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I am Steve Ball, a branding and creative strategy professional with a track record as an Art Director and Brand Developer. I specialize in translating marketing strategies into compelling visual communications and developing a wide range of key physical and digital marketing materials for industries such as Leisure, Real Estate, Technology, Retail, Professional Services, and Entertainment/Museum sectors. I'm a strong communicator and conceptual writer who thrives in collaborative teams and stays current with industry trends. I am known for delivering customized campaigns, online marketing, events, signage systems, and branding that aligns with client goals while remaining visually compelling and on-brand.…I am Steve Ball, a branding and creative strategy professional with a track record as an Art Director and Brand Developer. I specialize in translating marketing strategies into compelling visual communications and developing a wide range of key physical and digital marketing materials for industries such as Leisure, Real Estate, Technology, Retail, Professional Services, and Entertainment/Museum sectors. I'm a strong communicator and conceptual writer who thrives in collaborative teams and stays current with industry trends. I am known for delivering customized campaigns, online marketing, events, signage systems, and branding that aligns with client goals while remaining visually compelling and on-brand.

Steve Ball

Brand Strategist, Graphic Designer, Art Director, +3

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I am Steve Ball, a branding and creative strategy professional with a track record as an Art Director and Brand Developer. I specialize in translating marketing strategies into compelling visual communications and developing a wide range of key physical and digital marketing materials for industries such as Leisure, Real Estate, Technology, Retail, Professional Services, and Entertainment/Museum sectors. I'm a strong communicator and conceptual writer who thrives in collaborative teams and stays current with industry trends. I am known for delivering customized campaigns, online marketing, events, signage systems, and branding that aligns with client goals while remaining visually compelling and on-brand.…I am Steve Ball, a branding and creative strategy professional with a track record as an Art Director and Brand Developer. I specialize in translating marketing strategies into compelling visual communications and developing a wide range of key physical and digital marketing materials for industries such as Leisure, Real Estate, Technology, Retail, Professional Services, and Entertainment/Museum sectors. I'm a strong communicator and conceptual writer who thrives in collaborative teams and stays current with industry trends. I am known for delivering customized campaigns, online marketing, events, signage systems, and branding that aligns with client goals while remaining visually compelling and on-brand.

Available to hire

I am Steve Ball, a branding and creative strategy professional with a track record as an Art Director and Brand Developer. I specialize in translating marketing strategies into compelling visual communications and developing a wide range of key physical and digital marketing materials for industries such as Leisure, Real Estate, Technology, Retail, Professional Services, and Entertainment/Museum sectors.

I’m a strong communicator and conceptual writer who thrives in collaborative teams and stays current with industry trends. I am known for delivering customized campaigns, online marketing, events, signage systems, and branding that aligns with client goals while remaining visually compelling and on-brand.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Art Director at GAYLORD Design Studio

June 1, 1995 - September 23, 2025

Art Director at GAYLORD Design Studio, a top 5 advertising agency in Sacramento, CA. Worked with Account Executives and clients to develop marketing campaigns, including art direction of TV commercials, advertising campaigns, special event promotions and print/digital advertising. Specialized in the real estate, professional services and recreation industries. Duties included concept development, creative copywriting input, photo art direction, and print management.

Owner at BrandedSac/BrandedNW

June 1, 1995 - Present

Owner of BrandedSac/BrandedNW, a marketing/branding/creative strategy firm specializing in developing campaigns for clients in the Leisure, Adult Beverage, Real Estate, Technology, Retail, Professional Services and Entertainment/Museum arenas. Well-recognized for developing customized marketing materials, online marketing (websites, web marketing and social media strategies), event marketing and signage systems. Solutions-oriented, skilled communicator and adept at current trends and strategies.

Art Director at GAYLORD Design Studio

June 1, 1995 - September 23, 2025

Collaborated with account executives and clients to craft integrated campaigns, elevating brand strategy and delivering a 20% increase in market reach. Directed creative copywriting and art direction, enhancing print and digital advertising efficiency by 15%. Implemented data analysis to refine creative strategy, ensuring consistent and effective brand messaging.

Owner at BrandedSac/BrandedNW

June 1, 1995 - Present

Developed and executed over 100 custom marketing campaigns, achieving a 30% growth in client engagement while refining brand messaging. Led cross-functional teams to innovate digital and event marketing strategies, enhancing brand positioning. Pioneered market research initiatives that defined brand KPIs and drove a 25% uplift in campaign performance.

Graphic Designer at Tackett-Barbaria Design

October 1, 1991 - September 23, 2025

Graphic Designer for Tackett-Barbaria Design in Sacramento, CA. Developed design direction for many local and regional clients in a variety of industries including the Sacramento Zoo, Intel Corporation, and a major greeting card company.

Graphic Designer at Tackett-Barbaria Design

October 1, 1991 - September 23, 2025

Conceived design direction for diverse clients, leading to a 40% improvement in visual engagement and strengthening brand insights. Engineered brand positioning strategies for key clients, leveraging data insights to drive creative innovation.