Hi, I’m Hilda Octaviani Harsya. I’m a proactive professional with a background in Applied Economics and hands-on experience in finance, client communication, and content creation. I’ve completed bootcamps in Digital Marketing and Graphic Design to strengthen my skills in content strategy, copywriting, and visual communication, and I have experience managing 1,200+ leads per week and contributing to loan disbursements of IDR 27 million monthly. I’m transitioning into digital marketing to help brands grow through creative, data-driven campaigns. I’m passionate about storytelling and design, with a track record of building engaging social media content, designing brand visuals, and coordinating marketing efforts. I’m eager to bring my cross-functional experience to a dynamic team and drive measurable results in content, design, and digital marketing initiatives.

Hilda Octaviani Harsya

Hi, I’m Hilda Octaviani Harsya. I’m a proactive professional with a background in Applied Economics and hands-on experience in finance, client communication, and content creation. I’ve completed bootcamps in Digital Marketing and Graphic Design to strengthen my skills in content strategy, copywriting, and visual communication, and I have experience managing 1,200+ leads per week and contributing to loan disbursements of IDR 27 million monthly. I’m transitioning into digital marketing to help brands grow through creative, data-driven campaigns. I’m passionate about storytelling and design, with a track record of building engaging social media content, designing brand visuals, and coordinating marketing efforts. I’m eager to bring my cross-functional experience to a dynamic team and drive measurable results in content, design, and digital marketing initiatives.

Available to hire

Hi, I’m Hilda Octaviani Harsya. I’m a proactive professional with a background in Applied Economics and hands-on experience in finance, client communication, and content creation. I’ve completed bootcamps in Digital Marketing and Graphic Design to strengthen my skills in content strategy, copywriting, and visual communication, and I have experience managing 1,200+ leads per week and contributing to loan disbursements of IDR 27 million monthly. I’m transitioning into digital marketing to help brands grow through creative, data-driven campaigns.

I’m passionate about storytelling and design, with a track record of building engaging social media content, designing brand visuals, and coordinating marketing efforts. I’m eager to bring my cross-functional experience to a dynamic team and drive measurable results in content, design, and digital marketing initiatives.

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Language

English
Advanced

Work Experience

Remote Virtual Assistant (Freelancer) at Various Clients (Lombok Properties, SGBVA, Restore with Addy)
September 1, 2025 - September 11, 2025
Created 3–4 weekly marketing copies for Instagram and LinkedIn highlighting luxury properties and tourism content. Designed marketing content for Singapore Client (SGBVA). Analyzed social media content performance for Restore with Addy and built a content bank to ensure consistent brand presence.
Telemarketing Staff at PT AYO ADS Indonesia
February 1, 2025 - September 11, 2025
Persuaded 1,200–1,700 prospects weekly, contributing to high conversion rates for loan disbursements ahead of each data rotation cycle. Managed customer data and CRM entries to support digital outreach. Achieved monthly loan disbursements of at least IDR 27 million.
Digital Graphic Designer (Part-Time) at IODA – Remote
February 1, 2025 - September 11, 2025
Created 2–3 daily social media assets to maintain brand engagement. Designed content based on brand guidelines using Canva, Adobe Illustrator, Adobe Photoshop and Figma. Assisted in social media planning and content scheduling using Google Spreadsheets for one month.
Telemarketing Staff at PT Progo Puncak Group
August 1, 2023 - September 11, 2025
Converted 330+ leads in 3-day sales cycles and ranked top performer among 100+ employees. Communicated with over 120 clients daily to promote loan services and boost conversion rates. Collaborated with marketing to align outreach with customer segmentation. Maintained client engagement through WhatsApp and phone; supported lead pipeline.
Social Media & Product Operations Specialist at Mbok Batik & Pintal Benang (Yogyakarta)
July 1, 2022 - September 11, 2025
Created and managed 2–3 design assets per day for social media content, especially for Facebook, Instagram, and TikTok. Posted 1–2 business posts daily. Conducted product photography and videography for online marketing. Wrote compelling copy for online product marketing.
Remote Virtual Assistant (Freelancer)
September 1, 2025 - September 11, 2025
Created 3–4 weekly marketing copies for Instagram and LinkedIn, highlighting luxury properties and tourism content for Lombok Properties. Designed marketing content and social media posts for a Singapore client (SGBVA). Analyzed social media content performance for Restore with Addy and provided strategic recommendations, while building a content bank to ensure consistent brand presence.
Telemarketing Staff at PT AYO ADS Indonesia
February 1, 2025 - September 11, 2025
Persuaded 1,200–1,700 prospects weekly, contributing to high conversion rates for loan disbursements ahead of each data rotation cycle. Managed customer data and CRM entries to support digital outreach. Achieved monthly loan disbursements of at least IDR 27 million.
Digital Graphic Designer (Part-Time) at IODA
February 1, 2025 - September 11, 2025
Created 2–3 daily social media assets to maintain brand engagement. Designed content based on brand guidelines using Canva, Adobe Illustrator, Adobe Photoshop and Figma. Assisted in social media planning and content scheduling using Google Spreadsheet for one month.
Telemarketing Staff at PT Progo Puncak Group
August 1, 2023 - September 11, 2025
Converted 330+ leads in 3-day sales cycles and ranked top performer among 100+ employees. Communicated persuasively with over 120 clients daily to promote loan services and boost conversion rates. Collaborated with the marketing team to align outreach with customer segmentation. Maintained client engagement through WhatsApp and phone; supported lead pipeline.
Social Media & Product Operations Specialist at Mbok Batik & Pintal Benang
July 1, 2022 - September 11, 2025
Created and managed 2–3 design assets per day for social media content, especially for Facebook, Instagram, and TikTok. Posted 1–2 business posts daily across Facebook, Instagram, and TikTok. Conducted product photography and videography for online marketing purposes. Wrote compelling copy for online product marketing.
Treasurer at Unit Fotografi UGM
December 1, 2017 - September 11, 2025
Managed and reported budgeting for 15+ projects and events. Forecasted financial needs and implemented budget strategies.

Education

D3 Applied Economics at Universitas Gadjah Mada
August 1, 2015 - January 1, 2020
Bootcamp Graphic Design at IODA Academy
October 1, 2024 - February 1, 2025
Dibimbing – Digital Marketing Bootcamp Batch 30 at Dibimbing
April 1, 2025 - September 11, 2025
D3 Applied Economics at Universitas Gadjah Mada – Yogyakarta
August 1, 2015 - January 1, 2020
Digital Marketing Bootcamp at Dibimbing
April 1, 2025 - September 11, 2025
Bootcamp Graphic Design at IODA Academy
October 1, 2024 - February 1, 2025

Qualifications

SGB Virtual Assistant Training
April 1, 2025 - November 1, 2025
SGB Virtual Assistant Training
April 1, 2025 - November 1, 2025

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Financial Services, Education