Gabriel Ferreira Vitality

Led the development of websites and managed social media accounts for real estate agents in Sorocaba, focusing on creating a professional and engaging digital presence. Designed and implemented content strategies, including property showcases, client engagement posts, and promotional campaigns, tailored to the real estate market.

The project involved:

Designing and developing responsive websites for real estate professionals, optimizing user experience and property presentation.

Managing social media profiles, creating content that increased engagement and attracted potential clients.

Implementing visual storytelling techniques to highlight property value and brand identity.

Impact:
Enhanced online visibility and engagement for real estate agents, strengthened brand positioning in the local market, and provided a cohesive digital experience that aligns with client expectations and luxury real estate standards.

Developed the concept and prototyping of GoRider, a subscription-based motorcycle rental system inspired by Mottu. Designed customer workflows for online registration, subscription plan selection, and contract management. Planned a platform where clients can manage their motorcycle plan, schedule maintenance, and communicate directly with the company, combining convenience with operational efficiency.

At FADI – Faculdade de Direito de Sorocaba, I led the Institutional Website Digital Transformation Project, aimed at renewing the university’s digital presence. The initiative involved a complete redesign and restructuring of the website, improving usability, navigation flow, and responsiveness across devices. I also worked on aligning the visual identity and content organization with FADI’s academic and institutional values, ensuring that students, faculty, and partners could easily access information and services.

This project not only modernized the website’s interface but also strengthened FADI’s online positioning, providing a more professional, user-friendly, and engaging digital experience for its academic community and external stakeholders.