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Hi, I’m Sanawwer Ali, a certified Google Ads specialist with 10+ years of experience planning and managing high-ROI campaigns across Search, Display, Shopping and YouTube. I’ve worked with both ecommerce brands and digital marketing agencies, driving growth through strategic keyword planning, ad copy testing, conversion rate optimization, and real-time analytics. I hold Google Ads certifications and have hands-on experience with cross-channel campaign integration, including SEO and social media optimization. I take a practical, data-driven approach to digital marketing, focusing on measurable results and continuous improvement. I enjoy collaborating with teams to build cohesive digital strategies that boost traffic, conversions, and revenue while delivering clear reporting and insights for future campaigns.…Hi, I’m Sanawwer Ali, a certified Google Ads specialist with 10+ years of experience planning and managing high-ROI campaigns across Search, Display, Shopping and YouTube. I’ve worked with both ecommerce brands and digital marketing agencies, driving growth through strategic keyword planning, ad copy testing, conversion rate optimization, and real-time analytics. I hold Google Ads certifications and have hands-on experience with cross-channel campaign integration, including SEO and social media optimization. I take a practical, data-driven approach to digital marketing, focusing on measurable results and continuous improvement. I enjoy collaborating with teams to build cohesive digital strategies that boost traffic, conversions, and revenue while delivering clear reporting and insights for future campaigns.

Sanawwer Ali

PPC Manager, Digital Marketer, Marketing Strategist, +5

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Hi, I’m Sanawwer Ali, a certified Google Ads specialist with 10+ years of experience planning and managing high-ROI campaigns across Search, Display, Shopping and YouTube. I’ve worked with both ecommerce brands and digital marketing agencies, driving growth through strategic keyword planning, ad copy testing, conversion rate optimization, and real-time analytics. I hold Google Ads certifications and have hands-on experience with cross-channel campaign integration, including SEO and social media optimization. I take a practical, data-driven approach to digital marketing, focusing on measurable results and continuous improvement. I enjoy collaborating with teams to build cohesive digital strategies that boost traffic, conversions, and revenue while delivering clear reporting and insights for future campaigns.…Hi, I’m Sanawwer Ali, a certified Google Ads specialist with 10+ years of experience planning and managing high-ROI campaigns across Search, Display, Shopping and YouTube. I’ve worked with both ecommerce brands and digital marketing agencies, driving growth through strategic keyword planning, ad copy testing, conversion rate optimization, and real-time analytics. I hold Google Ads certifications and have hands-on experience with cross-channel campaign integration, including SEO and social media optimization. I take a practical, data-driven approach to digital marketing, focusing on measurable results and continuous improvement. I enjoy collaborating with teams to build cohesive digital strategies that boost traffic, conversions, and revenue while delivering clear reporting and insights for future campaigns.

Available to hire

Hi, I’m Sanawwer Ali, a certified Google Ads specialist with 10+ years of experience planning and managing high-ROI campaigns across Search, Display, Shopping and YouTube. I’ve worked with both ecommerce brands and digital marketing agencies, driving growth through strategic keyword planning, ad copy testing, conversion rate optimization, and real-time analytics. I hold Google Ads certifications and have hands-on experience with cross-channel campaign integration, including SEO and social media optimization.

I take a practical, data-driven approach to digital marketing, focusing on measurable results and continuous improvement. I enjoy collaborating with teams to build cohesive digital strategies that boost traffic, conversions, and revenue while delivering clear reporting and insights for future campaigns.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Hindi

Advanced

Work Experience

Sr. PPC Executive at Russell Finex Pvt. Ltd.

May 1, 2017 - Present

Led full digital marketing activities, planning and executing Google, Bing and LinkedIn campaigns across 140+ countries. Managed audience segmentation, bidding strategies, and performance tracking; contributed to cross-channel strategy, landing page optimization, and reporting using GA4/Tag Manager. Collaborated with regional teams to maximize campaign impact.

Sr. PPC Executive at Flexsin Technologies

April 1, 2017 - September 24, 2025

Ran campaigns across ecommerce, automotive, dental, skin treatment, and other domains for US, UK, Australia, and UAE. Adjusted budgets and keywords, tested landing pages, and performed regular keyword research; designed and executed PPC campaigns across multiple networks, and worked on improving quality scores.

Sr. SEO/SMO & PPC Executive at SMB Unisol Pvt. Ltd (eCommerce Portal)

November 1, 2015 - September 24, 2025

Organized SEM and SEO campaign reports; developed PPC strategies for efficiency; monitored performance and results; conducted keyword tests and optimization to improve conversions across PPC projects.

SEO Executive at Deltaitnetwork

October 1, 2013 - September 24, 2025

Performed SEO activities and optimization; contributed to search engine marketing efforts and site optimization.

Associate Search Engine Optimizer at Smart Web Solutions, Delhi

December 31, 2012 - September 24, 2025

Supported SEO initiatives, contributed to optimization efforts and reporting.

Sr.PPC Executive at Russell Finex Pvt. Ltd.

