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Hi, I’m Saba Zafar, a graphic designer based in Edison, NJ. I’m a creative, detail‑oriented problem solver who loves turning ideas into visually engaging designs. I stay up to date with design trends and pride myself on delivering high‑quality work that exceeds expectations. I specialize in branding, packaging, and marketing collateral, and I’m proficient in the Adobe Creative Suite, including Photoshop and Illustrator. I thrive in collaborative environments and enjoy crafting visuals that resonate with target audiences. I’m passionate about helping brands establish a strong identity through thoughtful design, clear messaging, and polished presentations. My approach blends aesthetics with practicality to create solutions that are not only beautiful but effective across print and digital media.…Hi, I’m Saba Zafar, a graphic designer based in Edison, NJ. I’m a creative, detail‑oriented problem solver who loves turning ideas into visually engaging designs. I stay up to date with design trends and pride myself on delivering high‑quality work that exceeds expectations. I specialize in branding, packaging, and marketing collateral, and I’m proficient in the Adobe Creative Suite, including Photoshop and Illustrator. I thrive in collaborative environments and enjoy crafting visuals that resonate with target audiences. I’m passionate about helping brands establish a strong identity through thoughtful design, clear messaging, and polished presentations. My approach blends aesthetics with practicality to create solutions that are not only beautiful but effective across print and digital media.

Saba Zafar

Graphic Designer, Illustrator, Brand Designer, +5

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Hi, I’m Saba Zafar, a graphic designer based in Edison, NJ. I’m a creative, detail‑oriented problem solver who loves turning ideas into visually engaging designs. I stay up to date with design trends and pride myself on delivering high‑quality work that exceeds expectations. I specialize in branding, packaging, and marketing collateral, and I’m proficient in the Adobe Creative Suite, including Photoshop and Illustrator. I thrive in collaborative environments and enjoy crafting visuals that resonate with target audiences. I’m passionate about helping brands establish a strong identity through thoughtful design, clear messaging, and polished presentations. My approach blends aesthetics with practicality to create solutions that are not only beautiful but effective across print and digital media.…Hi, I’m Saba Zafar, a graphic designer based in Edison, NJ. I’m a creative, detail‑oriented problem solver who loves turning ideas into visually engaging designs. I stay up to date with design trends and pride myself on delivering high‑quality work that exceeds expectations. I specialize in branding, packaging, and marketing collateral, and I’m proficient in the Adobe Creative Suite, including Photoshop and Illustrator. I thrive in collaborative environments and enjoy crafting visuals that resonate with target audiences. I’m passionate about helping brands establish a strong identity through thoughtful design, clear messaging, and polished presentations. My approach blends aesthetics with practicality to create solutions that are not only beautiful but effective across print and digital media.

Available to hire

Hi, I’m Saba Zafar, a graphic designer based in Edison, NJ. I’m a creative, detail‑oriented problem solver who loves turning ideas into visually engaging designs. I stay up to date with design trends and pride myself on delivering high‑quality work that exceeds expectations. I specialize in branding, packaging, and marketing collateral, and I’m proficient in the Adobe Creative Suite, including Photoshop and Illustrator. I thrive in collaborative environments and enjoy crafting visuals that resonate with target audiences.

I’m passionate about helping brands establish a strong identity through thoughtful design, clear messaging, and polished presentations. My approach blends aesthetics with practicality to create solutions that are not only beautiful but effective across print and digital media.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Senior Graphic Designer at 24-7 International LLC

January 1, 2024 - Present

Communicated with senior product designers and created CADs for over 20 in-house and licensed brands, including Steve Madden, Nicole Miller, Betsey Johnson and BCBG. Developed graphics for B2B sell sheets for clients such as Macy's, Burlington, HSN and TJ Maxx. Designed print-ready packaging materials including hang tags, booklets and header cards. Created presentations for sales meetings, tailoring the aesthetic to each client's goals and messaging.

Brand Designer & Illustrator at Saba Zafar Designs

June 1, 2025 - September 12, 2025

Managed a freelance graphic design business that provided innovative design solutions to help establish a unique brand identity and stand out in the competitive market. Used Adobe Illustrator and Adobe Photoshop to create branding elements and illustrations. Leveraged knowledge of marketing, typography, color theory and best design practices. Communicated effectively with clients to understand their design needs and goals, delivering solutions aligned with their visual identity and target audience.

Photographer at Zafagraphy

June 1, 2012 - Present

Freelanced and managed all business operations for over 13 years. Collaborated with Brown Girl Magazine, Inc. and had a front-page editorial spread published on Refinery29. Stayed up-to-date with the latest trends, techniques and technology in order to deliver exceptional work.

Senior Graphic Designer at 24-7 International LLC

January 1, 2024 - Present

Communicated with senior product designers and created computer-aided designs (CADs) for over 20 in-house and licensed brands, including Steve Madden, Nicole Miller, Betsy Johnson and BC BG. Developed graphics for B2B sell sheets for clients such as Macy's, Burlington, HSN and TJ Maxx. Designed print-ready packaging materials including hang tags, booklets and header cards. Created presentations for sales meetings, tailoring the aesthetic to each one’s goals and messaging.

Brand Designer & Illustrator at Saba Zafar Designs

June 1, 2025 - September 12, 2025

Managed a freelance graphic design business that aimed to assist companies by creating innovative designs to help establish a unique brand identity and stand out in the competitive market. Used Adobe Illustrator and Adobe Photoshop to create branding elements and illustrations. Utilized knowledge of marketing, typography, color theory and successful design practices. Communicated effectively with clients to understand their design needs and goals, and provided creative solutions that aligned with their visual identity and target audience.

Photographer at Zafagraphy

June 1, 2012 - Present

Senior Graphic Designer at 24-7 International LLC

January 1, 2024 - Present

Brand Designer & Illustrator at Saba Zafar Designs

June 1, 2025 - September 12, 2025

Managed a freelance graphic design business that aimed to assist companies by creating innovative designs to help establish a unique brand identity and stand out in the competitive market. Used Adobe Illustrator and Adobe Photoshop to create branding elements and illustrations. Applied knowledge of marketing, typography, color theory and best design practices. Communicated effectively with clients to understand their design needs and goals, and provided creative solutions aligned with their visual identity and target audience.

Photographer at Zafagraphy

June 1, 2012 - Present