I build campaigns that feel true, look premium, and move people. My background spans fine art, film, clinical practice, 25+ years of voluntary and community leadership, and two decades navigating the overlap between culture, strategy, and human behaviour — where the best creative ideas actually live. I'm the founder of Rebel Rage Creative and CMO of ZUKR. I spent 19 years as a registered NHS professional and have led campaigns for the UK Government and Cabinet Office. I've launched initiatives at the Houses of Parliament and with the Mayor of London, worked alongside Amnesty International and Liberty, and appeared as a spokesperson on national and international television. I'm a founding member and vocalist of Next Wave of Jazz — Glastonbury 1998 alongside The Prodigy, Faithless, and Leftfield. That cultural intelligence is in everything I make. I'm trilingual in English, Spanish, and French.

Nabila Fowles-Gutierrez

I build campaigns that feel true, look premium, and move people. My background spans fine art, film, clinical practice, 25+ years of voluntary and community leadership, and two decades navigating the overlap between culture, strategy, and human behaviour — where the best creative ideas actually live. I'm the founder of Rebel Rage Creative and CMO of ZUKR. I spent 19 years as a registered NHS professional and have led campaigns for the UK Government and Cabinet Office. I've launched initiatives at the Houses of Parliament and with the Mayor of London, worked alongside Amnesty International and Liberty, and appeared as a spokesperson on national and international television. I'm a founding member and vocalist of Next Wave of Jazz — Glastonbury 1998 alongside The Prodigy, Faithless, and Leftfield. That cultural intelligence is in everything I make. I'm trilingual in English, Spanish, and French.

Available to hire

I build campaigns that feel true, look premium, and move people. My background spans fine art, film, clinical practice, 25+ years of voluntary and community leadership, and two decades navigating the overlap between culture, strategy, and human behaviour — where the best creative ideas actually live. I’m the founder of Rebel Rage Creative and CMO of ZUKR. I spent 19 years as a registered NHS professional and have led campaigns for the UK Government and Cabinet Office. I’ve launched initiatives at the Houses of Parliament and with the Mayor of London, worked alongside Amnesty International and Liberty, and appeared as a spokesperson on national and international television.
I’m a founding member and vocalist of Next Wave of Jazz — Glastonbury 1998 alongside The Prodigy, Faithless, and Leftfield. That cultural intelligence is in everything I make. I’m trilingual in English, Spanish, and French.

