Available to hire
I’m Nahom Wegayehu, a dynamic Content Creator and Social Media Marketing specialist based in Edmonton. Over the past five years, I’ve helped brands grow reach, engagement, and authority through high-impact content, advanced video editing, and data-driven strategies.\n\nI love blending creativity with AI-powered tools to accelerate production while keeping human storytelling at the core. From boosting reach by 45% in 90 days to running campaigns with CTRs above 3%, I’m dedicated to turning ideas into campaigns that capture attention and convert audiences into loyal customers.
Experience Level
Work Experience
Freelance Social Media Marketing & AI Content Trainer at Freelance / Self-employed
January 1, 2021 - PresentCrafted and executed end-to-end content strategies for 10+ businesses across Instagram, TikTok, and YouTube; elevated brand visibility by 45% in 90 days through tailored storytelling and platform-optimized campaigns; produced, edited, and delivered high-performing video content (TikTok, Reels, YouTube Shorts) that consistently outperformed engagement benchmarks; leveraged 5 years of video editing expertise with Adobe Premiere Pro, After Effects, and CapCut to produce cinematic, scroll-stopping content; pioneered the integration of AI-powered tools (ChatGPT, Canva AI, Meta automation) into content creation workflows, cutting production time while boosting quality; built data-backed content calendars using predictive analytics to publish at peak engagement times; launched and optimized paid ad campaigns, generating CTRs above 3% and reducing CPC below $0.50; delivered insight-rich performance reports that translated analytics into clear strategies for growth.
Freelance Social Media Marketing & AI Content Trainer at Self-employed
January 1, 2021 - PresentCrafted and executed end-to-end content strategies for 10+ businesses across Instagram, TikTok, and YouTube; grew brand visibility by 45% in 90 days through tailored storytelling and platform-optimized campaigns. Produced and edited high-performing video content (TikTok, Reels, YouTube Shorts) that consistently outperformed engagement benchmarks. Leveraged five years of video editing experience with Adobe Premiere Pro, After Effects, and CapCut to deliver cinematic, scroll-stopping content. Pioneered the integration of AI-powered tools (ChatGPT, Canva AI, Meta automation) into content workflows to cut production time while boosting quality. Built data-backed content calendars using predictive analytics to publish at peak engagement times. Launched and optimized paid ad campaigns, achieving CTRs above 3% and CPC below $0.50. Delivered performance reports that translated analytics into clear growth strategies.
Education
Bachelor of Science in Computer Science at Infolink University, Ethiopia
January 11, 2030 - January 1, 2025Bachelor of Science in Computer Science at Infolink University, Ethiopia
January 11, 2030 - January 1, 2025Qualifications
Industry Experience
Media & Entertainment, Software & Internet, Professional Services
Experience Level
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