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Skilled at crafting engaging, high-volume copy that captures attention and drives results across diverse audiences. Experienced in adapting complex topics into clear, compelling narratives for both print and digital platforms. Highly organised, deadline-driven, and committed to constantly sharpening my craft through research, experimentation, and learning from the best.…

Luke Weir

Copywriter, Social Media Freelancer, Assistant Editor, +1

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Skilled at crafting engaging, high-volume copy that captures attention and drives results across diverse audiences. Experienced in adapting complex topics into clear, compelling narratives for both print and digital platforms. Highly organised, deadline-driven, and committed to constantly sharpening my craft through research, experimentation, and learning from the best.…

Available to hire

Skilled at crafting engaging, high-volume copy that captures attention and drives results across diverse audiences. Experienced in adapting complex topics into clear, compelling narratives for both print and digital platforms. Highly organised, deadline-driven, and committed to constantly sharpening my craft through research, experimentation, and learning from the best.

Skills

Copywriting

Experience Level

Copywriting

Expert

Work Experience

Educator and Curriculum Lead at King’s College

January 1, 2021 - September 16, 2025

Created cross-curricular units and lesson plans to promote critical thinking, creativity, and skill mastery; led curriculum mapping for literacy and humanities; refined instructional resources with scaffolds and culturally responsive content; used digital platforms to organize materials, track progress, and manage resources; implemented revised curricula with improved consistency and engagement.

Educational Specialist at The Casco School

January 1, 2021 - September 16, 2025

Instructed Lower Key Stage 2 with a focus on English and literacy; delivered creative, engaging content that made language and core subjects fun and accessible; used personalised learning strategies to meet individual needs and support progression; achieved measurable literacy improvements and earned strong feedback from parents and leadership.

Freelance Content Writer at Geographical Magazine

January 1, 2021 - Present

Wrote research-based articles on geography, history, and global issues for an international readership; translated complex material into clear, engaging narratives; collaborated with editors and senior writers to deliver high-quality, on-brand content; applied SEO strategies to boost visibility and engagement; delivered articles on time and built long-term editorial relationships.