RIDA KHURRAM

Account Manager - Digital Marketing at Haft2 Inc

As the primary contact for clients, managed communications for leading organizations in the financial and non-profit sector; directed end-to-end digital strategy and web projects (content, design, build, QA); improved client satisfaction and delivered projects on schedule. Led social media execution with KPI tracking, achieving a 30% engagement increase within two months. Coordinated client communications and deliverables using Asana and Monday.com to prepare reports, workback schedules, and estimates.

Account Manager - Digital Marketing at Rich Media Agency

Collaborated with project managers, designers, and developers to ensure timely project delivery; leveraged HubSpot to create personalized email campaigns, increasing engagement on company platforms by 45%. Wrote compelling RFPs and client proposals, contributing to new business growth. Created promotional marketing content for tradeshows, increasing client pipeline by 40%.

Marketing Assistant at Human Systems Incorporated - Co-op

Led product launch marketing campaigns and designed landing pages (WordPress, LinkedIn, Twitter), resulting in 35% higher engagement and traffic. Developed and implemented the Sales Playbook to train staff on new sales methodologies, increasing sales pipeline efficiency by 25%. Managed cross-functional teams to align on goals and timelines, achieving 95% on-time delivery.

Digital Analyst at Maple Leaf Foods - Co-op

Provided mentorship and technical training on new software within Leadership Training Program. Translated data on competitor technologies into reports and presentations to support new developments. Hosted Tech Talks with 200+ attendees focusing on the impacts of artificial intelligence.

Business Services Development, Ontario Treasury Board Secretariat - Co-op at Ontario Treasury Board Secretariat

Researched trends and conducted comparative analyses to enhance the core competencies framework. Authored bi-weekly blogs increasing readership and traffic. Developed compliance learning and development reports in Microsoft 365 for internal stakeholders.

Graphic Designer at Communitech, Digital Main Street - Co-op

Created logos, social media posts, and branding guidelines, increasing brand awareness by 40%. Produced marketing content using Photoshop, Illustrator, Canva and Mailchimp to strengthen brand image. Improved client platform performance by researching UX metrics (mobile, traffic, speed), increasing engagement by 25%.

Account Manager - Digital Marketing at Haft2 Inc

Primary client contact for leading financial and non-profit organizations; led end-to-end digital strategy and web projects (content, design, build, QA); oversaw social media campaigns with KPI tracking, achieving a 30% engagement increase within 2 months; coordinated client communications and deliverables using Asana and Monday.com to ensure clear stakeholder communication and satisfaction.

Account Manager - Digital Marketing at Rich Media Agency

Collaborated with project managers, designers, and developers to ensure on-time project delivery; leveraged HubSpot to design personalized email campaigns, increasing engagement by 45%; authored RFPs and client proposals; produced promotional content for tradeshows, expanding client pipeline by 40%.

Marketing Assistant at Human Systems Incorporated

Led product launch marketing campaigns and designed landing pages (WordPress, LinkedIn, Twitter), driving 35% higher engagement and traffic; developed and implemented the Sales Playbook to standardize practices and improve sales pipeline efficiency by 25%; coordinated cross-functional teams to achieve 95% on-time delivery.

Digital Analyst at Maple Leaf Foods

Mentored senior leaders on new software as part of the Leadership Training Program; translated complex data on competitor technologies into reports and presentations; hosted Tech Talks with 200+ attendees focusing on AI implications.

Business Services Development at Ontario Treasury Board Secretariat

Researched trends and conducted comparative analyses to enhance the core competencies framework; authored bi-weekly blogs increasing readership by 35%; developed compliance learning and development reports in Microsoft 365.

Graphic Designer at Communitech, Digital Main Street

Implemented digital and content marketing strategies to create logos, social media posts, and branding guidelines, increasing brand awareness by 40%; produced marketing content for clients using Photoshop, Illustrator, Canva and Mailchimp; researched UX metrics to improve engagement by 25%.

Marketing Manager at Naan Kabob

Refined content strategy and creative direction; ran structured A/B tests across creator-led and in-house assets using Meta/Instagram Ads; increased overall social performance by 40%; achieved a 3–5× lift in engagement on key promotions and boosted customer engagement volume by 25–40% through targeted amplification; conducted store audits to enhance brand presentation across 10+ locations; led a cross-functional marketing team of three to deliver social, content, paid media and event marketing within budget.

Account Manager (Digital Marketing) at Haft2 Inc

Managed client projects using Monday.com and Asana; prepared and managed marketing budgets and forecasted timelines; oversaw end-to-end digital strategy and web projects (content, design, build and QA); performed keyword audits and SEO updates using SEMrush; managed social media execution with KPI tracking, delivering a 30% increase in engagement within 2 months.

Account Manager (Digital Marketing) at Rich Media Agency

Collaborated with project managers, designers, and developers to ensure project completion, increasing client satisfaction by 90%; leveraged HubSpot to create personalized email campaigns increasing engagement; wrote RFPs and client proposals; produced promotional marketing content for trade shows, increasing client pipeline by 40%.

Marketing Assistant (Co-op) at Human Systems Incorporated

Led product launch marketing campaigns and designed landing pages (WordPress, LinkedIn, Twitter); developed the company’s Sales Playbook to train staff on new sales methodologies, resulting in a 25% increase in sales pipeline efficiency; managed cross-functional teams to achieve 95% on-time delivery; contributed to brand strategy for consistent messaging.

Digital Analyst (Co-op) at Maple Leaf Foods

Mentored senior leaders on new software; translated data on competitor technologies into reports and presentations to support new developments; hosted 'Tech Talks' with 200+ attendees focusing on the impacts of artificial intelligence.

Business Services Associate (Co-op) at Ontario Treasury Board Secretariat

Researched market trends and competitor strategies, delivering insights that improved campaign performance; authored bi-weekly blogs increasing readership and traffic by 35%; developed compliance learning and development reports in Microsoft 365 to strengthen processes for internal stakeholders.