I am Salvatore Fariello, an Italian entrepreneur with decades of experience in wholesale footwear, fashion design, import management, and e-commerce. I design and produce collections under my own brands, manage sourcing in East Asia, and build and run ecommerce platforms and marketplaces, including SESAMALL.IT. I also lead brand development, marketing strategy, and international showroom participation for multiple fashion and footwear projects. I love creating value through product quality, brand storytelling, and practical marketing strategies, guiding projects from concept to market, including brand launches at international fairs. I’m available for remote or on-site collaboration to develop cutting-edge websites, branding, and product lines that reflect a strong design sensibility and commercial viability.

Salvatore Fariello

I am Salvatore Fariello, an Italian entrepreneur with decades of experience in wholesale footwear, fashion design, import management, and e-commerce. I design and produce collections under my own brands, manage sourcing in East Asia, and build and run ecommerce platforms and marketplaces, including SESAMALL.IT. I also lead brand development, marketing strategy, and international showroom participation for multiple fashion and footwear projects. I love creating value through product quality, brand storytelling, and practical marketing strategies, guiding projects from concept to market, including brand launches at international fairs. I’m available for remote or on-site collaboration to develop cutting-edge websites, branding, and product lines that reflect a strong design sensibility and commercial viability.

Available to hire

I am Salvatore Fariello, an Italian entrepreneur with decades of experience in wholesale footwear, fashion design, import management, and e-commerce. I design and produce collections under my own brands, manage sourcing in East Asia, and build and run ecommerce platforms and marketplaces, including SESAMALL.IT. I also lead brand development, marketing strategy, and international showroom participation for multiple fashion and footwear projects.

I love creating value through product quality, brand storytelling, and practical marketing strategies, guiding projects from concept to market, including brand launches at international fairs. I’m available for remote or on-site collaboration to develop cutting-edge websites, branding, and product lines that reflect a strong design sensibility and commercial viability.

