Senior Creative Producer / Creative Lead at Pocket FM

Leading full-cycle scripted content production, guiding creative vision from concept to delivery, and aligning production with platform-native storytelling across global audiences.

Creative Lead at Pocket FM

Over saw entire production cycle for the Drama Live Action department; integrated AI to enhance and streamline production processes; supervised R&D and workflow; shaped narrative direction and cross-script integration.

Senior Creative Producer at AMO

Led the re-launch of a flagship video project, achieving 46x earnings growth and 5M+ monthly views; managed global creative teams and developed scalable content playbooks to drive platform performance.

Content Producer at AMO

Managed a multilingual writing team and produced Facebook-first caption videos with a strong focus on storytelling; collaborated with creative and production teams to maintain brand voice and performance.

Campaign Copywriter at NSG Agency

Created multi-platform campaigns and short-form copy for FM CG brands; supported creative direction and content production across channels.

Creative Campaign Designer at Hoshva PR & D GTL

Developed creative campaigns and brand copy for L'Oreal, Vichy, Du Norex, etc.; contributed to brand strategy and cross-channel storytelling.

Senior Creative Producer at Pocket FM

Led global creative verticals for video content focused on acquisition and engagement. Directed content development strategy across US, UK, and India markets. Defined creative direction across scripted projects with a focus on narrative clarity, visual tone, and market resonance. Oversaw production planning, casting, direction, and post-production pipelines across teams and timelines. Integrated performance feedback to guide iterative improvements in storytelling and structure.

Senior Creative Producer at Pocket FM

Oversaw the entire production cycle for the Drama Live Action department. Integrated AI to enhance and streamline the production process. Supervised the R&D team, structure, and workflows. Delivered creative briefs and direction to agencies and directors, with narrative supervision through edit. Balanced simultaneous projects across time zones while upholding high creative standards.

Senior Creative Producer at AMO

Led the relaunch of a flagship video project, achieving 46x earnings increase and 50M+ monthly views organically. Managed global creative teams (writers, editors, designers), setting scalable workflows and creative standards. Developed content playbooks to ensure platform compliance while fostering innovation. Combined creative intuition with analytics to refine storytelling.

Creative Producer at AMO

Managed a multilingual writing team and produced Facebook-first caption videos with a focus on storytelling.

Creative Producer at NSG Agency

Created multi-platform campaigns and short-form copy for FMCG brands.