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Language

English
Fluent
Spanish; Castilian
Fluent
French
Intermediate

Work Experience

Chief Marketing Officer (CMO) at ZUKR / Sweet Liberation
January 1, 2022 - Present
Led brand transformation of a wellness product into a thriving lifestyle ecosystem. Created a viral content strategy across TikTok and Instagram (influencer campaigns). Built multi-step ClickFunnels funnels for sales, lead generation, and subscriptions. Ran paid campaigns on Facebook, Instagram, and YouTube. Launched mobile app and integrated it with community and email systems.
Founder & Creative Director at Rebel Rage Creative
January 1, 2024 - Present
Built a visionary agency helping creatives and entrepreneurs brand and scale their ideas. Delivered strategic visibility and positioning consultations for high-level clients. Created branding boards, AI content systems, and digital roadmaps for thought leaders.
Digital Consultant & Funnel Builder at Self-Employed
January 1, 2017 - Present
Built high-converting funnels for coaches, consultants, and eCommerce brands. Designed and wrote entire user journeys using ClickFunnels, Mailchimp, and ActiveCampaign. Developed AI-driven workflows, chatbots, and custom GPTs to support team and client growth. Delivered strategy, design, and execution for social media and lead magnets.
Business Support Manager at SIREN Study UK HSA / Public Health England
January 1, 2023 - September 30, 2025
Led communications and retention strategies for the world's largest COVID-19 health care study. Produced newsletters, email flows, and short video content for engagement. Implemented systems to improve participant experience and internal workflow automation. Liaised with NHS, Cabinet Office, and other stakeholders.
Chief Marketing Officer (CMO) at ZUKR / Sweet Liberation
January 1, 2022 - Present
Led brand transformation of a wellness product into a thriving lifestyle ecosystem. Launched supportive content including newsletters, virtual events, and podcasts. Created a viral content strategy across TikTok and Instagram (influencer campaigns). Built multi-step ClickFunnels systems for sales, lead generation, and subscriptions. Designed and ran paid campaigns on Facebook, Instagram, and YouTube. Launched a mobile app and integrated it with community and email systems.
Founder & Creative Director at Rebel Rage Creative
January 1, 2024 - Present
Built a visionary agency helping creatives and entrepreneurs brand and scale their ideas. Delivered strategic visibility and positioning consultations for high-level clients. Created branding boards, AI content systems, and digital roadmaps for thought leaders.
Digital Consultant & Funnel Builder at Self-Employed
January 1, 2017 - Present
Built high-converting funnels for coaches, consultants, and eCommerce brands. Designed and wrote entire customer journeys using ClickFunnels, Mailchimp, and Active Campaign. Developed AI-driven workflows, chatbots, and custom GPTs to support team and client growth. Delivered strategy, design, and execution for social media and lead magnets.
Business Support Manager at SIR EN Study UK HSA / Public Health England
January 1, 2023 - September 30, 2025
Led communication and retention strategies for the world's largest COVID-19 health care study. Produced newsletters, email flows, and short video content for engagement. Implemented systems to improve participant experience and internal workflow automation. Liaised with NHS, Cabinet Office, and other stakeholders.
Chief Marketing Officer (CMO) at ZUKR / Sweet Liberation
January 1, 2022 - Present
Led brand transformation of a wellness product into a thriving lifestyle ecosystem. Launched supportive content including newsletter, virtual events and podcast. Created a viral content strategy across TikTok and Instagram (incl. influencer campaigns). Built multi-step ClickFunnels systems for sales, lead generation, and subscriptions. Designed and ran paid campaigns on Facebook, Instagram, and YouTube. Launched mobile app and integrated it with community and email systems.
Founder & Creative Director at Rebel Rage Creative
January 1, 2024 - Present
Built a visionary agency helping creatives and entrepreneurs brand and scale their ideas. Delivered strategic visibility and positioning consultations for high-level clients. Created branding boards, AI content systems, and digital roadmaps for thought leaders.
Digital Consultant & Funnel Builder at Self-Employed
January 1, 2017 - Present
Built high-converting funnels for coaches, consultants, and eCommerce brands. Designed and wrote entire user journeys using ClickFunnels, Mailchimp, and ActiveCampaign. Developed AI-driven workflows, chatbots, and custom GPTs to support team and client growth. Delivered strategy, design, and execution for social media and lead magnets.
Business Support Manager – SIREN Study at UKHSA / Public Health England
January 1, 2023 - September 30, 2025
Led communication and retention strategies for the world's largest COVID-19 healthcare study. Produced newsletters, email flows, and short video content for engagement. Implemented systems to improve participant experience and internal workflow automation. Liaised with NHS, Cabinet Office, and other stakeholders.
Chief Marketing Officer (CMO) at ZUKR / Sweet Liberation
January 1, 2022 - Present
Led brand transformation of a wellness product into a thriving lifestyle ecosystem. Launched supportive content including newsletter, virtual events and podcast. Created a viral content strategy across TikTok and Instagram (incl. influencer campaigns). Built multi-step ClickFunnels systems for sales, lead generation, and subscriptions. Designed and ran paid campaigns on Facebook, Instagram, and YouTube. Launched mobile app and integrated it with community and email systems.
Founder & Creative Director at Rebel Rage Creative
January 1, 2024 - Present
Built a visionary agency helping creatives and entrepreneurs brand and scale their ideas. Delivered strategic visibility and positioning consultations for high-level clients. Created branding boards, AI content systems, and digital roadmaps for thought leaders.
Digital Consultant & Funnel Builder at Self-Employed
January 1, 2017 - Present
Built high-converting funnels for coaches, consultants, and eCommerce brands. Designed and wrote entire user journeys using ClickFunnels, Mailchimp, and ActiveCampaign. Developed AI-driven workflows, chatbots, and custom GPTs to support team and client growth. Delivered strategy, design, and execution for social media and lead magnets.
Business Support Manager at SIREN Study UKHSA / Public Health England
January 1, 2023 - September 30, 2025
Led communication and retention strategies for the world's largest COVID-19 healthcare study. Produced newsletters, email flows, and short video content for engagement. Implemented systems to improve participant experience and internal workflow automation. Liaised with NHS, Cabinet Office, and other stakeholders.
Founder and Creative Director at Rebel Rage Creative
January 1, 2024 - Present
Full creative strategy from brand concept through to campaign execution for 6 and 7-figure clients— Developed campaign narratives, brand voice, visual direction, and conversion-led copy— The Duke's Invitation campaign: 100% sold out on debut at £125 per ticket, £20k sponsorship packages, 80,000 weekly organic impressions— Luxury editorial aesthetic — brand positioning informed by Vogue, Harrods, and premium culture
Chief Marketing Officer at ZUKR / Sweet Liberation
January 1, 2022 - Present
Full creative and campaign strategy across digital, email, content, and community channels— Developed brand identity, tone of voice, and visual system from scratch— Email open rates 25–45% (industry average 21%) | CTR up to 13% | Lead magnet conversions 30%+
Engagement and Communications Lead at SIREN Study — UKHSA and Cabinet Office
January 1, 2021 - December 31, 2023
Led communications strategy for a large national public health programme— Translated complex scientific content into clear, trusted public-facing messaging— Stakeholder communications across government departments and NHS partner organisations— Highest-level clarity of message, consistency of tone, and quality control under public scrutiny
Creative Consultant and Campaign Strategist at Self-Employed
January 1, 2017 - Present
Campaign strategy, brand positioning, conversion copy, and digital creative across multiple sectors— Brand identities for therapy practices, coaching businesses, wellness brands, and professional services— ClickFunnels Gold Certified

