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I'm a methodically organized marketing professional with a multicultural background, driven by an unwavering commitment to ongoing personal development and a passion for delivering excellent results. I bring strategic marketing management and campaign optimization skills from my experience across B2B and consumer brands, strong marketing fundamentals from an academic background, and a deep understanding of customers gained through sales roles to drive impactful outcomes in dynamic marketing environments.…I'm a methodically organized marketing professional with a multicultural background, driven by an unwavering commitment to ongoing personal development and a passion for delivering excellent results. I bring strategic marketing management and campaign optimization skills from my experience across B2B and consumer brands, strong marketing fundamentals from an academic background, and a deep understanding of customers gained through sales roles to drive impactful outcomes in dynamic marketing environments.

Nisa Roshni Taj

Marketer, Marketing Strategist, Copywriter, +2

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I'm a methodically organized marketing professional with a multicultural background, driven by an unwavering commitment to ongoing personal development and a passion for delivering excellent results. I bring strategic marketing management and campaign optimization skills from my experience across B2B and consumer brands, strong marketing fundamentals from an academic background, and a deep understanding of customers gained through sales roles to drive impactful outcomes in dynamic marketing environments.…I'm a methodically organized marketing professional with a multicultural background, driven by an unwavering commitment to ongoing personal development and a passion for delivering excellent results. I bring strategic marketing management and campaign optimization skills from my experience across B2B and consumer brands, strong marketing fundamentals from an academic background, and a deep understanding of customers gained through sales roles to drive impactful outcomes in dynamic marketing environments.

Available to hire

I’m a methodically organized marketing professional with a multicultural background, driven by an unwavering commitment to ongoing personal development and a passion for delivering excellent results.

I bring strategic marketing management and campaign optimization skills from my experience across B2B and consumer brands, strong marketing fundamentals from an academic background, and a deep understanding of customers gained through sales roles to drive impactful outcomes in dynamic marketing environments.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Marketing Executive at Collett and Sons Ltd

January 1, 2024 - Present

Documented projects during site visits and developed engaging social media content using Adobe Creative Suite to boost digital interaction. Managed the company website, analysed SEO performance, monitored web traffic, tracked Google AdWords campaigns, and optimised budget for data-driven improvements. Wrote press releases, award submissions, and newsletters, while planning and attending exhibitions to enhance brand visibility and reputation. Coordinated with the Sales team and utilised CRM software to manage client interactions and implement marketing campaigns and follow-up strategies to nurture customer relationships.

Social Media Manager at Freelance

January 1, 2022 - Present

Developed marketing strategies for a designer boutique client, including market research and launch of two new targeted product campaigns, resulting in a 40% increase in brand awareness and a 20% boost in sales revenue. Created a WordPress website for the family business, aiming to contribute to digital presence and lead generation; implemented email marketing campaigns, achieving a significant increase in click-through rates and a 20% boost in online customer acquisition within three months. Scheduled and analysed personal social media content on Instagram, resulting in a 150% increase in followers and 50% engagement growth over the year.

Digital Marketing Assistant at NearFi App (Government backed start-up)

January 1, 2022 - September 23, 2025

Executed and optimised Facebook and Instagram paid campaigns with retargeting strategies, leading to a 20% increase in app downloads. Conducted data analysis using Google Analytics to measure campaign performance and identify areas for improvement, leading to a 25% increase in ROI. Negotiated and sponsored with other brands, influencers and events on affiliate basis, resulting in a 15% increase in app installs.

Sales Supervisor and In-store Visual Merchandiser at Deichmann Shoes

January 1, 2024 - September 23, 2025

Collaborated with the marketing team to implement promotional strategies and POS materials, contributing to heightened brand visibility and customer engagement. Optimised store layout through merchandising while adhering to marketing calendars and operation guidelines, resulting in a 56% increase in accessories sales in the last quarter. Assisted customers and handled queries and complaints through effective communication and interpersonal skills.