May 1, 2017 - Present

Handling complete digital marketing activities, plan and execute Google, Bing and LinkedIn campaigns in multiple languages across 140+ countries. Lead end-to-end paid campaigns on Google Ads, Bing Ads, LinkedIn Ads and YouTube with audience segmentation, bidding strategy, A/B testing and performance tracking. Develop cross‑platform digital communication strategy (website, digital media, social networks) and execute the plan. Analyze campaign results and prepare reports; implement, track and report web advertising campaigns including PPC, Facebook, LinkedIn Ads; analyze website and digital marketing activity using Google Analytics and other tools. Tools used include Google Tag Manager, GA4, SEMrush and SpyFu.

Sr.PPC Executive at Flexsin Technologies

April 30, 2017 - September 24, 2025

Ran campaigns across ecommerce, automobile, dental, skin treatment, Packers and Movers, industrial sectors for US, UK, Australia, UAE etc. Facilitated campaign adjustments with team, prepared project reports, performed budget estimates for maximum ROI, tested landing pages and optimized for conversion rates, conducted regular keyword research, designed and executed PPC campaigns on multiple networks and ensured high quality scores.

Sr.SEO/SMO & PPC Executive at SMB Unisol Pvt. Ltd (eCommerce Portal)

November 30, 2015 - September 24, 2025

Organized and evaluated SEM and SEO campaign reports, developed PPC strategies for efficiency, collaborated with team on project executions, monitored performance and campaign results, conducted keyword tests and optimization to improve conversions.

SEO Executive at Deltaitnetwork

October 31, 2013 - September 24, 2025

Responsible for search engine optimization activities; performed keyword research and on-page/off-page optimization to improve rankings and traffic.

Associate Search Engine Optimizer at Smart Web Solutions, Delhi

December 31, 2012 - September 24, 2025

Assisted in SEO strategy development and execution; contributed to optimization efforts and reporting.

Sr. PPC Executive at Russell Finex Pvt. Ltd.

May 1, 2017 - Present

Led end-to-end digital marketing activities, planning and executing Google, Bing and LinkedIn campaigns across 140+ countries in multiple languages. Managed audience segmentation, bidding strategy, A/B testing and performance tracking; developed cross-platform digital communication strategy; analyzed campaign results and generated regular performance reports. Utilized tools such as Google Tag Manager and GA4.

Sr. PPC Executive at Flexsin Technologies

April 1, 2017 - September 24, 2025

Ran campaigns across multiple domains (ecommerce, automobile, dental, skin treatment, Packers and Movers, etc.) for US, UK, Australia and UAE; facilitated budget estimates; performed landing page testing; conducted keyword research; prepared project reports for management.

Sr. SEO/SMO & PPC Executive at SMB Unisol Pvt. Ltd (eCommerce Portal)

November 1, 2015 - September 24, 2025

Organized and evaluated SEM and SEO campaign reports; developed and updated PPC strategies for maximum efficiency; monitored performance; conducted keyword optimization; worked to optimize conversion rates across PPC projects.

SEO Executive at Deltaitnetwork

October 1, 2013 - September 24, 2025

Performed SEO-related activities and optimization tasks as part of the SEO team.

Associate Search Engine Optimizer at Smart Web Solutions, Delhi

December 31, 2012 - September 24, 2025

Assisted in SEO optimization and online marketing initiatives, contributing to on-page and off-page optimization.

Sr. PPC Executive at Russell Finex Pvt. Ltd.

May 1, 2017 - Present

Led end-to-end execution of paid campaigns across Google Ads, Bing Ads, LinkedIn Ads, and YouTube, including audience segmentation, bidding strategy, A/B testing and performance tracking. Managed multi-language campaigns across 140+ countries, developed cross-platform strategies, and optimized landing pages and creatives to improve conversion rates. Collaborated with Digital Marketing Manager and Head of Digital to steer campaign planning, budgeting, and reporting. Monitored key metrics via Google Analytics and other tools to drive continuous improvement and ROAS.

Sr. PPC Executive at Flexsin Technologies

April 1, 2017 - September 24, 2025

Designed and executed PPC campaigns across multiple networks (Google Ads, Bing Ads, Facebook Ads, YouTube) for diverse sectors including ecommerce, automotive, dental, hair treatment, and service industries across US, UK, Australia and UAE. Performed keyword research, landing page testing, A/B experiments, budget estimation, and optimization to maximize ROI. Coordinated with team for project reporting and maintained high quality score.

Sr. SEO /SMO & PPC Executive at SMB Unisol Pvt. Ltd (eCommerce Portal)

November 1, 2015 - September 24, 2025

Designed and updated SEM/SEO strategies, monitored performance, and produced campaign reports. Implemented optimization tests to improve keyword rankings and conversion rates. Collaborated with cross-functional teams to execute campaigns and optimize landing pages for PPC projects.

SEO Executive at Deltaitnetwork

October 1, 2013 - September 24, 2025

Handled on-page and off-page SEO projects, tracked performance metrics, and implemented keyword optimization strategies. Supported PPC campaigns and reporting.

Associate Search Engine Optimizer at Smart Web Solutions, Delhi

December 31, 2012 - September 24, 2025

Assisted in search engine optimization tasks, keyword research, and campaign analytics; contributed to campaign optimization and reporting.