I’m Maya Bercu, a multidisciplinary product and experience designer with more than 18 years of experience creating marketable, culturally inspired, and commercially successful products. My background includes leading the design of award-winning mobiles and play gyms that merged developmental value, aesthetics, and production feasibility for a global audience. I’m skilled in design for manufacturing (DFM), user-centered design, and working with diverse materials, and I excel at balancing traditional value with modern aesthetics within production feasibility and cost efficiency.…

Maya Bercu

I’m Maya Bercu, a multidisciplinary product and experience designer with more than 18 years of experience creating marketable, culturally inspired, and commercially successful products. My background includes leading the design of award-winning mobiles and play gyms that merged developmental value, aesthetics, and production feasibility for a global audience. I’m skilled in design for manufacturing (DFM), user-centered design, and working with diverse materials, and I excel at balancing traditional value with modern aesthetics within production feasibility and cost efficiency.…

Available to hire

I’m Maya Bercu, a multidisciplinary product and experience designer with more than 18 years of experience creating marketable, culturally inspired, and commercially successful products.

My background includes leading the design of award-winning mobiles and play gyms that merged developmental value, aesthetics, and production feasibility for a global audience. I’m skilled in design for manufacturing (DFM), user-centered design, and working with diverse materials, and I excel at balancing traditional value with modern aesthetics within production feasibility and cost efficiency.

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Skills

Experience Level

Language

English
Fluent

Work Experience

Freelance Product & Experience Designer at Self-Employed
December 1, 2023 - Present
Partner with global brands to design development toys, play gyms, and lifestyle products from concept to production. Apply Design for Manufacturing (DFM), rapid prototyping, and material expertise to ensure cost-effective, manufacturable solutions. Conduct trend analysis and integrate insights into innovative product lines.
Senior Toy Designer - Team Lead (Mobile & Floor Area) at Tiny Love (Dorel Juvenile Group)
May 1, 2025 - September 10, 2025
Led the design of two of the highest revenue-producing categories, managing illustrators and mentoring junior designers. Created award-winning products that supported early childhood development while fitting into modern family lifestyles. Directed concept ideation, product range planning, and consumer research. Pioneered cost-saving innovations to address rising labor/material costs and shorter production timelines.
Freelance Designer at Tamooz Ltd. & Studio PK Industrial Design
December 31, 2011 - September 10, 2025
Designed food packaging, kitchenware, home storage, children's furniture, and baby toys.
Product Designer at Studio PK Industrial Design
December 31, 2008 - September 10, 2025
Created concepts for promotional products, electronics, furniture, and toys. Gained deep expertise in plastics design and engineering.
Freelance Product & Experience Designer at Self-Employed
December 1, 2023 - Present
Partner with global brands to design developmental toys, play gyms, and lifestyle products from concept to production. Apply DFM, rapid prototyping, and material expertise to ensure cost-effective, manufacturable solutions. Conduct trend analysis and integrate insights into innovative product lines.
Senior Toy Designer - Team Lead (Mobiles & Floor Area) at Tiny Love (Dorel Juvenile Group)
May 1, 2025 - September 10, 2025
Led the design of two of the highest revenue-producing categories, managing illustrators and mentoring junior designers. Created award-winning products that supported early childhood development while fitting into modern family lifestyles. Directed concept ideation, product range planning, and consumer research. Pioneered cost-saving innovations to address rising labor/material costs and shorter production timelines.
Freelance Designer at Tamooz Ltd. & Studio PK Industrial Design
December 31, 2011 - September 10, 2025
Designed food packaging, kitchenware, home storage, children's furniture, and baby toys. Developed freehand sketches, 3D renders, and prototypes to communicate design intent.
Product Designer at Studio PK Industrial Design
December 31, 2008 - September 10, 2025
Created concepts for promotional products, electronics, furniture, and toys. Gained deep expertise in plastics design and engineering.
Freelance Product & Experience Designer at Self-Employed
December 1, 2023 - Present
Partner with global brands to design developmental toys, play gyms, and lifestyle products from concept to production. Apply DF M, rapid prototyping, and material expertise to ensure cost-effective, manufacturable solutions. Conduct trend analysis and integrate insights into innovative product lines.
Senior Toy Designer - Team Lead (Mobiles & Floor Area) at Tiny Love (Dorel Juvenile Group)
May 1, 2025 - September 10, 2025
Led the design of two of the highest revenue-producing categories, managing illustrators and mentoring junior designers. Created award-winning products that supported early childhood development while fitting into modern family lifestyles. Directed concept ideation, product range planning, and consumer research. Pioneered cost-saving innovations to address rising labor/material costs and shorter production timelines.
Freelance Designer at Tamooz Ltd. & Studiopk Industrial Design
January 1, 2011 - September 10, 2025
Designed food packaging, kitchenware, home storage, children's furniture, and baby toys. Developed freehand sketches, 3D renders, and prototypes to communicate design intent.
Product Designer at Studio PK Industrial Design
January 1, 2008 - September 10, 2025
Created concepts for promotional products, electronics, furniture, and toys. Gained deep expertise in plastics design and engineering.

Education

B.A. Industrial Design at Holon Institute of Technology
January 11, 2030 - September 10, 2025
B.A. in Industrial Design at HIT - Holon Institute of Technology, Israel
January 11, 2030 - September 10, 2025
B.A. Industrial Design at HIT - Holon Institute of Technology, Israel
January 11, 2030 - September 10, 2025

Qualifications

Patent holder for Tiny Love Magical Tales 3-in-1 Projector Mobile
January 11, 2030 - September 10, 2025

Industry Experience

Manufacturing, Consumer Goods, Media & Entertainment, Education, Professional Services, Retail

Skills

Experience Level