent track record of success, strong leadership, analytical and problem solving skills developed across a wide range of disciplines.

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Experience Level

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Intermediate
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Language

English
Fluent

Work Experience

Programmatic Manager at Net Native and We Are Tomorrow
August 1, 2025 - September 10, 2025
Contracting as Programmatic Manager responsible for programmatic planning, activation and reporting for Net Native and We Are Tomorrow.
Programmatic Manager at Camelot Group (National Lottery)
January 31, 2024 - September 10, 2025
Leading briefing, implementation, delivery, optimisation and reporting of all programmatic campaigns across acquisition and retention; developing programmatic acquisition strategy to drive quality traffic at scale and hit registration/ install targets; collaborating with Acquisition Manager, Biddable Manager and Digital Retention managers; main contact for the programmatic agency.
Client Success Manager at Nina Data
July 31, 2022 - September 10, 2025
Client account management, campaign planning and set-up, new sales, pricing, marketing, customer support, AdOps team management, and revenue management functions.
Programmatic Manager at Matterkind
October 31, 2021 - September 10, 2025
Managing programmatic activity across multiple clients and DSPs; daily/weekly optimisation.
Programmatic Manager at Total Media
July 31, 2021 - September 10, 2025
Managing programmatic activity across multiple clients and DSPs; daily/weekly optimisation.
Programmatic Manager at Neo Media World
April 30, 2021 - September 10, 2025
Hands on programmatic campaign full cycle – planning build, through optimisation and reporting. Complete daily performance checks to ensure campaigns are running efficiently, to target and within budget. Deliver client reporting and analyse campaign results with actionable insights. Understand client KPI and work towards them. Collaborate to evaluate and recommend ad tech partners. Manage and develop the Programmatic Account Executives.
Programmatic Yield Analyst at Dennis Publishing
December 31, 2019 - September 10, 2025
Analyse and maximise programmatic revenue across Dennis’ properties; optimise setup and interactions between partners; test floor prices/block lists to improve yields; grow UK and non-UK revenue streams; identify new opportunities for programmatic growth; produce monthly sell-through/Fill and inventory reporting; liaise with clients and internal teams; troubleshoot PMPs; explore new tech partners and platforms; PMPs management and reporting.
UK Campaign Manager at The Economist
August 31, 2017 - September 10, 2025
UK Campaign Manager responsible for managing campaigns and coordinating cross-functional delivery for Economist’s UK footprint.
UK Campaign Manager at Vibrant Media
January 31, 2017 - September 10, 2025
UK Campaign Manager delivering viewable, native advertising activations at scale across platforms.
Ad Trafficker at Live Nation/Ticketmaster
October 31, 2015 - September 10, 2025
Ad trafficking for campaigns across digital channels.

Education

BSc Business and Computing at University of Hertfordshire
January 1, 2004 - January 1, 2007
A Levels in Business, ICT & Geography at Harlington Sixth Form
January 1, 2002 - January 1, 2004
GCSEs at Harlington School
January 1, 1997 - January 1, 2002

Qualifications

Cisco Certified Network Associate (CCNA)
January 11, 2030 - September 10, 2025
Microsoft Certified Systems Administrator (MCSA)
January 11, 2030 - September 10, 2025

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Retail