Phil Gable is a Copywriter and Creative Director with 26 years of experience helping brands articulate what they stand for and translating their values into executable strategies and award-winning creative output. He is known for building distinctive brand voices, messaging platforms, and integrated campaigns that grow and connect with audiences across the funnel.
Throughout his career, Phil has led and created award-winning work for global and high-growth brands spanning technology, financial services, healthcare, fitness, entertainment, and spirits. His Microsoft Cloud work was recognized as one of TED’s “Ten Ads Worth Spreading,” and his integrated campaign for TradeStation earned Best of Show at the Financial Communications Society Portfolio Awards. He spent two years leading concept and copy for NYDIG across full-funnel channels—print, social, display, audio, sponsorships, OOH, and high-volume search—building institutional-grade messaging designed to perform at scale.
Phil’s approach is equal parts strategic partnership and hands-on execution. He has collaborated directly with CEOs and founders to define brand missions and core values, and he is equally comfortable turning that thinking into highly crafted multi-channel campaign systems. His experience extends beyond digital and film into the practical, in-market realities of modern marketing—everything from investor decks to direct mail to brand activations and experiential touchpoints.
As a senior leader, Phil has owned creative department operations with full accountability for team performance and resourcing—setting compensation and bonuses, managing contractor and freelancer budgets, negotiating rates, and maintaining clear authority to hire and make staffing decisions in service of business needs and creative standards.
Outside of client work, Phil also creates original content and street art. He has written for Comedy Central and his artwork has been featured in Gothamist, Vice, Newsweek, CNN, and on Jimmy Kimmel Live. He brings an artist’s curiosity and range combined with strong business acumen to every brief, with a consistent focus on clarity, craft, and differentiated voice.
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