I'm So Hyun Ahn, a multidisciplinary innovation strategist and strategic storyteller who translates AI and emerging technologies into engaging narratives for global campaigns, immersive activations, and executive-level communications. I craft high-impact narratives for C-suite and enterprise audiences through articles, scripts, podcasts, and multimedia experiences, leading cross-functional teams to deliver insight-driven storytelling across marketing, innovation, and brand strategy. I thrive at the intersection of technology and storytelling, partnering with senior stakeholders and diverse experts to shape AI-driven customer experiences and future-facing campaigns. My approach combines concept development, narrative design, and experiential media to make complex ideas accessible and meaningful for diverse audiences.

So Hyun Ahn

I'm So Hyun Ahn, a multidisciplinary innovation strategist and strategic storyteller who translates AI and emerging technologies into engaging narratives for global campaigns, immersive activations, and executive-level communications. I craft high-impact narratives for C-suite and enterprise audiences through articles, scripts, podcasts, and multimedia experiences, leading cross-functional teams to deliver insight-driven storytelling across marketing, innovation, and brand strategy. I thrive at the intersection of technology and storytelling, partnering with senior stakeholders and diverse experts to shape AI-driven customer experiences and future-facing campaigns. My approach combines concept development, narrative design, and experiential media to make complex ideas accessible and meaningful for diverse audiences.

Available to hire

I’m So Hyun Ahn, a multidisciplinary innovation strategist and strategic storyteller who translates AI and emerging technologies into engaging narratives for global campaigns, immersive activations, and executive-level communications. I craft high-impact narratives for C-suite and enterprise audiences through articles, scripts, podcasts, and multimedia experiences, leading cross-functional teams to deliver insight-driven storytelling across marketing, innovation, and brand strategy.

I thrive at the intersection of technology and storytelling, partnering with senior stakeholders and diverse experts to shape AI-driven customer experiences and future-facing campaigns. My approach combines concept development, narrative design, and experiential media to make complex ideas accessible and meaningful for diverse audiences.

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Experience Level

Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Fluent
Korean
Advanced

Work Experience

Innovation Partner at Innovare
November 1, 2024 - Present
Directed AI creative strategy and experiential storytelling for global projects, including Channel Innovation Hub, Hyundai Motor, Wellness Tech, and Luxury & Emerging technology groups.
Design Specialist - Strategic Planning & Design Strategy at LG Electronics, HQ
July 1, 2022 - September 22, 2025
Spearheaded global multimedia campaigns and experiential marketing around AIoT, retail innovation, and future workplace ecosystems.
Design Professional 2 at SOM (Skidmore, Owings & Merrill) – London
February 1, 2022 - September 22, 2025
Developed brand-aligned content strategies for hospitality and real estate, using data-driven insights to shape customer journey narratives.
Design Engineer at PEC, Seoul
October 1, 2019 - September 22, 2025
Supported public innovation and smart infrastructure campaigns, translating technical innovation into public-facing narratives and exhibitions.
Innovation Partner at INNOVARE
November 1, 2024 - Present
Directed AI creative strategy and experiential storytelling for global projects, including Channel Innovation Hub, Hyundai Motor, Wellness Tech, Luxury and Emerging technology groups. Developed concept decks, multimedia scripts, and experience narratives translating emerging technologies into accessible, audience-focused stories. Partnered with creative, strategy, and technology teams to orchestrate campaigns spanning reports, spatial activations, and digital media. Oversaw prototyping and content piloting to test narratives, ensuring engagement across diverse stakeholder groups.
Design Specialist - Strategic Planning & Design Strategy at LG Electronics, HQ / Seoul
September 1, 2024 - September 22, 2025
Spearheaded global multimedia campaigns around AIoT, retail innovation, and future workplace ecosystems. Created story lines, scripts, and editorial frameworks for immersive showrooms, PoC displays, and innovation showcases presented at CES and ISE. Partnered with senior executives, systems engineers, and marketing leaders to shape AI-driven customer experience narratives for enterprise clients. Managed multimedia contents and productions across markets, ensuring timely delivery and consistent narrative voice.
Design Professional 2 at Skidmore, Owings & Merrill
July 1, 2022 - September 22, 2025
Developed brand-aligned content strategies for hospitality and real estate, using data-driven insights to shape customer journey narratives. Implemented behavioral and spatial analytics to inform fixture placement and customer journey design. Coordinated global teams and clients to ensure alignment of creative storytelling with business and brand objectives.
Experiential Designer at FLOW Architecture
February 1, 2022 - September 22, 2025
Delivered interactive and AI-driven media environments, producing narrative frameworks and audience engagement strategies for exhibitions and installations. Designed content experiences (XR, sensors, AI) with a focus on storytelling through interactive media and spatial computing.
Design Engineer at PEC
October 1, 2019 - September 22, 2025
Supported public innovation and smart infrastructure campaigns, translating technical innovation into public-facing narratives and exhibitions. Coordinated cross-stakeholder communications to align storytelling with civic, policy, and sustainability goals.

Education

Master of Architecture (MArch) at The Bartlett School of Architecture, University College London (UCL)
January 11, 2030 - September 22, 2025
Bio-Integrated Design at University of the Arts London
January 11, 2030 - September 22, 2025
BA (Hons) Spatial & Interior Design at Chelsea College of Arts, London
January 11, 2030 - September 22, 2025
Design to Improve Life (Index Program) at Yonsei University, Incheon
January 11, 2030 - September 22, 2025
Master of Architecture, Bio-Integrated Design at The Bartlett School of Architecture, University College London
January 11, 2030 - September 22, 2025
Bachelor of Arts (Hons) in Spatial & Interior Design at Chelsea College of Arts, University of the Arts London
January 11, 2030 - September 22, 2025
IDSS: INDEX: Design to Improve Life at Yonsei University, Incheon
January 11, 2030 - September 22, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Education, Software & Internet, Real Estate & Construction