I am an enthusiastic advertising professional with 20 years of experience in campaign development, branding strategies, and ad management. I have a deep understanding of advertising technologies and the customer buying journey, and I bring strong problem-solving skills and a data-driven approach to every challenge.

Tsvetelina Georgieva

I am an enthusiastic advertising professional with 20 years of experience in campaign development, branding strategies, and ad management. I have a deep understanding of advertising technologies and the customer buying journey, and I bring strong problem-solving skills and a data-driven approach to every challenge.

Available to hire

I am an enthusiastic advertising professional with 20 years of experience in campaign development, branding strategies, and ad management.
I have a deep understanding of advertising technologies and the customer buying journey, and I bring strong problem-solving skills and a data-driven approach to every challenge.

See more

Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
See more

Language

English
Fluent
German
Fluent

Work Experience

Programmatic Ad Manager at Funke Medien Gruppe
December 1, 2022 - September 10, 2025
Collaborated with the product team to align client needs and business objectives; compiled and analyzed data to improve sales and performance; prepared and executed programmatic campaigns utilizing diverse SSPs; resolved technical issues to maintain yield optimization.
Client Success Specialist at Media Math EMEA I Berlin
April 1, 2022 - September 10, 2025
Established and maintained relationships with key customers in a client-facing role and provided technical and operational support; managed a variety of programmatic campaigns with different KPIs; tracked key performance indicators to measure success of campaigns; generated and reviewed reports to address delivery issues and recommendations.
Programmatic Ad Manager at eBay GmbH
December 1, 2020 - September 10, 2025
Collaborated cross-functionally with sales, product and analytic teams to exceed business objectives; compiled and analyzed data to improve sales and performance; identified and communicated customer needs to sales and product teams; prepared and executed programmatic campaigns, utilizing diverse SSPs; resolved technical issues to maintain yield optimization; achieved KPI targets working with international teams.
Account Executive at Magnite (ex Rubicon Project)
June 1, 2018 - September 10, 2025
Developed strong relationships with advertisers and suppliers; collaborated with upper management and product team regarding media briefs and campaigns; researched and customized proposals for clients to meet requirements and drive upsell; prepared and delivered presentations to key stakeholders.
Account Manager at Mobile.de
May 1, 2017 - September 10, 2025
Worked with sales team to collaboratively meet client needs and increase performance; tendered ad inventory forecasts and specifications to address specified RFPs; prepared and executed digital campaigns, utilizing Google Ad Manager (DFP); tracked campaign's key performance indicators and generated reports; provided technical support regarding creative and product capabilities.
Outdoor Media Buyer at OMG Outdoor
May 1, 2015 - September 10, 2025
Execution of Out-Of-Home campaigns.
Outdoor Media Planner at Posterscope
October 1, 2012 - September 10, 2025
Execution of Out-Of-Home campaigns.
Media Executive at Dentsu Aegis Bulgaria
December 1, 2011 - September 10, 2025
Execution of Out-Of-Home campaigns.
Digital Campaign Manager at Freelancer
March 1, 2023 - Present
Developed and implemented digital marketing campaigns with a focus on programmatic buying to drive customer engagement, increase brand awareness and ROI. Established and maintained relationships with key partners to deliver successful execution of programmatic campaigns.
Programmatic Ad Manager at Funke Medien Gruppe
December 1, 2022 - September 10, 2025
Collaborated closely with the product team to align client needs and business objectives. Compiled and analyzed data to improve sales and performance. Prepared and executed programmatic campaigns, utilizing diverse SSPs. Resolved technical issues to maintain yield optimization.
Client Success Specialist at Media Math EMEA
April 1, 2022 - September 10, 2025
Established and maintained relationships with key customers in a client-facing role and provided technical and operational support. Managed a variety of programmatic campaigns with different KPIs. Tracked key performance indicators to measure success of campaigns. Generated and reviewed reports to address delivery issues and recommendations.
Programmatic Ad Manager at eBay GmbH
December 1, 2020 - September 10, 2025
Collaborated cross-functionally with sales, product and analytic teams to exceed business objectives. Compiled and analyzed data to improve sales and performance. Identified and communicated customer needs to sales and product teams. Prepared and executed programmatic campaigns, utilizing diverse SSPs. Resolved technical issues to maintain yield optimization. Achieved KPI targets while collaborating with international teams.
Account Executive at Magnite (ex Rubicon Project)
June 1, 2018 - September 10, 2025
Developed strong relationships with advertisers and suppliers. Collaborated with upper management and product teams regarding media briefs and campaigns. Researched and customized proposals for clients to meet requirements and drive upsell. Prepared and delivered presentations to key stakeholders and clients.
Account Manager at Mobile.de
May 1, 2017 - September 10, 2025
Worked with sales team to collaboratively meet client needs and increase performance. Tendered ad inventory forecasts and specifications to address specified RFPs. Prepared and executed digital campaigns, utilizing Google Ad Manager (DFP). Tracked campaign KPIs and generated reports. Provided technical support regarding creative and product capabilities.
