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I’m a strategic, creative, results-driven marketing and communications leader with almost a decade of experience in both agency and in-house settings. My background is rooted in health care and technology, and I bring a versatile skill set that translates across industries to turn complex products into clear, compelling stories that drive visibility and growth. I thrive in fast-paced environments, lead cross-functional teams, and drive integrated campaigns that align with business objectives across clinical, R&D, and commercial domains. Relocating to Amsterdam, the Netherlands in October 2025, I’m excited to bring proven expertise in brand positioning, stakeholder engagement, and ambitious growth initiatives to new markets and partnerships.…I’m a strategic, creative, results-driven marketing and communications leader with almost a decade of experience in both agency and in-house settings. My background is rooted in health care and technology, and I bring a versatile skill set that translates across industries to turn complex products into clear, compelling stories that drive visibility and growth. I thrive in fast-paced environments, lead cross-functional teams, and drive integrated campaigns that align with business objectives across clinical, R&D, and commercial domains. Relocating to Amsterdam, the Netherlands in October 2025, I’m excited to bring proven expertise in brand positioning, stakeholder engagement, and ambitious growth initiatives to new markets and partnerships.

Lior

Marketer, PR Freelancer, Marketing Strategist, +7

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I’m a strategic, creative, results-driven marketing and communications leader with almost a decade of experience in both agency and in-house settings. My background is rooted in health care and technology, and I bring a versatile skill set that translates across industries to turn complex products into clear, compelling stories that drive visibility and growth. I thrive in fast-paced environments, lead cross-functional teams, and drive integrated campaigns that align with business objectives across clinical, R&D, and commercial domains. Relocating to Amsterdam, the Netherlands in October 2025, I’m excited to bring proven expertise in brand positioning, stakeholder engagement, and ambitious growth initiatives to new markets and partnerships.…I’m a strategic, creative, results-driven marketing and communications leader with almost a decade of experience in both agency and in-house settings. My background is rooted in health care and technology, and I bring a versatile skill set that translates across industries to turn complex products into clear, compelling stories that drive visibility and growth. I thrive in fast-paced environments, lead cross-functional teams, and drive integrated campaigns that align with business objectives across clinical, R&D, and commercial domains. Relocating to Amsterdam, the Netherlands in October 2025, I’m excited to bring proven expertise in brand positioning, stakeholder engagement, and ambitious growth initiatives to new markets and partnerships.

Available to hire

I’m a strategic, creative, results-driven marketing and communications leader with almost a decade of experience in both agency and in-house settings. My background is rooted in health care and technology, and I bring a versatile skill set that translates across industries to turn complex products into clear, compelling stories that drive visibility and growth.

I thrive in fast-paced environments, lead cross-functional teams, and drive integrated campaigns that align with business objectives across clinical, R&D, and commercial domains. Relocating to Amsterdam, the Netherlands in October 2025, I’m excited to bring proven expertise in brand positioning, stakeholder engagement, and ambitious growth initiatives to new markets and partnerships.

Skills

Branding

Copywriting

Experience Level

Branding

Expert

Copywriting

Expert

Language

English

Fluent

Hebrew (modern)

Advanced

Afrikaans

Beginner

Work Experience

Marketing & Communications Manager at Global Integrated Marketing & Communications Agency

August 31, 2022 - September 23, 2025

Promoted annually during a three-year tenure; led account teams and oversaw strategy and execution for international clients across health care, med tech, and technology sectors. Managed day-to-day communications initiatives including quarterly leadership updates, monthly newsletters, and employee engagement programs. Built and maintained relationships with journalists, securing regular media opportunities and speaking engagements. Collaborated with cross-functional teams to deliver integrated campaigns across digital, branding, and content channels. Created press releases, op-eds, talking points, and award/submission materials aligned with client messaging and goals.

Senior Account Executive at Global Integrated Marketing & Communications Agency

December 31, 2021 - September 23, 2025

Progressed through a three-year tenure at a global integrated marketing and communications agency, overseeing international client work in healthcare, med tech, and technology sectors and contributing to strategy and execution across campaigns.

Account Executive at Global Integrated Marketing & Communications Agency

September 1, 2020 - September 23, 2025

Managed day-to-day communications initiatives, built relationships with journalists, secured regular media opportunities, and supported cross-functional, integrated campaigns across digital, branding, and content channels.

Account Supervisor at OncoHost

August 31, 2022 - September 23, 2025

Promoted to account supervisor during a three-year tenure at a global integrated marketing and communications agency. Led account teams, oversaw work quality, and mentored junior staff. Coordinated strategic media relations plans and managed client relationships.

Senior Account Executive at OncoHost

December 31, 2021 - September 23, 2025

Progressed from Account Executive to Senior Account Executive, supporting client programs across healthcare and technology clients. Developed and executed integrated campaigns with cross-functional teams.

Account Executive at OncoHost

September 30, 2020 - September 23, 2025

Early role within the same agency, contributing to client programs and campaign execution.

Marketing & Communications Lead

September 1, 2022 - Present

Lead the marketing and communications function for a precision oncology company, overseeing strategy and execution across clinical, R&D, and commercial domains. Managed a small in-house team and external agencies to deliver high-impact campaigns, sharpen brand position, and support growth across markets.

Account Supervisor

August 31, 2022 - September 23, 2025

Promoted annually during a three-year tenure at a global integrated marketing and communications agency. Oversaw a portfolio of startups and health-tech clients, led day-to-day client communications, built journalist relationships, and collaborated cross-functionally to deliver cohesive messaging and campaigns.

Senior Account Executive

December 31, 2021 - September 23, 2025

Progressed through a three-year tenure, advancing from Account Executive to Senior Account Executive. Led client programs, managed day-to-day communications, and contributed to high-impact campaigns across healthcare and technology accounts.

Account Executive

September 30, 2020 - September 23, 2025

Managed client communications, supported campaign planning and execution, and built relationships with journalists and stakeholders to advance client goals in a fast-paced agency environment.