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Language

Italian
Fluent
English
Advanced

Work Experience

E-commerce Manager at SESAMALL (Napoli Est) – Italian-Chinese Group
December 31, 2021 - September 16, 2025
Led the creation and growth of SESAMALL.IT, a marketplace hosting products from about 45 Chinese wholesalers; built and managed the platform, recruited and managed technical and commercial staff, and coordinated logistics, import, customs, and marketing to drive online sales. After two years, the project employed over 30 people and achieved meaningful revenue and traffic growth.
Consultant - Style, Brand Development and Marketplace Leadership at Gruppo di imprenditori cinesi Napoli Est / SESAMALL.it
December 31, 2021 - September 16, 2025
Consulenza stile, creazione e registrazione di brand, lancio di brand nel settore calzaturiero; costruzione di immagine e strategie commerciali; progettazione e lancio di SESAMALL.it marketplace ospitando circa 45 soci napoletani; progetto con traffico e vendite significative.
Consulente / Sviluppo Marketplace at Sesamall.it (Napoli Est Group)
December 31, 2021 - September 16, 2025
Studio e realizzazione marketplace ospitando prodotti di circa 45 soci cinesi; sviluppo traffico e vendite; piattaforma con oltre 30 dipendenti in 2 anni.
Consulente Stilistico / Brand Development at Gruppo imprenditori cinesi Napoli Est (consulente)
December 31, 2021 - September 16, 2025
Consulente per lo stile delle calzature, creazione e registrazione di brand, lancio di brand nel settore calzaturiero, costruzione di immagine, strategie commerciali e partecipazione a fiere internazionali; gestione dell'immagine e delle strategie.
Founder, Proprietario & E-commerce Director at Glam Moda s.r.l. / Roberta Farc brand
December 31, 2018 - September 16, 2025
Fondatore e amministratore unico; buyer; direzione e gestione tecnica dell’e-commerce; sviluppo collezioni; rete di agenti Italia; partecipazione a fiere internazionali; brand Roberta Farc.
Consulente Stilistica / Sviluppo Collezioni at Relish E-commerce / Shoesbooking.com
December 31, 2018 - September 16, 2025
Consulenza stilistica, sviluppo collezioni calzature e abbigliamento per un portale di e-commerce B2C/B2B; definizione materiali, trend, e presentazione di collezioni.
Consultant / Stylist at Relish E-commerce / ShoesBooking
December 31, 2015 - September 16, 2025
Provided styling and product development consultancy for footwear and fashion lines; supported collection development and e-commerce initiatives for a renowned international client.
Fondatore, Titolare e Amministratore Unico, Buyer, Direzione e Gestione Tecnica dell’e-commerce at 2 Minds s.r.l.
December 31, 2015 - September 16, 2025
Gestione completa di e-commerce ScarpeBooking / Tulipano Shoes; sviluppo strategico, controllo produzione e import/export; gestione fornitori Cina; leadership tecnica e commerciale.
Stylist / Commercial Director at Glam Moda S.r.l.
December 31, 2014 - September 16, 2025
Styling and commercial leadership for wholesale footwear collections; managed brand relationships and coordinated production in China; led market positioning and sales strategy.
Consulente Stilistica / Riqualificazione Collezioni at Commerciale Campana srl. Gruppo Original Marines, Interporto Nola – Napoli
October 31, 2014 - September 16, 2025
Riqualificazione stilistica delle linee calzature, ricerca e selezione fornitori Cina; supporto definizione collezioni Made in Italy.
Import Manager / Consulenza Stilistica / Definizione delle Collezioni at Glam Moda s.r.l.
December 31, 2009 - September 16, 2025
Importazione, consulenza stilistica, definizione delle collezioni per marchi Roberta Farc e Golden Party; produzione in Cina; gestione di reti di agenti e fiere.
Consultant / Import-Export Manager at Di Bello S.r.l – Axa Shoes
December 31, 2007 - September 16, 2025
Minority partner, managing director, stylist for women’s footwear; led import-export strategy, collection development and brand presentations.
Socio Minoritario / Procuratore Speciale / Managing Director / Stilista Calzature at Di Bello s.r.l (AXA Shoes)
December 31, 2007 - September 16, 2025
Stilisti calzature donna Roberta Farc e Golden Party; direzione commerciale; import-export management; sviluppo brand e mercato.
Founder / Owner at Roberta Farc / Shoesbooking Collection
January 1, 2007 - Present
Founded and developed the Roberta Farc footwear brand; designed collections, oversaw manufacturing in Dongguan, built brand identity, implemented marketing strategies, and launched products in Italy and abroad; demonstrated strong value through compelling design and production quality.
Managing Director / Stilista Collezioni Calzature at Di Bello s.r.l / Axa Shoes
January 1, 2007 - September 16, 2025
Socio minoritario; procuratore speciale; stilista di collezioni calzature donna; direttore commerciale; import-export manager; produzione e gestione brand associati a Roberta Farc e Golden Party, con fornitori in Cina.
Import Manager / Stilista at Stock Scarpe Srl
December 31, 2005 - September 16, 2025
Brokerage, styling support, production oversight and quality control in China; managed import-export processes for multiple national clients and coordinated supplier relations.
Stylist / Brand Development Consultant at Relish E-commerce (ShoesBooking)
January 1, 2005 - September 16, 2025
Consulenza stilistica; sviluppo collezione calzature a marchio Trendy-too; supporto in Cina per sviluppo collezioni; gestione e direzione e-commerce.
Broker / Import-Export & Styling Professional at Stock Scarpe srl / Cis Napoli
January 1, 2000 - September 16, 2025
Brokerage; assistenza stilistica; produzioni e controllo qualità in Cina per numerose aziende nazionali nel settore calzaturiero; importazioni da Thailandia, Malesia, Vietnam, India, Indonesia, Cina.

Education

Liceo Classico at Giuseppe Garibaldi, Napoli
January 11, 2030 - September 16, 2025
Diploma di Liceo Classico at Liceo Classico Giuseppe Garibaldi, Napoli
January 11, 2030 - September 16, 2025
Liceo Classico at Liceo Classico Giuseppe Garibaldi – Napoli
January 11, 2030 - September 16, 2025

Qualifications

Certificazioni doganali / processi import-export
January 11, 2030 - September 16, 2025

Industry Experience

Wholesale & Distribution, Retail, Consumer Goods, Software & Internet, Professional Services, Manufacturing, Media & Entertainment