Outdoor Media Buyer at OMG Outdoor
May 1, 2015 - September 10, 2025
Execution of Out-Of-Home campaigns.
Outdoor Media Planner at Posterscope
October 1, 2012 - September 10, 2025
Execution of Out-Of-Home campaigns.
Media Executive at Dentsu Aegis Bulgaria
December 1, 2011 - September 10, 2025
Execution of Out-Of-Home campaigns.
Digital Campaign Manager at Freelancer
March 1, 2023 - Present
Developing and implementing digital marketing campaigns with a focus on programmatic buying to drive customer engagement, increase brand awareness and ROI. Established and maintained relationships with key partners to deliver successful execution of programmatic campaigns.
Programmatic Ad Manager at Funke Medien Gruppe
December 1, 2022 - September 10, 2025
Collaborated closely with product team to align client needs and business objectives. Compiled and analyzed data to improve sales and performance. Prepared and executed programmatic campaigns, utilizing diverse SSPs. Resolved technical issues to maintain yield optimization.
Client Success Specialist at Media Math EMEA I Berlin
April 1, 2022 - September 10, 2025
Established and maintained relationships with key customers in a client-facing role and provided technical and operational support. Managed variety of programmatic campaigns with different KPIs. Tracked key performance indicators to measure success of campaigns. Generated and reviewed reports to address delivery issues and recommendations.
Programmatic Ad Manager at eBay GmbH
December 1, 2020 - September 10, 2025
Collaborated cross-functionally with sales, product and analytic teams to exceed business objectives. Compiled and analyzed data to improve sales and performance. Identified and communicated customer needs to sales and product teams. Prepared and executed programmatic campaigns, utilizing diverse SSPs. Resolved technical issues to maintain yield optimization. Achieved established KPI for the company, working closely with international teams.
Account Executive at Magnite (ex Rubicon Project)
June 1, 2018 - September 10, 2025
Developed strong relationships with advertisers and suppliers. Collaborated with upper management and product team regarding media briefing and campaigns. Researched and customized proposals for clients to meet requirements and drive up-sale. Prepared and delivered presentations to key stakeholders and clients.
Account Manager at Mobile.de
May 1, 2017 - September 10, 2025
Worked with sales team to collaboratively meet client needs and increase performance. Tendered ad inventory forecasts and specifications to address specified RFPs. Prepared and executed digital campaigns, utilizing Google Ad Manager (DFP). Tracked campaign's key performance indicators and generated reports. Provided technical support regarding creative and product capabilities.
Outdoor Media Buyer at OMG Outdoor
May 1, 2015 - September 10, 2025
Execution of Out-Of-Home campaigns.
Outdoor Media Planner at Posterscope
October 1, 2012 - September 10, 2025
Execution of Out-Of-Home campaigns.
Media Executive at Dentsu Aegis Bulgaria
December 1, 2011 - September 10, 2025
Execution of Out-Of-Home campaigns.
Programmatic Ad Manager at Funke Mediengruppe
May 1, 2022 - December 1, 2022
Collaborated with product team to align client needs with business objectives. Analyzed data to improve sales and campaign performance; prepared and executed programmatic campaigns across diverse SSPs; resolved technical issues to optimize yield.
Client Success Specialist at MediaMath
September 1, 2021 - April 1, 2022
Maintained client relationships with technical and operational support; managed programmatic campaigns across varied KPIs; tracked performance and generated reports with recommendations.
Programmatic Ad Manager at eBay Germany
July 1, 2018 - December 1, 2020
Collaborated cross-functionally with sales, product, and analytics teams to meet and exceed KPIs; prepared and executed programmatic campaigns via diverse SSPs; resolved yield issues and communicated customer needs to sales and product teams.
Account Executive at Magnite
July 1, 2017 - June 1, 2018
Built advertiser and supplier relationships; delivered tailored proposals to drive upsell; presented to key stakeholders and collaborated on media briefs and campaigns.
Account Manager at Mobile.de
April 1, 2016 - May 1, 2017
Executed digital campaigns in Google Ad Manager (DFP); tracked KPIs and reported results; produced inventory forecasts for RFPs and provided creative technical support.
Outdoor Media Buyer at OMG Outdoor
May 1, 2014 - May 1, 2015
Planned and executed Out-of-Home advertising campaigns.
Media Executive at Dentsu Aegis Bulgaria
November 1, 2009 - December 1, 2011
Executed Out-of-Home campaigns across Bulgarian markets.

Education

Add your educational history here.

Qualifications

Bachelor in Marketing English & German
January 11, 2030 - September 10, 2025
HTML Basic course
January 11, 2030 - September 10, 2025
SQL coding basic course
January 11, 2030 - September 10, 2025
Tableau
January 11, 2030 - September 10, 2025
Bachelor in Marketing English & German
January 11, 2030 - September 10, 2025
HTML Basic course
January 11, 2030 - September 10, 2025
Tableau
January 11, 2030 - September 10, 2025
Bachelor of Marketing
January 11, 2030 - June 22, 2026
Bachelor of Marketing
January 11, 2030 - June 22, 2026
Applied Performance Marketing Expert (SEO , SEA , Social Media, CRM Marketing Automation)
January 11, 2030 - June 22, 2026
AdCP Specialist — Media Buy / Agentic Advertising
January 11, 2030 - June 22, 2026
AdCP Specialist — Media Buy
January 11, 2030 - June 22, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Retail