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Hi, I'm Kelton Maloy, a Creative Social Media Manager and Marketing Consultant with 7+ years of experience building engaged online communities and growing brand presence on Instagram, TikTok, and Pinterest. I'm passionate about viral content strategy, influencer partnerships, and turning analytics into real revenue. I've led campaigns that boosted engagement, scaled accounts to 100K+, and aligned social media with revenue goals.…Hi, I'm Kelton Maloy, a Creative Social Media Manager and Marketing Consultant with 7+ years of experience building engaged online communities and growing brand presence on Instagram, TikTok, and Pinterest. I'm passionate about viral content strategy, influencer partnerships, and turning analytics into real revenue. I've led campaigns that boosted engagement, scaled accounts to 100K+, and aligned social media with revenue goals.

Kelton Maloy

Social Media Manager, Growth Marketer, Digital Marketer, +2

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Hi, I'm Kelton Maloy, a Creative Social Media Manager and Marketing Consultant with 7+ years of experience building engaged online communities and growing brand presence on Instagram, TikTok, and Pinterest. I'm passionate about viral content strategy, influencer partnerships, and turning analytics into real revenue. I've led campaigns that boosted engagement, scaled accounts to 100K+, and aligned social media with revenue goals.…Hi, I'm Kelton Maloy, a Creative Social Media Manager and Marketing Consultant with 7+ years of experience building engaged online communities and growing brand presence on Instagram, TikTok, and Pinterest. I'm passionate about viral content strategy, influencer partnerships, and turning analytics into real revenue. I've led campaigns that boosted engagement, scaled accounts to 100K+, and aligned social media with revenue goals.

Available to hire

Hi, I’m Kelton Maloy, a Creative Social Media Manager and Marketing Consultant with 7+ years of experience building engaged online communities and growing brand presence on Instagram, TikTok, and Pinterest.

I’m passionate about viral content strategy, influencer partnerships, and turning analytics into real revenue. I’ve led campaigns that boosted engagement, scaled accounts to 100K+, and aligned social media with revenue goals.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Digital Marketing Consultant + Manager at Hammitt

December 31, 2023 - September 20, 2025

Scaled Instagram and TikTok accounts from 0 to 100K+ followers by leveraging trend-driven Reels/TikTok content, developing brand voice, and producing viral short-form content. Produced and edited over 300 pieces of content, including Reels, TikToks, and branded UGC, using CapCut and Canva. Led influencer campaigns generating 25+ high-performing UGC assets with engagement rates exceeding industry averages (3.5–5%). Optimized posting strategy to reduce content costs by 20% while improving average reach per post by 35%.

Brand Partnerships & Community Manager at Freelance

January 1, 2018 - Present

Negotiated and secured 10+ paid brand partnerships, aligning creators with brand objectives to increase ROI and community trust. Negotiated partnerships that drove $150K+ in attributable revenue from influencer campaigns. Oversaw email marketing and engagement via Flodesk, improving open rates by 28%.