Education

Registered Midwife at King's College London
January 11, 2030 - March 12, 2026
Diploma in Film Studies at Solent University
January 11, 2030 - March 12, 2026
A Level Fine Art at Solent University
January 11, 2030 - March 12, 2026

Qualifications

Certified Funnel Builder
January 1, 2018 - January 1, 2024
Sales Training – Straight Line Persuasion (Jordan Belfort)
January 1, 2018 - January 1, 2019
Digital Marketing Strategy – Russell Brunson & Dan Kennedy
January 1, 2017 - December 31, 2017
AI for Business & Creative – GPTs, image generation, ManyChat, Zapier flows
January 1, 2023 - January 1, 2024
Social Media Strategy – Brendan Kane
January 1, 2019 - December 31, 2019
Social Media Marketing – Rachel Pedersen
January 1, 2017 - December 31, 2017
Personal Transformation – Vishen Lakhiani: Consciousness Engineering & Leadership
January 1, 2019 - December 31, 2019
Certified Funnel Builder
January 1, 2018 - January 1, 2024
Sales Training: Straight Line Persuasion
January 1, 2018 - January 1, 2019
Digital Marketing Strategy
January 1, 2017 - September 30, 2025
AI for Business & Creative (GPTs, image generation, ManyChat, Zapier flows)
January 1, 2023 - January 1, 2024
Social Media Strategy (Brendan Kane)
January 1, 2017 - January 1, 2018
Social Media Marketing (Rachel Pedersen)
January 1, 2017 - January 1, 2018
Personal Transformation (Vishen Lakhiani)
January 1, 2017 - September 30, 2025
Certified Funnel Builder
January 1, 2018 - January 1, 2024
Sales Training – Jordan Belfort: Straight Line Persuasion
January 1, 2018 - January 1, 2019
Digital Marketing Strategy – Russ Ruffino, Alex Jeffreys
January 1, 2017 - January 1, 2017
AI for Business & Creative – GPTs, image generation, ManyChat, Zapier flows
January 1, 2023 - January 1, 2024
Social Media Strategy – Brendan Kane
January 11, 2030 - September 30, 2025
Certified Funnel Builder
January 1, 2018 - January 1, 2024
Sales Training – Jordan Belfort: Straight Line Persuasion
January 1, 2018 - January 1, 2019
Digital Marketing Strategy – Russ Ruffino, Alex Jeffreys
January 1, 2017 - January 1, 2017
AI for Business & Creative – GPTs, image generation, ManyChat, Zapier flows
January 1, 2023 - January 1, 2024
Social Media Strategy – Brendan Kane
January 11, 2030 - September 30, 2025
Social Media Marketing – Rachel Pedersen
January 11, 2030 - September 30, 2025
Personal Transformation – Vishen Lakhiani
January 11, 2030 - September 30, 2025
ClickFunnels Gold Certified Funnel Builder and Creative Strategist
January 11, 2030 - March 12, 2026
Straight Line Persuasion System
January 11, 2030 - March 12, 2026
Direct Response Training
January 11, 2030 - March 12, 2026

Industry Experience

Media & Entertainment, Healthcare, Government, Professional Services, Software & Internet, Non-Profit Organization